[ { "claim_id": "A001", "exact_wording": "Two effects sit behind that. Shared tools can make a group more useful to a client. The same tools can make the group's own media and data products easier to sell. The new way of doing the work can prop up the old way of earning money.", "atomic_assertion": "This paper finds a layered change, not one clean succession of business models.", "location": "s01/P1-0004", "locations": [ "s01/P1-0004" ], "entity": "Six groups", "geography": "Global; US/EU-weighted", "period": "2006–2026", "classification": "inference", "materiality": "medium", "cited_source_ids": [], "audit_source_ids": [ "ECO-S002", "PUB-S035" ], "source_ids": [ "ECO-S002", "PUB-S035" ], "precise_support": [ { "source_id": "ECO-S002", "locator": "L128–146; Methodology", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 58% use, versus 47% in the prior wave; 114 qualified client-side members; fieldwork Oct 2025–Jan 2026.", "search_status": "confirmed" }, { "source_id": "PUB-S035", "locator": "L66–87", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: December 2015 plan assigned Chief Client Officers across disciplines and countries; effective January 2016.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "partly supported", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "No market-wide profit or fee-mix panel. V3 states the thesis as analysis, not as a measured industry transition.", "recommended_correction": "Applied: s01/P1-0004 is labelled analysis and says 'Neither effect proves the other'.", "original_wording": "This paper finds a layered change, not one clean succession of business models.", "original_location": "1.1.2", "carried_from": "A001 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A002", "exact_wording": "The strongest acquisition strategies seek links in a chain: understand demand, know the customer, make the work, reach the customer, support the sale, then learn.", "atomic_assertion": "The strongest acquisition strategies seek links in a chain: understand demand, know the customer, make the work, reach the customer, support the sale, then learn.", "location": "not printed in this edition (original edition 1.1.3); replaced by V3-116 at s05/P1-0041", "locations": [], "entity": "Groups (general)", "geography": "Global", "period": "2006–2026", "classification": "inference", "materiality": "high", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "unsupported", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "No ranked acquisition-return test supports the superlative. The audited superlative ('strongest acquisition strategies') is withdrawn; V3 prints the corrected form (F02). Original verdict: unsupported. The editorial pass (5 Oct 2026) removed the false sentence 'the paper does not use that word' and the 'strongest countercase' wording in s07 (FV3-06 applied by the editor).", "recommended_correction": "Applied (F02) at s05/P1-0041; the residual wording clash was fixed by the editorial pass (FV3-06).", "original_wording": "The strongest acquisition strategies seek links in a chain: understand demand, know the customer, make the work, reach the customer, support the sale, then learn.", "original_location": "1.1.3", "carried_from": "A002 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (withdrawn row holds only the withdrawn wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "current_wording_note": "The qualified proposition printed at s05/P1-0041 has its own row, V3-116 (partly supported).", "status": "withdrawn" }, { "claim_id": "A003", "exact_wording": "The most durable client proposition may be accountable coordination", "atomic_assertion": "The most durable client proposition may be accountable coordination", "location": "not printed in this edition (original edition 1.1.4)", "locations": [], "entity": "Groups (general)", "geography": "Global", "period": "n/a", "classification": "inference", "materiality": "low", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "unverified", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Durability is not measured. The 'most durable client proposition' hypothesis is not printed in V3; the four functions survive only as analysis in s01/s24 without the durability claim. Original verdict: unverified.", "recommended_correction": "Withdrawn from the public text; recorded in the corrections ledger.", "original_wording": "The most durable client proposition may be accountable coordination", "original_location": "1.1.4", "carried_from": "A003 (5 Oct 2026 audit)", "disposition": "private (not used in V3)", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (withdrawn row holds only the withdrawn wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "current_wording_note": "Not printed; the four functions survive as analysis in s01 and s24 without the durability claim.", "status": "withdrawn" }, { "claim_id": "A004", "exact_wording": "The research window runs from 1 January 2006 to 5 October 2026.", "atomic_assertion": "The research window runs from 1 January 2006 to 5 October 2026.", "location": "s02/P1-0008; method_note; s02/deck; s31/P2-0237", "locations": [ "s02/P1-0008", "method_note", "s02/deck", "s31/P2-0237" ], "entity": "This paper", "geography": "n/a", "period": "2006-01-01 to 2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Checked against cutoff and supplied dataset.", "recommended_correction": "Retained.", "original_wording": "The research window runs from 1 January 2006 to 5 October 2026.", "original_location": "2.1.1", "carried_from": "A004 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "A005", "exact_wording": "It is not a census of every subsidiary, affiliate or local brand.", "atomic_assertion": "It is not a census of every subsidiary, affiliate or local brand.", "location": "s02/P1-0008", "locations": [ "s02/P1-0008" ], "entity": "This paper", "geography": "n/a", "period": "n/a", "classification": "fact", "materiality": "low", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Input has selected entity records; completeness cannot be inferred.", "recommended_correction": "Retained.", "original_wording": "It is not a census of every subsidiary, affiliate or local brand.", "original_location": "2.1.2", "carried_from": "A005 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "A006", "exact_wording": "Second, a retired brand is not proof that a function, a fee or a margin has ended. Omnicom's 2019 move of specialist staff into OMD, PHD and Hearts & Science kept central skills in place [OMC-S018].", "atomic_assertion": "A retired brand is therefore not proof that principal activity, specialist optimization or a margin source has ended.", "location": "s03/P1-0020; s04/P1-0029; s08/P1-0070; figure:fig-timeline; s15/P2-0002 R0; s04/P1-0025 R8", "locations": [ "s03/P1-0020", "s04/P1-0029", "s08/P1-0070", "figure:fig-timeline", "s15/P2-0002 R0", "s04/P1-0025 R8" ], "entity": "Omnicom Media Group", "geography": "US", "period": "2019 (publication date not re-established)", "classification": "inference", "materiality": "medium", "cited_source_ids": [], "audit_source_ids": [ "OMC-S018" ], "source_ids": [ "OMC-S018" ], "precise_support": [ { "source_id": "OMC-S018", "locator": "L4–15", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Reprint describes movement of specialist staff into OMD, PHD and Hearts & Science, while central capabilities remained.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. The 2019 date comes from the inherited record; the register could not re-establish the reprint date (MediaPost coverage of 10 Jun 2019 found by search is consistent). The 'programmatic, search and social' detail in s04/s08 goes beyond the stored paraphrase ('specialist staff').", "recommended_correction": "Retained with the date caveat printed in the s04 table.", "original_wording": "A retired brand is therefore not proof that principal activity, specialist optimization or a margin source has ended.", "original_location": "3.2.1", "carried_from": "A006 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A007", "exact_wording": "Client coordination was a stated goal long before generative AI. The December 2015 plan put Chief Client Officers across disciplines and countries, effective January 2016 [PUB-S035].", "atomic_assertion": "Client coordination was a stated goal long before generative AI.", "location": "s06/P1-0042; s22/P2-0110; figure:fig-timeline; figure:fig-scenario-b; s03/P1-0022 R1; s04/P1-0025 R5; s15/P2-0002 R1; s15/P2-0002 R10; s30/P2-0227 R0", "locations": [ "s06/P1-0042", "s22/P2-0110", "figure:fig-timeline", "figure:fig-scenario-b", "s03/P1-0022 R1", "s04/P1-0025 R5", "s15/P2-0002 R1", "s15/P2-0002 R10", "s30/P2-0227 R0" ], "entity": "Publicis Groupe", "geography": "Global", "period": "2015-12-02 plan; effective 2016-01", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S001", "PUB-S003", "PUB-S006", "PUB-S035", "PUB-S040 (archive)" ], "audit_source_ids": [ "PUB-S035" ], "source_ids": [ "PUB-S035" ], "precise_support": [ { "source_id": "PUB-S035", "locator": "L66–87", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: December 2015 plan assigned Chief Client Officers across disciplines and countries; effective January 2016.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Client coordination was a stated goal long before generative AI.", "original_location": "6.1.1", "carried_from": "A007 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A008", "exact_wording": "The Digitas agreement of 20 December 2006 proposed a $1.3 billion deal.", "atomic_assertion": "The proposal valued the transaction at $1.3 billion", "location": "s01/P1-0001; s06/P1-0043; figure:fig-timeline; s04/P1-0025 R0", "locations": [ "s01/P1-0001", "s06/P1-0043", "figure:fig-timeline", "s04/P1-0025 R0" ], "entity": "Publicis Groupe / Digitas", "geography": "US/France", "period": "2006-12-20", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S001", "PUB-S002 (archive)" ], "audit_source_ids": [ "PUB-S001" ], "source_ids": [ "PUB-S001" ], "precise_support": [ { "source_id": "PUB-S001", "locator": "L4–19,47–78", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Digitas agreement dated December 20, 2006; $1.3bn transaction proposal; digital expertise and distribution are stated motives.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "The proposal valued the transaction at $1.3 billion", "original_location": "6.2.1", "carried_from": "A008 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A009", "exact_wording": "The date is an announcement, not a closing [PUB-S001].", "atomic_assertion": "that date is an announcement, not a closing date.", "location": "s01/P1-0001; s06/P1-0043; figure:fig-timeline; s04/P1-0025 R0", "locations": [ "s01/P1-0001", "s06/P1-0043", "figure:fig-timeline", "s04/P1-0025 R0" ], "entity": "Publicis Groupe / Digitas", "geography": "US/France", "period": "2006-12-20", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S001", "PUB-S002 (archive)" ], "audit_source_ids": [ "PUB-S001" ], "source_ids": [ "PUB-S001" ], "precise_support": [ { "source_id": "PUB-S001", "locator": "L4–19,47–78", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Digitas agreement dated December 20, 2006; $1.3bn transaction proposal; digital expertise and distribution are stated motives.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. summary_points[0] originally called Digitas 2006 a 'closed purchase'; the editorial pass corrected it to 'the Digitas agreement of December 2006' (FV3-01 applied by the editor).", "recommended_correction": "Retained; summary_points[0] now agrees.", "original_wording": "that date is an announcement, not a closing date.", "original_location": "6.2.1", "carried_from": "A009 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A010", "exact_wording": "The 2016 results booked a €1.44 billion non-cash charge.", "atomic_assertion": "It recognized a €1.44 billion non-cash impairment", "location": "s06/P1-0048; figure:fig-timeline; summary_points[2]; s04/P1-0025 R6; s15/P2-0002 R1; s29/P2-0224 R7", "locations": [ "s06/P1-0048", "figure:fig-timeline", "summary_points[2]", "s04/P1-0025 R6", "s15/P2-0002 R1", "s29/P2-0224 R7" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2016 (results 2017-02-09)", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S004" ], "audit_source_ids": [ "PUB-S004" ], "source_ids": [ "PUB-S004" ], "precise_support": [ { "source_id": "PUB-S004", "locator": "L94–101", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2016 charge €1,440m included €1,392m for Publicis.Sapient; discussion cites legacy digital assets and integration delays.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "It recognized a €1.44 billion non-cash impairment", "original_location": "6.3.2", "carried_from": "A010 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A011", "exact_wording": "Of that, €1.392 billion fell on Publicis.Sapient.", "atomic_assertion": "including €1.392 billion in Publicis.Sapient.", "location": "s06/P1-0048; figure:fig-timeline; s04/P1-0025 R6; s15/P2-0002 R1", "locations": [ "s06/P1-0048", "figure:fig-timeline", "s04/P1-0025 R6", "s15/P2-0002 R1" ], "entity": "Publicis Groupe / Publicis.Sapient hub", "geography": "Global", "period": "FY2016", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S004" ], "audit_source_ids": [ "PUB-S004" ], "source_ids": [ "PUB-S004" ], "precise_support": [ { "source_id": "PUB-S004", "locator": "L94–101", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2016 charge €1,440m included €1,392m for Publicis.Sapient; discussion cites legacy digital assets and integration delays.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "including €1.392 billion in Publicis.Sapient.", "original_location": "6.3.2", "carried_from": "A011 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A012", "exact_wording": "The charge is not a write-off of the Sapient purchase alone; the unit held more than that deal.", "atomic_assertion": "It should not be mislabeled as a write-off solely of the Sapient purchase", "location": "s06/P1-0048; figure:fig-timeline", "locations": [ "s06/P1-0048", "figure:fig-timeline" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2016", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "PUB-S004" ], "audit_source_ids": [ "PUB-S004" ], "source_ids": [ "PUB-S004" ], "precise_support": [ { "source_id": "PUB-S004", "locator": "L94–101", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2016 charge €1,440m included €1,392m for Publicis.Sapient; discussion cites legacy digital assets and integration delays.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "It should not be mislabeled as a write-off solely of the Sapient purchase", "original_location": "6.3.2", "carried_from": "A012 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A013", "exact_wording": "On 16 September 2026 a Publicis bond release still said the purchase was subject to the usual approvals and expected to close before the end of 2026 [PUB-S012].", "atomic_assertion": "The September 16 financing announcement still said approvals were outstanding and closing was expected before year-end.", "location": "s06/P1-0051; s13/P1-0126; figure:fig-timeline; summary_points[3]; s03/P1-0022 R4; s04/P1-0025 R25; s06/P1-0053; s29/P2-0224 R8; s31/P2-0237", "locations": [ "s06/P1-0051", "s13/P1-0126", "figure:fig-timeline", "summary_points[3]", "s03/P1-0022 R4", "s04/P1-0025 R25", "s06/P1-0053", "s29/P2-0224 R8", "s31/P2-0237" ], "entity": "Publicis Groupe / LiveRamp", "geography": "France/US", "period": "2026-09-16", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S009", "PUB-S010 (archive)", "PUB-S011 (archive)", "PUB-S012", "PUB-S013 (archive)" ], "audit_source_ids": [ "PUB-S012" ], "source_ids": [ "PUB-S012" ], "precise_support": [ { "source_id": "PUB-S012", "locator": "L23,26–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: September 16 bond release still describes LiveRamp approvals as pending and a year-end expected close.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained (F05 wording applied).", "original_wording": "The September 16 financing announcement still said approvals were outstanding and closing was expected before year-end.", "original_location": "6.9.1", "carried_from": "A013 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A014", "exact_wording": "That is the latest dated issuer status checked. No completion was found by the cutoff of 5 October 2026.", "atomic_assertion": "No later completion record was established in this review through October 5.", "location": "s06/P1-0051; s13/P1-0126; summary_points[3]; s03/P1-0022 R4; s06/P1-0053; s29/P2-0224 R8", "locations": [ "s06/P1-0051", "s13/P1-0126", "summary_points[3]", "s03/P1-0022 R4", "s06/P1-0053", "s29/P2-0224 R8" ], "entity": "Publicis Groupe / LiveRamp", "geography": "France/US", "period": "to 2026-10-05", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S009", "PUB-S010 (archive)", "PUB-S011 (archive)", "PUB-S012", "PUB-S013 (archive)" ], "audit_source_ids": [ "PUB-S012" ], "source_ids": [ "PUB-S012" ], "precise_support": [ { "source_id": "PUB-S012", "locator": "L23,26–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: September 16 bond release still describes LiveRamp approvals as pending and a year-end expected close.", "search_status": "partial" } ], "verdict": "unverified", "original_verdict": "unverified", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "This audit did not establish a complete daily event history. Absence of a completion record was established by search only (Q03); the daily event history to the cutoff was not reconstructed. V3 wording follows the audited correction and never says 'owned'.", "recommended_correction": "Applied: V3 uses 'latest dated status checked … no completion was found'.", "original_wording": "No later completion record was established in this review through October 5.", "original_location": "6.9.1", "carried_from": "A014 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A015", "exact_wording": "Publicis has promised neutral, open access [PUB-S009].", "atomic_assertion": "Publicis has promised neutral, open access.", "location": "s06/P1-0052; s14/P1-0132 R4; s15/P2-0002 R7; s24/P2-0167 R4", "locations": [ "s06/P1-0052", "s14/P1-0132 R4", "s15/P2-0002 R7", "s24/P2-0167 R4" ], "entity": "Publicis Groupe", "geography": "Global", "period": "2026-05-17", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PUB-S009" ], "audit_source_ids": [ "PUB-S009" ], "source_ids": [ "PUB-S009" ], "precise_support": [ { "source_id": "PUB-S009", "locator": "L23,30,45–48,95–108", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Agreement announced May 17; equity value $2.546bn; net cash $379m; enterprise value $2.167bn; closing subject to conditions.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. A supported attributed claim: Publicis made the promise; neutrality itself is not shown.", "recommended_correction": "Retained as attributed; 'a promise to test'.", "original_wording": "Publicis has promised neutral, open access.", "original_location": "6.9.2", "carried_from": "A015 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A016", "exact_wording": "That is a promise to test. It is not outside proof of neutrality, and it is not evidence of misuse.", "atomic_assertion": "That is a commitment to evaluate, not independent proof of neutrality", "location": "s06/P1-0052; s15/P2-0002 R7", "locations": [ "s06/P1-0052", "s15/P2-0002 R7" ], "entity": "Publicis Groupe", "geography": "Global", "period": "2026-05-17", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "PUB-S009" ], "audit_source_ids": [ "PUB-S009" ], "source_ids": [ "PUB-S009" ], "precise_support": [ { "source_id": "PUB-S009", "locator": "L23,30,45–48,95–108", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Agreement announced May 17; equity value $2.546bn; net cash $379m; enterprise value $2.167bn; closing subject to conditions.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "That is a commitment to evaluate, not independent proof of neutrality", "original_location": "6.9.2", "carried_from": "A016 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A017", "exact_wording": "Publicis reports €17.399 billion of revenue and €14.547 billion of net revenue for 2025.", "atomic_assertion": "Revenue was €17.399bn in FY2025; atomic component: gross revenue.", "location": "s03/P1-0021; s06/P1-0047; s15/P2-0004; s13/P1-0120 R0; s15/P2-0002 R1", "locations": [ "s03/P1-0021", "s06/P1-0047", "s15/P2-0004", "s13/P1-0120 R0", "s15/P2-0002 R1" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2025", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S014 (archive)", "PUB-S039" ], "audit_source_ids": [ "PUB-S039" ], "source_ids": [ "PUB-S039" ], "precise_support": [ { "source_id": "PUB-S039", "locator": "URD printed p260; income statement L18–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: 2025: net revenue €14,547m, pass-through €2,852m, revenue €17,399m; 2024 net revenue €13,965m.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "The 2025 accounts separate €17.399 billion of revenue from €14.547 billion of net revenue.", "original_location": "6.11.1", "carried_from": "A017 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A018", "exact_wording": "€14.547 billion of net revenue", "atomic_assertion": "Net revenue was €14.547bn in FY2025.", "location": "s03/P1-0021; s06/P1-0047; s15/P2-0004; s13/P1-0120 R0; s15/P2-0002 R1", "locations": [ "s03/P1-0021", "s06/P1-0047", "s15/P2-0004", "s13/P1-0120 R0", "s15/P2-0002 R1" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2025", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S014 (archive)", "PUB-S039" ], "audit_source_ids": [ "PUB-S039" ], "source_ids": [ "PUB-S039" ], "precise_support": [ { "source_id": "PUB-S039", "locator": "URD printed p260; income statement L18–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: 2025: net revenue €14,547m, pass-through €2,852m, revenue €17,399m; 2024 net revenue €13,965m.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "€14.547 billion of net revenue.", "original_location": "6.11.1", "carried_from": "A018 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A019", "exact_wording": "that is reported growth of 4.2%, recomputed from the two figures [PUB-S039].", "atomic_assertion": "reported net growth was 4.2%.", "location": "s06/P1-0047; s13/P1-0120 R0", "locations": [ "s06/P1-0047", "s13/P1-0120 R0" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2025 vs FY2024", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S014 (archive)", "PUB-S039" ], "audit_source_ids": [ "PUB-S039" ], "source_ids": [ "PUB-S039" ], "precise_support": [ { "source_id": "PUB-S039", "locator": "URD printed p260; income statement L18–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: 2025: net revenue €14,547m, pass-through €2,852m, revenue €17,399m; 2024 net revenue €13,965m.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. Recomputed here: 14,547 / 13,965 − 1 = 4.17%, printed at one decimal (M03).", "recommended_correction": "Retained at one decimal.", "original_wording": "reported net growth was 4.2%.", "original_location": "6.11.1", "carried_from": "A019 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A020", "exact_wording": "17.4% after €7 million of LiveRamp transaction costs and 17.5% before them; the company headline uses the 17.5%", "atomic_assertion": "the headline 17.5% margin excludes LiveRamp transaction costs", "location": "s06/P1-0043; s06/P1-0047; s13/P1-0123 R0; s15/P2-0002 R4", "locations": [ "s06/P1-0043", "s06/P1-0047", "s13/P1-0123 R0", "s15/P2-0002 R4" ], "entity": "Publicis Groupe", "geography": "Global", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S015", "PUB-S034 (archive)", "PUB-S041" ], "audit_source_ids": [ "PUB-S015" ], "source_ids": [ "PUB-S015" ], "precise_support": [ { "source_id": "PUB-S015", "locator": "Printed pp4,11,25; PDF pp6,13,27", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 net revenue €7,229m; operating subtotal €1,261m; €7m LiveRamp costs. Note 3.2 dates full Lotame purchase to April 2025.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "the headline 17.5% margin excludes LiveRamp transaction costs", "original_location": "6.11.2", "carried_from": "A020 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A021", "exact_wording": "The subtotal is a company measure, not statutory operating income.", "atomic_assertion": "The H1 2026 operating-margin subtotal of 17.4% after LiveRamp transaction costs is a company measure, not statutory operating income.", "location": "s06/P1-0047; s13/P1-0124; s13/P1-0123 R0; s15/P2-0002 R4", "locations": [ "s06/P1-0047", "s13/P1-0124", "s13/P1-0123 R0", "s15/P2-0002 R4" ], "entity": "Publicis Groupe", "geography": "Global", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S015", "PUB-S034 (archive)", "PUB-S041" ], "audit_source_ids": [ "PUB-S015" ], "source_ids": [ "PUB-S015" ], "precise_support": [ { "source_id": "PUB-S015", "locator": "Printed pp4,11,25; PDF pp6,13,27", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 net revenue €7,229m; operating subtotal €1,261m; €7m LiveRamp costs. Note 3.2 dates full Lotame purchase to April 2025.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "partly supported", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "The reported subtotal is not statutory operating income divided by revenue. The statutory operating-income margin (M06, €1,149m) is not printed anywhere in V3, as the numbers report required. F12: assertion restated to the current wording; the recomputed 17.4% rests on rounded inputs.", "recommended_correction": "Applied: 'operating-margin subtotal' wording used; statutory margin not printed.", "original_wording": "the reported rate is 17.4%.", "original_location": "6.11.2", "carried_from": "A021 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (displayed assertion = current wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "original_assertion": "the reported rate is 17.4%.", "status": "active" }, { "claim_id": "A022", "exact_wording": "On 28 May 2025 WPP Media replaced the GroupM name.", "atomic_assertion": "In May 2025, WPP Media replaced the GroupM name.", "location": "s03/P1-0020; s07/P1-0056; figure:fig-timeline; s03/P1-0022 R0; s04/P1-0025 R17; s07/P1-0063", "locations": [ "s03/P1-0020", "s07/P1-0056", "figure:fig-timeline", "s03/P1-0022 R0", "s04/P1-0025 R17", "s07/P1-0063" ], "entity": "WPP / WPP Media (GroupM)", "geography": "Global", "period": "2025-05-28", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S001" ], "audit_source_ids": [ "WPP-S001" ], "source_ids": [ "WPP-S001" ], "precise_support": [ { "source_id": "WPP-S001", "locator": "L11–23", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: May 2025 launch replaces GroupM with WPP Media; Mindshare, Wavemaker and EssenceMediacom remain client brands.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. Release dated 28 May 2025; the stored event date field says 29 May. V3 prints 28 May.", "recommended_correction": "Retained.", "original_wording": "In May 2025, WPP Media replaced the GroupM name.", "original_location": "7.1.1", "carried_from": "A022 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A023", "exact_wording": "Mindshare, Wavemaker and EssenceMediacom stayed as client-facing brands [WPP-S001].", "atomic_assertion": "Mindshare, Wavemaker and EssenceMediacom remained as client-facing brands", "location": "s03/P1-0020; s07/P1-0056; figure:fig-timeline; s03/P1-0022 R0; s04/P1-0025 R17", "locations": [ "s03/P1-0020", "s07/P1-0056", "figure:fig-timeline", "s03/P1-0022 R0", "s04/P1-0025 R17" ], "entity": "WPP Media", "geography": "Global", "period": "2025-05-28", "classification": "fact", "materiality": "low", "cited_source_ids": [ "WPP-S001" ], "audit_source_ids": [ "WPP-S001" ], "source_ids": [ "WPP-S001" ], "precise_support": [ { "source_id": "WPP-S001", "locator": "L11–23", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: May 2025 launch replaces GroupM with WPP Media; Mindshare, Wavemaker and EssenceMediacom remain client brands.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. 'on a common base of tools, skills and support' (s07/P1-0056) and 'gave three media brands a common base' (s07/P1-0063) were dropped at V3 close-out (FV3-09) because the stored paraphrase holds only that the brands were retained.", "recommended_correction": "Retained as the May 2025 launch structure; phrase beyond the stored passage dropped at V3 close-out (6 Oct 2026).", "original_wording": "Mindshare, Wavemaker and EssenceMediacom remained as client-facing brands", "original_location": "7.1.1", "carried_from": "A023 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A024", "exact_wording": "The remaining steps were expected in 2020, and WPP kept 40% [WPP-S007]. The 40% is the December 2019 position, not a checked current stake.", "atomic_assertion": "WPP retained 40%.", "location": "s07/P1-0060; figure:fig-timeline; summary_points[2]; s04/P1-0025 R9; s07/P1-0063; s15/P2-0002 R2; s29/P2-0224 R7", "locations": [ "s07/P1-0060", "figure:fig-timeline", "summary_points[2]", "s04/P1-0025 R9", "s07/P1-0063", "s15/P2-0002 R2", "s29/P2-0224 R7" ], "entity": "WPP / Kantar", "geography": "Global", "period": "2019-12-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S007" ], "audit_source_ids": [ "WPP-S007" ], "source_ids": [ "WPP-S007" ], "precise_support": [ { "source_id": "WPP-S007", "locator": "L11–18", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: December 2019 release: 60% Kantar sale closed for about 90% of business; remaining closure expected 2020; 40% retained.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Not independently re-established as the current stake.", "recommended_correction": "Retained as the December 2019 position.", "original_wording": "WPP retained 40%.", "original_location": "7.3.3", "carried_from": "A024 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A025", "exact_wording": "Omnicom closed Flywheel on 2 January 2024.", "atomic_assertion": "The deal closed on 2 January 2024.", "location": "s01/P1-0001; s08/P1-0065; figure:fig-timeline; s04/P1-0025 R13; s08/P1-0073", "locations": [ "s01/P1-0001", "s08/P1-0065", "figure:fig-timeline", "s04/P1-0025 R13", "s08/P1-0073" ], "entity": "Omnicom / Flywheel", "geography": "US", "period": "2024-01-02", "classification": "fact", "materiality": "high", "cited_source_ids": [ "OMC-S020", "OMC-S031 (archive)" ], "audit_source_ids": [ "OMC-S020" ], "source_ids": [ "OMC-S020" ], "precise_support": [ { "source_id": "OMC-S020", "locator": "L469–479", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Issuer release announced Flywheel completion on January 2, 2024 and a planned link between commerce and Omni data.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "The deal closed on 2 January 2024.", "original_location": "8.11.2", "carried_from": "A025 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A026", "exact_wording": "On 28 August 2026 Omnicom launched Hearts United by combining Hearts & Science with Mediahub.", "atomic_assertion": "Omnicom launched Hearts United by combining Hearts & Science with Mediahub.", "location": "s08/P1-0067; figure:fig-timeline; s03/P1-0022 R2; s04/P1-0025 R24; s08/P1-0073; s15/P2-0002 R2; disclosure", "locations": [ "s08/P1-0067", "figure:fig-timeline", "s03/P1-0022 R2", "s04/P1-0025 R24", "s08/P1-0073", "s15/P2-0002 R2", "disclosure" ], "entity": "Omnicom Media / Hearts United", "geography": "Global", "period": "2026-08-28", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "OMC-S034" ], "audit_source_ids": [ "OMC-S034" ], "source_ids": [ "OMC-S034" ], "precise_support": [ { "source_id": "OMC-S034", "locator": "L7,10,17", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: August 28 release combines Hearts & Science with Mediahub; lists UM, PHD, OMD and Initiative as siblings.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Omnicom launched Hearts United by combining Hearts & Science with Mediahub.", "original_location": "8.15.1", "carried_from": "A026 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A027", "exact_wording": "The release listed UM, PHD, OMD and Initiative as siblings. UM was not the merger partner [OMC-S034].", "atomic_assertion": "UM was not the named merger partner.", "location": "s08/P1-0067; figure:fig-timeline; s03/P1-0022 R2; s08/P1-0073", "locations": [ "s08/P1-0067", "figure:fig-timeline", "s03/P1-0022 R2", "s08/P1-0073" ], "entity": "Omnicom Media", "geography": "Global", "period": "2026-08-28", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "OMC-S034" ], "audit_source_ids": [ "OMC-S034" ], "source_ids": [ "OMC-S034" ], "precise_support": [ { "source_id": "OMC-S034", "locator": "L7,10,17", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: August 28 release combines Hearts & Science with Mediahub; lists UM, PHD, OMD and Initiative as siblings.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "UM was not the named merger partner.", "original_location": "8.15.1", "carried_from": "A027 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A028", "exact_wording": "recognised website visitors rose from 23% to 35% after an Acxiom link into its Salesforce stack [OMC-S033]", "atomic_assertion": "recognized website traffic rose from 23% to 35%", "location": "s01/P1-0002; s08/P1-0067; s22/P2-0110; figure:fig-scenario-b; s14/P1-0132 R4; s15/P2-0002 R2; s18/P2-0025 R4; s29/P2-0224 R2; s30/P2-0227 R0; s08/P1-0073", "locations": [ "s01/P1-0002", "s08/P1-0067", "s22/P2-0110", "figure:fig-scenario-b", "s14/P1-0132 R4", "s15/P2-0002 R2", "s18/P2-0025 R4", "s29/P2-0224 R2", "s30/P2-0227 R0", "s08/P1-0073" ], "entity": "Acxiom (Omnicom) / Guitar Center", "geography": "US", "period": "2026-07-14 case publication", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "OMC-S032 (archive)", "OMC-S033" ], "audit_source_ids": [ "OMC-S033" ], "source_ids": [ "OMC-S033" ], "precise_support": [ { "source_id": "OMC-S033", "locator": "L15–23", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Guitar Center executive reports recognised site visitors rose from 23% to 35% after an Acxiom/Salesforce integration.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. A supported attributed claim: the executive said it; no control group, denominator or sales-lift audit.", "recommended_correction": "Retained with client attribution; '12 percentage points, or roughly half again' (numbers report item 5 applied).", "original_wording": "recognized website traffic rose from 23% to 35%", "original_location": "8.16.2", "carried_from": "A028 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A029", "exact_wording": "It is a vendor-published before-and-after with no disclosed control group.", "atomic_assertion": "It is a vendor-published before-and-after comparison, with no disclosed control group", "location": "s01/P1-0002; s08/P1-0067; s08/P1-0068; s22/P2-0110; figure:fig-scenario-b; s14/P1-0132 R4; s15/P2-0002 R2; s18/P2-0025 R4; s29/P2-0224 R2", "locations": [ "s01/P1-0002", "s08/P1-0067", "s08/P1-0068", "s22/P2-0110", "figure:fig-scenario-b", "s14/P1-0132 R4", "s15/P2-0002 R2", "s18/P2-0025 R4", "s29/P2-0224 R2" ], "entity": "Acxiom (Omnicom) / Guitar Center", "geography": "US", "period": "2026-07", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "OMC-S032 (archive)", "OMC-S033" ], "audit_source_ids": [ "OMC-S033" ], "source_ids": [ "OMC-S033" ], "precise_support": [ { "source_id": "OMC-S033", "locator": "L15–23", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Guitar Center executive reports recognised site visitors rose from 23% to 35% after an Acxiom/Salesforce integration.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "No control group disclosed in inspected release; this is not proof none existed elsewhere.", "recommended_correction": "Retained.", "original_wording": "It is a vendor-published before-and-after comparison, with no disclosed control group", "original_location": "8.16.2", "carried_from": "A029 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A030", "exact_wording": "The FY2025 financial report records goodwill impairment of ¥396,074 million", "atomic_assertion": "Full-year goodwill impairment was ¥396.1 billion", "location": "s09/P1-0079; figure:fig-timeline; summary_points[2]; s04/P1-0025 R21; s09/P1-0083; s09/tldr; s15/P2-0002 R1; s29/P2-0224 R7", "locations": [ "s09/P1-0079", "figure:fig-timeline", "summary_points[2]", "s04/P1-0025 R21", "s09/P1-0083", "s09/tldr", "s15/P2-0002 R1", "s29/P2-0224 R7" ], "entity": "Dentsu Group", "geography": "Global (Americas, EMEA)", "period": "FY2025 (December year)", "classification": "fact", "materiality": "high", "cited_source_ids": [ "DH-S017 (archive)" ], "audit_source_ids": [ "DH-S016" ], "source_ids": [ "DH-S016" ], "precise_support": [ { "source_id": "DH-S016", "locator": "PDF pp82,90–92; note 14", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 goodwill impairment totals ¥396,074m; Americas ¥299,656m plus EMEA ¥96,418m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Full-year goodwill impairment was ¥396.1 billion", "original_location": "9.7.1", "carried_from": "A030 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A031", "exact_wording": "From regional totals it cannot be assigned wholly to Merkle or to any single deal.", "atomic_assertion": "It cannot be assigned wholly to Merkle or Tag from regional impairment totals.", "location": "s09/P1-0079; figure:fig-timeline; s09/P1-0083; s15/P2-0002 R2", "locations": [ "s09/P1-0079", "figure:fig-timeline", "s09/P1-0083", "s15/P2-0002 R2" ], "entity": "Dentsu Group", "geography": "Americas, EMEA", "period": "FY2025", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "DH-S017 (archive)" ], "audit_source_ids": [ "DH-S016" ], "source_ids": [ "DH-S016" ], "precise_support": [ { "source_id": "DH-S016", "locator": "PDF pp82,90–92; note 14", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 goodwill impairment totals ¥396,074m; Americas ¥299,656m plus EMEA ¥96,418m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "It cannot be assigned wholly to Merkle or Tag from regional impairment totals.", "original_location": "9.7.1", "carried_from": "A031 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A032", "exact_wording": "Horizon Global, announced on 29 September 2025, is a commercial joint venture of Havas and Horizon Media. The parents did not combine [DH-S038].", "atomic_assertion": "Horizon Global, announced in September 2025, is a commercial joint venture with Horizon Media.", "location": "s03/P1-0020; s10/P1-0086; s22/P2-0122; figure:fig-timeline; s03/P1-0022 R3; s04/P1-0025 R18; s10/P1-0093; s10/tldr; s22/P2-0121 R6", "locations": [ "s03/P1-0020", "s10/P1-0086", "s22/P2-0122", "figure:fig-timeline", "s03/P1-0022 R3", "s04/P1-0025 R18", "s10/P1-0093", "s10/tldr", "s22/P2-0121 R6" ], "entity": "Havas / Horizon Media (Horizon Global)", "geography": "US/Global", "period": "2025-09-29", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S038" ], "audit_source_ids": [ "DH-S038" ], "source_ids": [ "DH-S038" ], "precise_support": [ { "source_id": "DH-S038", "locator": "L14–19 and scope description", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Havas and Horizon announced a commercial joint venture, Horizon Global.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Horizon Global, announced in September 2025, is a commercial joint venture with Horizon Media.", "original_location": "10.5.1", "carried_from": "A032 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A033", "exact_wording": "For 2025 Havas reported net revenue of €2,783 million", "atomic_assertion": "Havas reported 2025 net revenue of €2,783 million", "location": "s10/P1-0089; s10/P1-0093; s13/P1-0123 R4", "locations": [ "s10/P1-0089", "s10/P1-0093", "s13/P1-0123 R4" ], "entity": "Havas", "geography": "Global", "period": "FY2025", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S041" ], "audit_source_ids": [ "DH-S041" ], "source_ids": [ "DH-S041" ], "precise_support": [ { "source_id": "DH-S041", "locator": "Key results L13–15,63–65", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue €2,783m; adjusted EBIT €358m; margin 12.9%; organic growth 3.1%.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Havas reported 2025 net revenue of €2,783 million", "original_location": "10.6.1", "carried_from": "A033 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A034", "exact_wording": "adjusted EBIT of €358 million", "atomic_assertion": "adjusted EBIT of €358 million", "location": "s10/P1-0089; s10/P1-0093; s13/P1-0123 R4", "locations": [ "s10/P1-0089", "s10/P1-0093", "s13/P1-0123 R4" ], "entity": "Havas", "geography": "Global", "period": "FY2025", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S041" ], "audit_source_ids": [ "DH-S041" ], "source_ids": [ "DH-S041" ], "precise_support": [ { "source_id": "DH-S041", "locator": "Key results L13–15,63–65", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue €2,783m; adjusted EBIT €358m; margin 12.9%; organic growth 3.1%.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "adjusted EBIT of €358 million", "original_location": "10.6.1", "carried_from": "A034 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A035", "exact_wording": "The margin is 12.9%, and the ratio recomputes to 12.9% at one decimal [DH-S041].", "atomic_assertion": "a 12.9% margin.", "location": "s10/P1-0089; s10/P1-0093; s10/tldr; s13/P1-0123 R4", "locations": [ "s10/P1-0089", "s10/P1-0093", "s10/tldr", "s13/P1-0123 R4" ], "entity": "Havas", "geography": "Global", "period": "FY2025", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S041" ], "audit_source_ids": [ "DH-S041" ], "source_ids": [ "DH-S041" ], "precise_support": [ { "source_id": "DH-S041", "locator": "Key results L13–15,63–65", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue €2,783m; adjusted EBIT €358m; margin 12.9%; organic growth 3.1%.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. 358 / 2,783 = 12.86% (M13).", "recommended_correction": "Retained at one decimal.", "original_wording": "a 12.9% margin.", "original_location": "10.6.1", "carried_from": "A035 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A036", "exact_wording": "The Stagwell and MDC combination was announced as complete on 2 August 2021.", "atomic_assertion": "The MDC–Stagwell combination closed on 2 August 2021.", "location": "s01/P1-0001; s11/P1-0095; figure:fig-timeline; s04/P1-0025 R11; s11/P1-0104", "locations": [ "s01/P1-0001", "s11/P1-0095", "figure:fig-timeline", "s04/P1-0025 R11", "s11/P1-0104" ], "entity": "Stagwell / MDC Partners", "geography": "US", "period": "2021-08-02", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ALT-S006", "ALT-S007 (archive)", "ALT-S008 (archive)" ], "audit_source_ids": [ "ALT-S006" ], "source_ids": [ "ALT-S006" ], "precise_support": [ { "source_id": "ALT-S006", "locator": "L76–90", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Stagwell/MDC combination was announced as complete on August 2, 2021; creative, research and digital firms appear in the roster.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "The MDC–Stagwell combination closed on 2 August 2021.", "original_location": "11.1.5", "carried_from": "A036 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A037", "exact_wording": "The second-quarter 2026 earnings presentation, filed on 30 July 2026, labels $16 million as committed enterprise-software revenue for the first half [ALT-S018].", "atomic_assertion": "$16 million of committed H1 revenue", "location": "s11/P1-0097; s15/P2-0004; s11/P1-0104; s11/tldr; s14/P1-0132 R3; s15/P2-0002 R1; s18/P2-0025 R3; s29/P2-0224 R1", "locations": [ "s11/P1-0097", "s15/P2-0004", "s11/P1-0104", "s11/tldr", "s14/P1-0132 R3", "s15/P2-0002 R1", "s18/P2-0025 R3", "s29/P2-0224 R1" ], "entity": "Stagwell", "geography": "US", "period": "H1 2026 (presentation 2026-07-30)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ALT-S017 (archive)", "ALT-S018" ], "audit_source_ids": [ "ALT-S018" ], "source_ids": [ "ALT-S018" ], "precise_support": [ { "source_id": "ALT-S018", "locator": "Slides9,13–17; L84,115–143", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 net revenue: $1,216,207k versus $1,162,316k. Organic bridge $38,936k, or 3.3%. Slide9 labels $16m committed revenue.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "partly supported", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "The slide alone does not establish recognition in H1 or isolate subscriptions from services.", "recommended_correction": "Applied: 'committed, not recognised' wording used throughout.", "original_wording": "$16 million of committed H1 revenue", "original_location": "11.1.11", "carried_from": "A037 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A038", "exact_wording": "Stagwell changed its organic-growth method from the third quarter of 2025", "atomic_assertion": "Stagwell changed the acquisition adjustment in organic net-revenue growth from Q3 2025", "location": "s11/P1-0099; figure:fig-timeline; s13/P1-0120 R6; s11/P1-0104", "locations": [ "s11/P1-0099", "figure:fig-timeline", "s13/P1-0120 R6", "s11/P1-0104" ], "entity": "Stagwell", "geography": "US", "period": "from Q3 2025", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ALT-S050 (archive)" ], "audit_source_ids": [ "ALT-S023" ], "source_ids": [ "ALT-S023" ], "precise_support": [ { "source_id": "ALT-S023", "locator": "MD&A p30; L988–1018", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Organic-growth method changed in Q3 2025; acquired businesses enter after twelve months, with a changed acquisition adjustment.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Stagwell changed the acquisition adjustment in organic net-revenue growth from Q3 2025", "original_location": "11.1.17", "carried_from": "A038 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A039", "exact_wording": "and the deal adjustment uses current-period acquired revenue rather than prior-period revenue [ALT-S023]", "atomic_assertion": "using current-period acquired revenue rather than prior-period acquired revenue.", "location": "s11/P1-0099; figure:fig-timeline; s13/P1-0120 R6", "locations": [ "s11/P1-0099", "figure:fig-timeline", "s13/P1-0120 R6" ], "entity": "Stagwell", "geography": "US", "period": "from Q3 2025", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ALT-S050 (archive)" ], "audit_source_ids": [ "ALT-S023" ], "source_ids": [ "ALT-S023" ], "precise_support": [ { "source_id": "ALT-S023", "locator": "MD&A p30; L988–1018", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Organic-growth method changed in Q3 2025; acquired businesses enter after twelve months, with a changed acquisition adjustment.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "using current-period acquired revenue rather than prior-period acquired revenue.", "original_location": "11.1.17", "carried_from": "A039 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A040", "exact_wording": "Acquired businesses now enter organic growth after twelve months", "atomic_assertion": "Acquired entities enter organic growth after 12 months.", "location": "s11/P1-0099; figure:fig-timeline; s13/P1-0120 R6", "locations": [ "s11/P1-0099", "figure:fig-timeline", "s13/P1-0120 R6" ], "entity": "Stagwell", "geography": "US", "period": "from Q3 2025", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ALT-S050 (archive)" ], "audit_source_ids": [ "ALT-S023" ], "source_ids": [ "ALT-S023" ], "precise_support": [ { "source_id": "ALT-S023", "locator": "MD&A p30; L988–1018", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Organic-growth method changed in Q3 2025; acquired businesses enter after twelve months, with a changed acquisition adjustment.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Acquired entities enter organic growth after 12 months.", "original_location": "11.1.17", "carried_from": "A040 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A041", "exact_wording": "net revenue of £673.0 million", "atomic_assertion": "S4 reported £673.0 million in 2025 net revenue", "location": "s11/P1-0102; s13/P1-0123 R5", "locations": [ "s11/P1-0102", "s13/P1-0123 R5" ], "entity": "S4 Capital", "geography": "Global (UK-listed)", "period": "FY2025", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ALT-S028", "ALT-S029 (archive)" ], "audit_source_ids": [ "ALT-S028" ], "source_ids": [ "ALT-S028" ], "precise_support": [ { "source_id": "ALT-S028", "locator": "PDF pp1–4, financial summary and notes", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue £673.0m; reported decline 10.8%; LFL decline 8.4%; operational EBITDA £81.2m; net debt £86.9m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "S4 reported £673.0 million in 2025 net revenue", "original_location": "12.1.6", "carried_from": "A041 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A042", "exact_wording": "down 10.8% as reported", "atomic_assertion": "down 10.8% reported", "location": "s11/P1-0102; summary_points[2]; s11/P1-0104; s13/P1-0120 R3; s15/P2-0002 R4; s04/P1-0031", "locations": [ "s11/P1-0102", "summary_points[2]", "s11/P1-0104", "s13/P1-0120 R3", "s15/P2-0002 R4", "s04/P1-0031" ], "entity": "S4 Capital", "geography": "Global", "period": "FY2025 vs FY2024", "classification": "fact", "materiality": "high", "cited_source_ids": [ "ALT-S028", "ALT-S029 (archive)" ], "audit_source_ids": [ "ALT-S028" ], "source_ids": [ "ALT-S028" ], "precise_support": [ { "source_id": "ALT-S028", "locator": "PDF pp1–4, financial summary and notes", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue £673.0m; reported decline 10.8%; LFL decline 8.4%; operational EBITDA £81.2m; net debt £86.9m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. Quoted as reported; the prior-year input (£754.6m) is not in the audited passage, so V3 prints no recomputation (numbers report P1 item 1 applied).", "recommended_correction": "Applied: recomputation removed; rate quoted as reported.", "original_wording": "down 10.8% reported", "original_location": "12.1.6", "carried_from": "A042 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A043", "exact_wording": "8.4% like for like on the company's definition", "atomic_assertion": "8.4% like for like", "location": "s11/P1-0102; s13/P1-0120 R4", "locations": [ "s11/P1-0102", "s13/P1-0120 R4" ], "entity": "S4 Capital", "geography": "Global", "period": "FY2025", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ALT-S028", "ALT-S029 (archive)" ], "audit_source_ids": [ "ALT-S028" ], "source_ids": [ "ALT-S028" ], "precise_support": [ { "source_id": "ALT-S028", "locator": "PDF pp1–4, financial summary and notes", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue £673.0m; reported decline 10.8%; LFL decline 8.4%; operational EBITDA £81.2m; net debt £86.9m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Full unrounded FX/perimeter bridge not independently reconstructed.", "recommended_correction": "Retained as company-defined LFL.", "original_wording": "8.4% like for like", "original_location": "12.1.6", "carried_from": "A043 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A044", "exact_wording": "year-end net debt £86.9 million [ALT-S028]", "atomic_assertion": "S4 also ended 2025 with net debt of £86.9 million", "location": "s11/P1-0102", "locations": [ "s11/P1-0102" ], "entity": "S4 Capital", "geography": "Global", "period": "31 Dec 2025", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ALT-S048 (archive)" ], "audit_source_ids": [ "ALT-S028" ], "source_ids": [ "ALT-S028" ], "precise_support": [ { "source_id": "ALT-S028", "locator": "PDF pp1–4, financial summary and notes", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue £673.0m; reported decline 10.8%; LFL decline 8.4%; operational EBITDA £81.2m; net debt £86.9m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained; the V2 'net debt fell' direction claim removed.", "original_wording": "S4 also ended 2025 with net debt of £86.9 million", "original_location": "12.1.7", "carried_from": "A044 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A045", "exact_wording": "Missing public proof means not shown here. It does not mean the skill is absent.", "atomic_assertion": "In this paper, missing public proof means not shown here, not that the skill is absent.", "location": "s02/P1-0017; s17/P2-0014", "locations": [ "s02/P1-0017", "s17/P2-0014" ], "entity": "This paper", "geography": "n/a", "period": "n/a", "classification": "fact", "materiality": "low", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Checked against figure code; no inference of absence. The undated heatmap and its question-mark cells are gone (F06); the reading rule survives in s02 and s17. F12: assertion restated to the current wording.", "recommended_correction": "Applied: heatmap replaced by dated entity checks, the authority ladder and five gates.", "original_wording": "A question mark means the layer has not been established in this review.", "original_location": "13.1.1", "carried_from": "A045 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (displayed assertion = current wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "original_assertion": "A question mark means the layer has not been established in this review.", "status": "editorial" }, { "claim_id": "A046", "exact_wording": "A shared login does not establish those links.", "atomic_assertion": "A shared login does not establish those links.", "location": "not printed in this edition (original edition 13.1.2)", "locations": [], "entity": "Groups (general)", "geography": "n/a", "period": "n/a", "classification": "inference", "materiality": "low", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Source establishes the bounded statement; see source-level limits. The 'shared login' inference is not printed; its substance survives as the trace-one-brief test in s07/P1-0062 and s15 R2. Original verdict: supported.", "recommended_correction": "Withdrawn from the public text (not needed).", "original_wording": "A shared login does not establish those links.", "original_location": "13.1.2", "carried_from": "A046 (5 Oct 2026 audit)", "disposition": "private (not used in V3)", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (withdrawn row holds only the withdrawn wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "current_wording_note": "Not printed; its substance survives as the trace-one-brief test at s07/P1-0062 and s15 row (b2).", "status": "withdrawn" }, { "claim_id": "A047", "exact_wording": "Cheaper versions are not a stronger idea.", "atomic_assertion": "Cheaper versions are not the same as a stronger idea.", "location": "s01/P1-0007; s16/P2-0013; s19/P2-0042; s24/P2-0170; s19/P2-0043; s24/P2-0167 R1", "locations": [ "s01/P1-0007", "s16/P2-0013", "s19/P2-0042", "s24/P2-0170", "s19/P2-0043", "s24/P2-0167 R1" ], "entity": "Analysis", "geography": "n/a", "period": "n/a", "classification": "inference", "materiality": "low", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Cheaper versions are not the same as a stronger idea.", "original_location": "13.2.1", "carried_from": "A047 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A048", "exact_wording": "The records in this section do not isolate a causal effect of AI or of any one deal.", "atomic_assertion": "These records do not isolate a causal effect of AI or any single acquisition.", "location": "s01/P1-0002; s06/P1-0046; s07/P1-0058; s09/P1-0078; s10/P1-0088; s13/P1-0130; s22/P2-0111; abstract; summary_points[0]; s06/P1-0053; s07/P1-0063; s08/P1-0073; s09/P1-0083; s10/P1-0093; s11/P1-0104", "locations": [ "s01/P1-0002", "s06/P1-0046", "s07/P1-0058", "s09/P1-0078", "s10/P1-0088", "s13/P1-0130", "s22/P2-0111", "abstract", "summary_points[0]", "s06/P1-0053", "s07/P1-0063", "s08/P1-0073", "s09/P1-0083", "s10/P1-0093", "s11/P1-0104" ], "entity": "Six groups", "geography": "Global", "period": "2006–2026", "classification": "inference", "materiality": "medium", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained in the summary points and every group callout.", "original_wording": "These records do not isolate a causal effect of AI or any single acquisition.", "original_location": "16.1.2", "carried_from": "A048 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A049", "exact_wording": "Five rows from the original peer chart are missing on purpose. … Even when they return, they must not share an axis.", "atomic_assertion": "Five peer-growth rows from the original chart (Publicis H1 2026, Omnicom Q2 2026 core, Dentsu H1 2026, Havas H1 2026, S4 Capital H1 2026) are omitted on purpose and would not share an axis if restored.", "location": "s13/P1-0121", "locations": [ "s13/P1-0121" ], "entity": "Original edition figure F06", "geography": "n/a", "period": "H1/Q2 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "partly supported", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Mixed H1/Q2 periods and company methods are not a common performance test. The shared-axis chart is not drawn in V3; the dated table in s13 carries one observation per row (F11 applied). F12: assertion restated to the current wording.", "recommended_correction": "Applied: dated growth table with definition cells replaces the shared bar scale.", "original_wording": "The figure uses selected latest organic or like-for-like growth rates.", "original_location": "16.1.2", "carried_from": "A049 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (displayed assertion = current wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "original_assertion": "The figure uses selected latest organic or like-for-like growth rates.", "status": "editorial" }, { "claim_id": "A050", "exact_wording": "A goodwill write-down, a charge that cuts the book value of a past purchase, may challenge the deal thesis without proving that every acquired skill is useless.", "atomic_assertion": "A goodwill write-down may challenge the acquisition thesis without proving every acquired capability is useless.", "location": "s05/P1-0038; s09/P1-0079", "locations": [ "s05/P1-0038", "s09/P1-0079" ], "entity": "Analysis (Publicis FY2016; Dentsu FY2025)", "geography": "Global", "period": "FY2016; FY2025", "classification": "inference", "materiality": "medium", "cited_source_ids": [], "audit_source_ids": [ "DH-S016", "PUB-S004" ], "source_ids": [ "DH-S016", "PUB-S004" ], "precise_support": [ { "source_id": "DH-S016", "locator": "PDF pp82,90–92; note 14", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 goodwill impairment totals ¥396,074m; Americas ¥299,656m plus EMEA ¥96,418m.", "search_status": "confirmed" }, { "source_id": "PUB-S004", "locator": "L94–101", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2016 charge €1,440m included €1,392m for Publicis.Sapient; discussion cites legacy digital assets and integration delays.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "A goodwill write-down may challenge the acquisition thesis without proving every acquired capability is useless.", "original_location": "5.1.3", "carried_from": "A050 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A051", "exact_wording": "This model assumes rights that must be secured. It does not claim them for every brand today.", "atomic_assertion": "Under Scenario A the brand would retain core data, permissions, decision history and allocation; this is a scenario condition to secure, not a verified right.", "location": "s15/P2-0006; s21/P2-0054; s15/P2-0002 R9; s30/P2-0227 R1; s21/tldr", "locations": [ "s15/P2-0006", "s21/P2-0054", "s15/P2-0002 R9", "s30/P2-0227 R1", "s21/tldr" ], "entity": "Scenario A (design)", "geography": "n/a", "period": "conditional", "classification": "scenario", "materiality": "medium", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "unverified", "original_verdict": "unverified", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Scenario design cannot establish existing contracts or universal ownership. V3 states the retained-rights list as a scenario condition and 'a contract condition to prove' (F09). F12: assertion restated to the current wording; the verdict (unverified) grades the right, which no reviewed contract establishes.", "recommended_correction": "Applied: rights are contract conditions (s21, s25).", "original_wording": "The brand retains core data, permissions, decision history and resource allocation.", "original_location": "19.2.1", "carried_from": "A051 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (displayed assertion = current wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "original_assertion": "The brand retains core data, permissions, decision history and resource allocation.", "status": "active" }, { "claim_id": "A052", "exact_wording": "A platform-heavy route needs outside cross-market and brand measurement.", "atomic_assertion": "A platform-heavy route needs external cross-market and brand measurement.", "location": "s12/P1-0116; s20/P2-0050; s23/P2-0158; figure:fig-baseline; figure:fig-scenario-c", "locations": [ "s12/P1-0116", "s20/P2-0050", "s23/P2-0158", "figure:fig-baseline", "figure:fig-scenario-c" ], "entity": "Scenario C (design)", "geography": "n/a", "period": "conditional", "classification": "inference", "materiality": "low", "cited_source_ids": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained as a proposed assurance design.", "original_wording": "A platform-heavy route needs external cross-market and brand measurement.", "original_location": "20.1.1", "carried_from": "A052 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A053", "exact_wording": "IAB Tech Lab introduced AAMP 3.0 with OpenProposal on 22 September 2026", "atomic_assertion": "IAB Tech Lab introduced AAMP 3.0 with OpenProposal on 22 September 2026", "location": "s15/P2-0005; s17/P2-0015 R0; s29/P2-0224 R4", "locations": [ "s15/P2-0005", "s17/P2-0015 R0", "s29/P2-0224 R4" ], "entity": "IAB Tech Lab", "geography": "Global", "period": "2026-09-22", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ROOT-S002" ], "audit_source_ids": [ "ROOT-S002" ], "source_ids": [ "ROOT-S002" ], "precise_support": [ { "source_id": "ROOT-S002", "locator": "L15–21", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: September 22 release puts OpenProposal in public comment until October 22, 2026.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "IAB Tech Lab introduced AAMP 3.0 with OpenProposal on 22 September 2026", "original_location": "14.1.1", "carried_from": "A053 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A054", "exact_wording": "for comment to 22 October 2026 [ROOT-S002]", "atomic_assertion": "for public comment through 22 October.", "location": "s15/P2-0005; s17/P2-0015 R0", "locations": [ "s15/P2-0005", "s17/P2-0015 R0" ], "entity": "IAB Tech Lab", "geography": "Global", "period": "2026-09-22 to 2026-10-22", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ROOT-S002" ], "audit_source_ids": [ "ROOT-S002" ], "source_ids": [ "ROOT-S002" ], "precise_support": [ { "source_id": "ROOT-S002", "locator": "L15–21", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: September 22 release puts OpenProposal in public comment until October 22, 2026.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "for public comment through 22 October.", "original_location": "14.1.1", "carried_from": "A054 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A055", "exact_wording": "The AAMP 2.0 release describes buyer and seller reference SDKs with approval before booking [ROOT-S003].", "atomic_assertion": "The AAMP 2.0 release describes buyer and seller reference SDKs.", "location": "s15/P2-0005; s16/P2-0011; s21/P2-0077; s17/P2-0015 R1; s29/P2-0224 R4; s30/P2-0227 R3; s15/P2-0002 R0", "locations": [ "s15/P2-0005", "s16/P2-0011", "s21/P2-0077", "s17/P2-0015 R1", "s29/P2-0224 R4", "s30/P2-0227 R3", "s15/P2-0002 R0" ], "entity": "IAB Tech Lab", "geography": "Global", "period": "2026 (page date not established)", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ROOT-S003", "ROOT-S004 (archive)" ], "audit_source_ids": [ "ROOT-S003" ], "source_ids": [ "ROOT-S003" ], "precise_support": [ { "source_id": "ROOT-S003", "locator": "L15–21,28–38,62–71", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: SDK descriptions include approval before booking, deal state and logs; the publisher reports release and use.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. The AAMP 2.0 page date is unresolved (24 Apr vs Aug 2026 in search summaries) and the page is superseded by AAMP 2.3/3.0 announcements; V3 prints no date for it.", "recommended_correction": "Retained undated.", "original_wording": "The AAMP 2.0 release describes buyer and seller reference SDKs.", "original_location": "14.1.2", "carried_from": "A055 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A056", "exact_wording": "AdCP's own FAQ separates task meaning from transport and marks some governance surfaces as experimental; shared transport does not establish the same tasks, permission model or wire compatibility [ROOT-S006].", "atomic_assertion": "Shared transport concepts do not establish that two implementations have the same tasks, permission model or wire compatibility.", "location": "s15/P2-0005; s16/P2-0011; s17/P2-0018; s15/P2-0002 R5; s17/P2-0015 R2; s29/P2-0224 R4", "locations": [ "s15/P2-0005", "s16/P2-0011", "s17/P2-0018", "s15/P2-0002 R5", "s17/P2-0015 R2", "s29/P2-0224 R4" ], "entity": "Ad Context Protocol (AdCP)", "geography": "Global", "period": "pinned commit 6adfebe2, 2026-10-05", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "ROOT-S005", "ROOT-S006" ], "audit_source_ids": [ "ROOT-S006" ], "source_ids": [ "ROOT-S006" ], "precise_support": [ { "source_id": "ROOT-S006", "locator": "FAQ L266–308", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FAQ separates ad task semantics from MCP/A2A transport and describes some governance surfaces as experimental.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. ROOT-S006 was opened via git clone and pinned; the stored web-view locator L266–308 maps to L139–142, L174–177 and L266–268 of the pinned file.", "recommended_correction": "Retained; F07 pin applied.", "original_wording": "Shared transport concepts do not establish that two implementations have the same tasks, permission model or wire compatibility.", "original_location": "14.1.3", "carried_from": "A056 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A057", "exact_wording": "Amazon's page dated 21 March 2025 had a title that put Brand+ in open beta. Its body, when the audit read it, said both Performance+ and Brand+ were available globally.", "atomic_assertion": "Amazon's page dated 21 March 2025 carried a title putting Brand+ in open beta while its body said both Performance+ and Brand+ were available globally; the page cannot date the stage on its own.", "location": "s12/P1-0115; s16/P2-0011; s23/P2-0157; figure:fig-scenario-c; s15/P2-0002 R6; s17/P2-0015 R4; s14/P1-0132 R6", "locations": [ "s12/P1-0115", "s16/P2-0011", "s23/P2-0157", "figure:fig-scenario-c", "s15/P2-0002 R6", "s17/P2-0015 R4", "s14/P1-0132 R6" ], "entity": "Amazon Ads", "geography": "Global", "period": "page dated 2025-03-21; body observed 2026-10-05 (audit)", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PLT-S003" ], "audit_source_ids": [ "PLT-S003" ], "source_ids": [ "PLT-S003" ], "precise_support": [ { "source_id": "PLT-S003", "locator": "Title L3, date L7, body L35–50", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Page title says Brand+ open beta; body now says both products globally available.", "search_status": "changed" } ], "verdict": "partly supported", "original_verdict": "partly supported", "confidence": "Moderate / bounded", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "No update history inspected. The mutable page cannot cleanly date the later state. F04 applied: title and body stages kept apart; the exact historical stage is not claimed. s23/P2-0157 adds 'over its supply and third-party media', which is not in the stored passage (FV3-09). F12: assertion restated to the current wording.", "recommended_correction": "Applied (F04).", "original_wording": "Amazon's March 2025 announcement put Performance+ into general availability and Brand+ into open beta.", "original_location": "17.1.2", "carried_from": "A057 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (displayed assertion = current wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "original_assertion": "Amazon's March 2025 announcement put Performance+ into general availability and Brand+ into open beta.", "status": "active" }, { "claim_id": "A058", "exact_wording": "Coca-Cola's 2026 proxy separates annual growth measures from multi-year share awards; the latter carry a relative total shareholder return modifier [ECO-S016].", "atomic_assertion": "Coca-Cola's 2026 proxy separates annual growth measures from multi-year share awards, which carry a relative total shareholder return modifier.", "location": "s19/P2-0036; s14/P1-0132 R1; s15/P2-0002 R8; s18/P2-0025 R1; s30/P2-0227 R4", "locations": [ "s19/P2-0036", "s14/P1-0132 R1", "s15/P2-0002 R8", "s18/P2-0025 R1", "s30/P2-0227 R4" ], "entity": "The Coca-Cola Company (named officer)", "geography": "US", "period": "2025 pay; 2026 proxy", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ECO-S016" ], "audit_source_ids": [ "ECO-S016" ], "source_ids": [ "ECO-S016" ], "precise_support": [ { "source_id": "ECO-S016", "locator": "PDF pp52,56–61; printed pp48,52–57", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Arroyo is a named officer. Annual plan uses growth measures; 2025–27 share awards use growth, cash flow and a relative TSR modifier.", "search_status": "changed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. The audited 'weighted equally' detail is not printed in V3. Stored URL is unstable; cite the SEC accession. F12: assertion restated to the current wording.", "recommended_correction": "Retained as one company case.", "original_wording": "His annual business-performance factor weighted company net operating revenue growth and operating income growth equally", "original_location": "18.1.2", "carried_from": "A058 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (displayed assertion = current wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "original_assertion": "His annual business-performance factor weighted company net operating revenue growth and operating income growth equally", "status": "active" }, { "claim_id": "A059", "exact_wording": "Kohl's fiscal 2025 annual incentive weighted merchandise sales 60% and operating margin 40%, with long-term equity awards separate [ECO-S017].", "atomic_assertion": "company merchandise sales weighted 60% and operating margin 40%.", "location": "s19/P2-0036; s14/P1-0132 R1; s15/P2-0002 R8; s18/P2-0025 R1; s30/P2-0227 R4", "locations": [ "s19/P2-0036", "s14/P1-0132 R1", "s15/P2-0002 R8", "s18/P2-0025 R1", "s30/P2-0227 R4" ], "entity": "Kohl's Corporation (named officers)", "geography": "US", "period": "FY2025", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ECO-S017" ], "audit_source_ids": [ "ECO-S017" ], "source_ids": [ "ECO-S017" ], "precise_support": [ { "source_id": "ECO-S017", "locator": "PDF p91; printed p84; also pp93 onward", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Fiscal 2025 annual incentive weights merchandise sales 60% and operating margin 40%; long-term equity awards are separate.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained as one company case.", "original_wording": "company merchandise sales weighted 60% and operating margin 40%.", "original_location": "18.1.3", "carried_from": "A059 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A060", "exact_wording": "a 2025 study of 5,172 support agents found a 15% average gain [ECO-S022]", "atomic_assertion": "A 2025 study of 5,172 customer-support agents found average productivity gains of 15%", "location": "s14/P1-0133; s16/P2-0011; s14/P1-0132 R0; s15/P2-0002 R4", "locations": [ "s14/P1-0133", "s16/P2-0011", "s14/P1-0132 R0", "s15/P2-0002 R4" ], "entity": "Brynjolfsson, Li and Raymond (QJE 2025)", "geography": "US (customer support)", "period": "published 2025-02-04", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S022" ], "audit_source_ids": [ "ECO-S022" ], "source_ids": [ "ECO-S022" ], "precise_support": [ { "source_id": "ECO-S022", "locator": "Abstract L50–87", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Study of 5,172 support agents reports 15% average gain in issues resolved per hour, with skill-related variation.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. Customer support, not advertising; V3 says so and does not apply the figure to agency cost or profit. 'Varied with skill' and 'could edit or ignore' are in the stored passage/limitations.", "recommended_correction": "Retained with the task boundary.", "original_wording": "A 2025 study of 5,172 customer-support agents found average productivity gains of 15%", "original_location": "18.3.1", "carried_from": "A060 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A061", "exact_wording": "In March 2026 the ANA reported that 58% of 114 qualified client-side members had used principal media in the past year", "atomic_assertion": "ANA reports 58% used principal media in the latest survey.", "location": "s01/P1-0003; s13/P1-0128; summary_points[1]; s14/P1-0132 R2; s15/P2-0002 R0; s18/P2-0025 R2; s24/P2-0167 R6; s29/P2-0224 R0; s30/P2-0227 R2", "locations": [ "s01/P1-0003", "s13/P1-0128", "summary_points[1]", "s14/P1-0132 R2", "s15/P2-0002 R0", "s18/P2-0025 R2", "s24/P2-0167 R6", "s29/P2-0224 R0", "s30/P2-0227 R2" ], "entity": "ANA member sample", "geography": "US", "period": "fieldwork Oct 2025–Jan 2026; published 2026-03-19", "classification": "attributed", "materiality": "high", "cited_source_ids": [ "ECO-S002" ], "audit_source_ids": [ "ECO-S002" ], "source_ids": [ "ECO-S002" ], "precise_support": [ { "source_id": "ECO-S002", "locator": "L128–146; Methodology", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 58% use, versus 47% in the prior wave; 114 qualified client-side members; fieldwork Oct 2025–Jan 2026.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained with denominator and 'member incidence, not share of spend'.", "original_wording": "In March 2026, the ANA reported that 58% of surveyed marketers had used principal media in the past year, up from 47% in its earlier study.", "original_location": "4.1.1", "carried_from": "A061 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A062", "exact_wording": "up from 47% in its prior wave", "atomic_assertion": "ANA reports 47% used principal media in the prior wave.", "location": "s01/P1-0003; s13/P1-0128; summary_points[1]; s14/P1-0132 R2; s15/P2-0002 R0; s18/P2-0025 R2; s29/P2-0224 R0; s30/P2-0227 R2", "locations": [ "s01/P1-0003", "s13/P1-0128", "summary_points[1]", "s14/P1-0132 R2", "s15/P2-0002 R0", "s18/P2-0025 R2", "s29/P2-0224 R0", "s30/P2-0227 R2" ], "entity": "ANA member sample", "geography": "US", "period": "prior wave (2024)", "classification": "attributed", "materiality": "high", "cited_source_ids": [ "ECO-S002" ], "audit_source_ids": [ "ECO-S002" ], "source_ids": [ "ECO-S002" ], "precise_support": [ { "source_id": "ECO-S002", "locator": "L128–146; Methodology", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 58% use, versus 47% in the prior wave; 114 qualified client-side members; fieldwork Oct 2025–Jan 2026.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. The prior wave's sample size and item base are not stored; V3 says so and computes no relative change (M21).", "recommended_correction": "Retained.", "original_wording": "In March 2026, the ANA reported that 58% of surveyed marketers had used principal media in the past year, up from 47% in its earlier study.", "original_location": "4.1.1", "carried_from": "A062 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A063", "exact_wording": "Fieldwork ran from October 2025 to January 2026 [ECO-S002]. That is a member sample, not a share of spend.", "atomic_assertion": "Latest ANA principal-media sample comprised 114 qualified client-side members.", "location": "s01/P1-0003; s02/P1-0009; s13/P1-0128; summary_points[1]; s15/P2-0002 R0", "locations": [ "s01/P1-0003", "s02/P1-0009", "s13/P1-0128", "summary_points[1]", "s15/P2-0002 R0" ], "entity": "ANA member sample", "geography": "US", "period": "Oct 2025–Jan 2026", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S002" ], "audit_source_ids": [ "ECO-S002" ], "source_ids": [ "ECO-S002" ], "precise_support": [ { "source_id": "ECO-S002", "locator": "L128–146; Methodology", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 58% use, versus 47% in the prior wave; 114 qualified client-side members; fieldwork Oct 2025–Jan 2026.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "The survey covered 114 qualified ANA client-side respondents from October 2025 through January 2026.", "original_location": "4.1.1", "carried_from": "A063 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A064", "exact_wording": "It reported 82% with an in-house agency and 92% still using outside agencies [ECO-S003].", "atomic_assertion": "ANA reports 82% with an in-house agency in its 2023 member sample.", "location": "s12/P1-0108; s13/P1-0128; s21/P2-0077; s24/P2-0168; figure:fig-scenario-a; s15/P2-0002 R3; s12/tldr", "locations": [ "s12/P1-0108", "s13/P1-0128", "s21/P2-0077", "s24/P2-0168", "figure:fig-scenario-a", "s15/P2-0002 R3", "s12/tldr" ], "entity": "ANA member sample", "geography": "US", "period": "2023 (fieldwork Feb–Mar 2023)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S003" ], "audit_source_ids": [ "ECO-S003" ], "source_ids": [ "ECO-S003" ], "precise_support": [ { "source_id": "ECO-S003", "locator": "L129–136", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 82% with in-house agencies and 92% using outside agencies; 162 respondents; Feb–Mar 2023 fieldwork.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. The 2018 comparison (78%) was dropped at V3 close-out (FV3-13) because it is not in the stored passage paraphrase; ECO-S003 L129–136 is the next check.", "recommended_correction": "Retained; the 2018 comparison dropped at V3 close-out (6 Oct 2026).", "original_wording": "The ANA's 2023 survey found in-house capability at 82% of 162 respondents, compared with 78% in 2018.", "original_location": "4.4.1", "carried_from": "A064 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A065", "exact_wording": "The ANA's 2023 member survey had 162 respondents, with fieldwork in February and March 2023", "atomic_assertion": "The ANA 2023 in-house survey had 162 respondents.", "location": "s02/P1-0009; s12/P1-0108; s13/P1-0128; s21/P2-0077; s15/P2-0002 R3", "locations": [ "s02/P1-0009", "s12/P1-0108", "s13/P1-0128", "s21/P2-0077", "s15/P2-0002 R3" ], "entity": "ANA member sample", "geography": "US", "period": "2023", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S003" ], "audit_source_ids": [ "ECO-S003" ], "source_ids": [ "ECO-S003" ], "precise_support": [ { "source_id": "ECO-S003", "locator": "L129–136", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 82% with in-house agencies and 92% using outside agencies; 162 respondents; Feb–Mar 2023 fieldwork.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "The ANA's 2023 survey found in-house capability at 82% of 162 respondents, compared with 78% in 2018.", "original_location": "4.4.1", "carried_from": "A065 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A066", "exact_wording": "and 92% still using outside agencies [ECO-S003]", "atomic_assertion": "ANA reports 92% still used outside agencies.", "location": "s12/P1-0108; s13/P1-0128; s21/P2-0077; s24/P2-0168; figure:fig-scenario-a; s15/P2-0002 R3; s29/P2-0224 R5; s30/P2-0227 R1; s12/tldr", "locations": [ "s12/P1-0108", "s13/P1-0128", "s21/P2-0077", "s24/P2-0168", "figure:fig-scenario-a", "s15/P2-0002 R3", "s29/P2-0224 R5", "s30/P2-0227 R1", "s12/tldr" ], "entity": "ANA member sample", "geography": "US", "period": "2023", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S003" ], "audit_source_ids": [ "ECO-S003" ], "source_ids": [ "ECO-S003" ], "precise_support": [ { "source_id": "ECO-S003", "locator": "L129–136", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 82% with in-house agencies and 92% using outside agencies; 162 respondents; Feb–Mar 2023 fieldwork.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. Item base is ambiguous in the public summary; no block now asserts a base (s29 R5 narrowed at V3 close-out, FV3-08).", "recommended_correction": "Retained; s29 R5 base wording narrowed at V3 close-out (6 Oct 2026).", "original_wording": "Yet 92% still used external agencies.", "original_location": "4.4.1", "carried_from": "A066 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A067", "exact_wording": "The WFA and Observatory International study of 45 companies, published on 20 December 2023, reported 66% with an in-house agency and all respondents still working with outside agencies [ECO-S004].", "atomic_assertion": "The WFA/Observatory sample reports 66% with in-house agencies.", "location": "s12/P1-0108; s13/P1-0128; s21/P2-0077; s24/P2-0168; figure:fig-scenario-a; s15/P2-0002 R3; s29/P2-0224 R5; s30/P2-0227 R1; s12/tldr", "locations": [ "s12/P1-0108", "s13/P1-0128", "s21/P2-0077", "s24/P2-0168", "figure:fig-scenario-a", "s15/P2-0002 R3", "s29/P2-0224 R5", "s30/P2-0227 R1", "s12/tldr" ], "entity": "WFA / Observatory International sample", "geography": "Multinationals", "period": "2023 (published 2023-12-20)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S004" ], "audit_source_ids": [ "ECO-S004" ], "source_ids": [ "ECO-S004" ], "precise_support": [ { "source_id": "ECO-S004", "locator": "L65–86", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA/Observatory reports 45 companies; 66% have in-house agencies; all still work with outside agencies.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. The audited '$60 bn' spend figure is not printed.", "recommended_correction": "Retained.", "original_wording": "Their 2023 report covered 45 companies with estimated annual global ad spend of$60 bn:66% had an in-house agency, and all respondents still worked with outside agencies.", "original_location": "4.4.2", "carried_from": "A067 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A068", "exact_wording": "45 companies in the WFA and Observatory study", "atomic_assertion": "The WFA/Observatory sample included 45 companies.", "location": "s02/P1-0009; s12/P1-0108; s13/P1-0128; s21/P2-0077; s15/P2-0002 R3", "locations": [ "s02/P1-0009", "s12/P1-0108", "s13/P1-0128", "s21/P2-0077", "s15/P2-0002 R3" ], "entity": "WFA / Observatory International sample", "geography": "Multinationals", "period": "2023", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S004" ], "audit_source_ids": [ "ECO-S004" ], "source_ids": [ "ECO-S004" ], "precise_support": [ { "source_id": "ECO-S004", "locator": "L65–86", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA/Observatory reports 45 companies; 66% have in-house agencies; all still work with outside agencies.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "Their 2023 report covered 45 companies with estimated annual global ad spend of$60 bn:66% had an in-house agency, and all respondents still worked with outside agencies.", "original_location": "4.4.2", "carried_from": "A068 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A069", "exact_wording": "69 multinationals in the WFA 2026 study", "atomic_assertion": "The WFA 2026 remuneration study included 69 multinationals.", "location": "s02/P1-0009; s13/P1-0128; s14/P1-0132 R7; s15/P2-0002 R8; s18/P2-0025 R6; s29/P2-0224 R6", "locations": [ "s02/P1-0009", "s13/P1-0128", "s14/P1-0132 R7", "s15/P2-0002 R8", "s18/P2-0025 R6", "s29/P2-0224 R6" ], "entity": "WFA / Agency Mania Solutions study", "geography": "Multinationals", "period": "2026 (published 2026-09-29)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S006" ], "audit_source_ids": [ "ECO-S006" ], "source_ids": [ "ECO-S006" ], "precise_support": [ { "source_id": "ECO-S006", "locator": "L33–44,55–75", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA reports 69 multinational respondents; 71% in global procurement; 63% expect more performance fees; most disciplines still have small performance-fee shares.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "The September 2026 WFA update drew on 69 multinationals and$147 bn in marketing spend;71% of respondents worked in global marketing procurement.", "original_location": "4.5.2", "carried_from": "A069 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A070", "exact_wording": "71% of whose respondents work in global marketing procurement", "atomic_assertion": "WFA says 71% of respondents held global marketing procurement roles.", "location": "s13/P1-0128; s15/P2-0002 R8", "locations": [ "s13/P1-0128", "s15/P2-0002 R8" ], "entity": "WFA study", "geography": "Multinationals", "period": "2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S006" ], "audit_source_ids": [ "ECO-S006" ], "source_ids": [ "ECO-S006" ], "precise_support": [ { "source_id": "ECO-S006", "locator": "L33–44,55–75", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA reports 69 multinational respondents; 71% in global procurement; 63% expect more performance fees; most disciplines still have small performance-fee shares.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits. The 71% is in the stored paraphrase but was not repeated in search snippets (not contradicted).", "recommended_correction": "Retained.", "original_wording": "The September 2026 WFA update drew on 69 multinationals and$147 bn in marketing spend;71% of respondents worked in global marketing procurement.", "original_location": "4.5.2", "carried_from": "A070 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A071", "exact_wording": "It reported that 63% expected more performance-based fees", "atomic_assertion": "WFA says 63% expected greater use of performance fees.", "location": "s13/P1-0128; s14/P1-0132 R7; s15/P2-0002 R8; s18/P2-0025 R6; s29/P2-0224 R6; s30/P2-0227 R2", "locations": [ "s13/P1-0128", "s14/P1-0132 R7", "s15/P2-0002 R8", "s18/P2-0025 R6", "s29/P2-0224 R6", "s30/P2-0227 R2" ], "entity": "WFA study", "geography": "Multinationals", "period": "2026", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S006" ], "audit_source_ids": [ "ECO-S006" ], "source_ids": [ "ECO-S006" ], "precise_support": [ { "source_id": "ECO-S006", "locator": "L33–44,55–75", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA reports 69 multinational respondents; 71% in global procurement; 63% expect more performance fees; most disciplines still have small performance-fee shares.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for bounded documentary record", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Source establishes the bounded statement; see source-level limits.", "recommended_correction": "Retained.", "original_wording": "It reported that 63% expected more performance-based fees.", "original_location": "4.5.2", "carried_from": "A071 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "A072", "exact_wording": "The organic bridge is $38.9 million, which is 3.3% of the prior-year base [ALT-S018]. The company headline rounds that to 3%; the original edition printed it with an extra decimal it never had.", "atomic_assertion": "Stagwell H1 2026 organic net-revenue growth is 3.3% from the detailed bridge ($38.9m on a $1,162.3m base), on a method changed from Q3 2025; the company headline rounds it to 3%.", "location": "s11/P1-0099; s13/P1-0120 R6; s11/tldr; s11/P1-0104", "locations": [ "s11/P1-0099", "s13/P1-0120 R6", "s11/tldr", "s11/P1-0104" ], "entity": "Stagwell", "geography": "US", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ALT-S022 (archive)" ], "audit_source_ids": [], "source_ids": [], "precise_support": [ { "source_id": "ALT-S018", "locator": "Slide 14; net revenue bridge", "passage_paraphrase": "Organic component 38,936 divided by 1,162,316 prior net revenue; published rate 3.3%." } ], "verdict": "supported", "original_verdict": "partly supported", "confidence": "High", "confidence_basis": "Audit verdict of 5 Oct 2026; checked against the manuscript, the cutoff and the inherited files", "limitations": "Rounded headline 3% is broadly consistent, but formatting it as 3.0% invents precision. F03 applied: 3.3% from the detailed bridge with the H1 label and the method-change note; no peer ranking. F12 (external review 2026-10-06): the displayed assertion now states the 3.3% this edition prints; the rejected 3.0% formatting is kept as the original wording and assertion with its original verdict (partly supported).", "recommended_correction": "Applied (F03).", "original_wording": "Stagwell · H1 2026 | 3.0%", "original_location": "F06; data/growth.json Stagwell row; figure-engine.js financial() toFixed(1)", "carried_from": "A072 (5 Oct 2026 audit)", "disposition": "public", "scope": "Selected original claim (V1 → V2 targeted audit)", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (displayed assertion = current wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "original_assertion": "Stagwell H1 2026 organic growth is exactly represented at one decimal as 3.0%.", "verdict_history": [ { "date": "2026-10-06", "from": "partly supported", "to": "supported", "reason": "external review 2026-10-06 F12: verdict re-attached to the current printed wording; the original verdict graded the original wording" } ], "status": "active" }, { "claim_id": "H001", "exact_wording": "The release described human specialists, client pilots and a partner marketplace.", "atomic_assertion": "Horizon described specialist staff.", "location": "s12/P1-0112; s22/P2-0120; s04/P1-0025 R20; s22/P2-0121 R1; s22/P2-0121 R2", "locations": [ "s12/P1-0112", "s22/P2-0120", "s04/P1-0025 R20", "s22/P2-0121 R1", "s22/P2-0121 R2" ], "entity": "Horizon Media", "geography": "US", "period": "2025-12-18", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S001" ], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Role descriptions do not establish staffing depth or client access. s22 R1 adds 'client, science, analytics and product roles', a detail beyond the stored paraphrase (FV3-09).", "recommended_correction": "Retained as attributed.", "original_wording": "Horizon described specialist staff.", "original_location": "User Horizon context / programme history", "carried_from": "H001 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H002", "exact_wording": "a partner marketplace", "atomic_assertion": "Horizon described a partner marketplace.", "location": "s12/P1-0112; s22/P2-0120; figure:fig-timeline; s04/P1-0025 R20; s22/P2-0121 R2; s12/P1-0113", "locations": [ "s12/P1-0112", "s22/P2-0120", "figure:fig-timeline", "s04/P1-0025 R20", "s22/P2-0121 R2", "s12/P1-0113" ], "entity": "Horizon Media", "geography": "US", "period": "2025-12-18", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S001" ], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Marketplace description does not establish working substitution.", "recommended_correction": "Retained; 'A marketplace is not portability.'", "original_wording": "Horizon described a partner marketplace.", "original_location": "User Horizon context / programme history", "carried_from": "H002 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H003", "exact_wording": "client pilots", "atomic_assertion": "Horizon described client pilots.", "location": "s12/P1-0112; s22/P2-0120; figure:fig-timeline; s04/P1-0025 R20; s22/P2-0121 R2", "locations": [ "s12/P1-0112", "s22/P2-0120", "figure:fig-timeline", "s04/P1-0025 R20", "s22/P2-0121 R2" ], "entity": "Horizon Media", "geography": "US", "period": "2025-12-18", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S001" ], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "No matched profit study supplied. The named founding pilots (Orkin, Tropical Smoothie Cafe) in the stored passage are not printed.", "recommended_correction": "Retained as attributed.", "original_wording": "Horizon described client pilots.", "original_location": "User Horizon context / programme history", "carried_from": "H003 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H004", "exact_wording": "On 18 June 2026 it announced an agentic layer for media decisions, with APIs, MCP connections and agentic buying.", "atomic_assertion": "Horizon announced agentic buying.", "location": "s12/P1-0112; s22/P2-0120; figure:fig-timeline; s04/P1-0025 R23; s17/P2-0015 R5; s22/P2-0121 R3; s29/P2-0224 R9", "locations": [ "s12/P1-0112", "s22/P2-0120", "figure:fig-timeline", "s04/P1-0025 R23", "s17/P2-0015 R5", "s22/P2-0121 R3", "s29/P2-0224 R9" ], "entity": "Horizon Media (Blu)", "geography": "US", "period": "2026-06-18", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "HOR-S002" ], "audit_source_ids": [ "HOR-S002" ], "source_ids": [ "HOR-S002" ], "precise_support": [ { "source_id": "HOR-S002", "locator": "L476–494; Proof Points and Client Impact, L490–494", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon announces buying and integration capabilities. It describes APIs, MCP and agent connections. The named SharkNinja example is audience collaboration with retailers, not a measured autonomous-buying result.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "No authority log or independent execution test inspected. Announcement only; not proven autonomy (V3 says so).", "recommended_correction": "Retained as attributed.", "original_wording": "Horizon announced agentic buying.", "original_location": "User Horizon context / June release", "carried_from": "H004 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H005", "exact_wording": "Horizon describes Blu APIs and MCP connections, which is availability, not tested compatibility [HOR-S002].", "atomic_assertion": "Horizon described Blu APIs and MCP connections.", "location": "s12/P1-0112; s15/P2-0006; s16/P2-0011; s22/P2-0135; figure:fig-timeline; s17/P2-0015 R5; s22/P2-0121 R3; s22/P2-0124 item 4", "locations": [ "s12/P1-0112", "s15/P2-0006", "s16/P2-0011", "s22/P2-0135", "figure:fig-timeline", "s17/P2-0015 R5", "s22/P2-0121 R3", "s22/P2-0124 item 4" ], "entity": "Horizon Media (Blu)", "geography": "US", "period": "2026-06-18", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "HOR-S002" ], "audit_source_ids": [ "HOR-S002" ], "source_ids": [ "HOR-S002" ], "precise_support": [ { "source_id": "HOR-S002", "locator": "L476–494; Proof Points and Client Impact, L490–494", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon announces buying and integration capabilities. It describes APIs, MCP and agent connections. The named SharkNinja example is audience collaboration with retailers, not a measured autonomous-buying result.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Compatibility, versions and revocation were not tested.", "recommended_correction": "Retained.", "original_wording": "Horizon described Blu APIs and MCP connections.", "original_location": "User Horizon context / June release", "carried_from": "H005 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H006", "exact_wording": "The one named client, SharkNinja, was using audience APIs with retail partners. That is audience collaboration, not autonomous buying [HOR-S002].", "atomic_assertion": "SharkNinja was an early audience-collaboration deployment.", "location": "s12/P1-0112; s16/P2-0011; figure:fig-horizon; s22/P2-0122; s22/P2-0124 item 0; s17/P2-0015 R5", "locations": [ "s12/P1-0112", "s16/P2-0011", "figure:fig-horizon", "s22/P2-0122", "s22/P2-0124 item 0", "s17/P2-0015 R5" ], "entity": "Horizon Media / SharkNinja", "geography": "US", "period": "2026-06-18", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "HOR-S002" ], "audit_source_ids": [ "HOR-S002" ], "source_ids": [ "HOR-S002" ], "precise_support": [ { "source_id": "HOR-S002", "locator": "L476–494; Proof Points and Client Impact, L490–494", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon announces buying and integration capabilities. It describes APIs, MCP and agent connections. The named SharkNinja example is audience collaboration with retailers, not a measured autonomous-buying result.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "An issuer-reported deployment; not independent outcome proof.", "recommended_correction": "Retained with the task named.", "original_wording": "SharkNinja was an early audience-collaboration deployment.", "original_location": "User Horizon context / named client example", "carried_from": "H006 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H007", "exact_wording": "The SharkNinja example proves autonomous buying.", "atomic_assertion": "The SharkNinja example proves autonomous buying.", "location": "not printed (Horizon supplement); negation graded under H006", "locations": [], "entity": "Horizon Media / SharkNinja", "geography": "US", "period": "2026-06-18", "classification": "inference", "materiality": "high", "cited_source_ids": [ "HOR-S002" ], "audit_source_ids": [ "HOR-S002" ], "source_ids": [ "HOR-S002" ], "precise_support": [ { "source_id": "HOR-S002", "locator": "L476–494; Proof Points and Client Impact, L490–494", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon announces buying and integration capabilities. It describes APIs, MCP and agent connections. The named SharkNinja example is audience collaboration with retailers, not a measured autonomous-buying result.", "search_status": "confirmed" } ], "verdict": "withdrawn", "original_verdict": "unsupported", "confidence": "Conditional reasoning; not an empirical estimate", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "The narrower example cannot establish budget authority. V3 prints only the negation of the audited implication. Original verdict: unsupported.", "recommended_correction": "Applied: implication removed; stated in the negative.", "original_wording": "The SharkNinja example proves autonomous buying.", "original_location": "Implication explicitly rejected in user context", "carried_from": "H007 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (withdrawn row holds only the withdrawn wording)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "current_wording_note": "The negation printed at s12/P1-0113, s16/P2-0011 and s22/P2-0124 is graded under H006 (SharkNinja is audience collaboration, not autonomous buying).", "status": "withdrawn" }, { "claim_id": "H008", "exact_wording": "On 1 October 2026 it named a third cohort of 11 partners", "atomic_assertion": "Eleven partners were chosen.", "location": "s12/P1-0112; figure:fig-timeline; figure:fig-horizon; s04/P1-0025 R26; s22/P2-0121 R4; s22/P2-0124 item 1; s29/P2-0224 R9", "locations": [ "s12/P1-0112", "figure:fig-timeline", "figure:fig-horizon", "s04/P1-0025 R26", "s22/P2-0121 R4", "s22/P2-0124 item 1", "s29/P2-0224 R9" ], "entity": "Horizon Media (HorizonOS Labs)", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Selection is not deployment.", "recommended_correction": "Retained as a programme count.", "original_wording": "Eleven partners were chosen.", "original_location": "User Horizon context / selection figures", "carried_from": "H008 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H009", "exact_wording": "chosen from more than 600 submissions", "atomic_assertion": "Selection drew on more than 600 submissions.", "location": "s12/P1-0112; figure:fig-timeline; s04/P1-0025 R26; s22/P2-0121 R4; s22/P2-0124 item 1", "locations": [ "s12/P1-0112", "figure:fig-timeline", "s04/P1-0025 R26", "s22/P2-0121 R4", "s22/P2-0124 item 1" ], "entity": "Horizon Media (HorizonOS Labs)", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "No independent reconciliation or denominator definition inspected. No selection rate is printed (N44: ≤ 1.8%).", "recommended_correction": "Retained; no adoption inferred.", "original_wording": "Selection drew on more than 600 submissions.", "original_location": "User Horizon context / selection figures", "carried_from": "H009 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H010", "exact_wording": "More than 50 partners had been through the programme.", "atomic_assertion": "More than 50 partners had passed through the programme.", "location": "s12/P1-0112; figure:fig-timeline; figure:fig-horizon; s22/P2-0121 R4; s22/P2-0124 item 1; s17/P2-0015 R5", "locations": [ "s12/P1-0112", "figure:fig-timeline", "figure:fig-horizon", "s22/P2-0121 R4", "s22/P2-0124 item 1", "s17/P2-0015 R5" ], "entity": "Horizon Media (HorizonOS Labs)", "geography": "US", "period": "to 2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Does not establish integrations or successful pilots.", "recommended_correction": "Retained; 'participation counts are not adoption'.", "original_wording": "More than 50 partners had passed through the programme.", "original_location": "User Horizon context / participation", "carried_from": "H010 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H011", "exact_wording": "The next step was to scope pilots with clients [HOR-S003].", "atomic_assertion": "Partners would meet clients and scope possible pilots.", "location": "s12/P1-0112; figure:fig-horizon; s22/P2-0121 R4; s22/P2-0124 item 1; s29/P2-0224 R9", "locations": [ "s12/P1-0112", "figure:fig-horizon", "s22/P2-0121 R4", "s22/P2-0124 item 1", "s29/P2-0224 R9" ], "entity": "Horizon Media (HorizonOS Labs)", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Future-tense release text does not establish post-event results.", "recommended_correction": "Retained.", "original_wording": "Partners would meet clients and scope possible pilots.", "original_location": "User Horizon context / maturity boundary", "carried_from": "H011 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H012", "exact_wording": "The promise of an ecosystem with no vendor lock-in is a sales claim until a contract and a migration drill back it.", "atomic_assertion": "The ecosystem is free of vendor lock-in.", "location": "s12/P1-0113; s15/P2-0006; s22/P2-0135; s14/P1-0132 R5; s15/P2-0002 R5; s15/P2-0002 R9; s22/P2-0124 item 3", "locations": [ "s12/P1-0113", "s15/P2-0006", "s22/P2-0135", "s14/P1-0132 R5", "s15/P2-0002 R5", "s15/P2-0002 R9", "s22/P2-0124 item 3" ], "entity": "Horizon Media", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "unverified", "original_verdict": "unverified", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Technical interfaces and client exit rights are separate. V3 prints the claim only as an unverified commercial statement; verdict stays unverified.", "recommended_correction": "Applied: attributed and labelled unverified.", "original_wording": "The ecosystem is free of vendor lock-in.", "original_location": "User Horizon context / claim requiring proof", "carried_from": "H012 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H013", "exact_wording": "A stated selection criterion, such as evidence of business outcomes, is not the underlying evidence for that criterion. The tests, samples and results were not supplied [HOR-S003].", "atomic_assertion": "Partner selection used evidence of business outcomes.", "location": "s22/P2-0124 item 2", "locations": [ "s22/P2-0124 item 2" ], "entity": "Horizon Media (HorizonOS Labs)", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Underlying tests, samples and results are absent.", "recommended_correction": "Applied: reported as a criterion, not proven outcomes.", "original_wording": "Partner selection used evidence of business outcomes.", "original_location": "User Horizon context / selection criterion", "carried_from": "H013 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H014", "exact_wording": "Selected partners with their own assertions about returns, interface coverage and error detection, all unverified [HOR-S003]", "atomic_assertion": "A vendor can improve ROAS by up to 300%.", "location": "s22/P2-0121 R5", "locations": [ "s22/P2-0121 R5" ], "entity": "Labs cohort vendors", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "unverified", "original_verdict": "unverified", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Baseline, sample, period, cost basis and causal method are absent. The 'up to 300% ROAS' figure is not printed; V3 names only the category of claim and marks it unverified.", "recommended_correction": "Applied: omitted as a performance finding.", "original_wording": "A vendor can improve ROAS by up to 300%.", "original_location": "User Horizon context / vendor performance claim", "carried_from": "H014 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H015", "exact_wording": "Selected partners with their own assertions about returns, interface coverage and error detection, all unverified [HOR-S003]", "atomic_assertion": "Agents connect to any buying interface.", "location": "s22/P2-0121 R5", "locations": [ "s22/P2-0121 R5" ], "entity": "Labs cohort vendors", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "unverified", "original_verdict": "unverified", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "No interface coverage matrix or compatibility run inspected. The 'any buying interface' wording is not printed.", "recommended_correction": "Applied: universal wording not reproduced.", "original_wording": "Agents connect to any buying interface.", "original_location": "User Horizon context / interoperability claim", "carried_from": "H015 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H016", "exact_wording": "Selected partners with their own assertions about returns, interface coverage and error detection, all unverified [HOR-S003]", "atomic_assertion": "A system can detect when AI is wrong.", "location": "s22/P2-0121 R5", "locations": [ "s22/P2-0121 R5" ], "entity": "Labs cohort vendors", "geography": "US", "period": "2026-10-01", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "unverified", "original_verdict": "unverified", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Task, benchmark, false positives and false negatives are unspecified. The 'detect when AI is wrong' claim is not printed.", "recommended_correction": "Applied: not reproduced.", "original_wording": "A system can detect when AI is wrong.", "original_location": "User Horizon context / assurance claim", "carried_from": "H016 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H017", "exact_wording": "Horizon Media Holdings is a private parent [HOR-S001].", "atomic_assertion": "Horizon Media Holdings is a private parent.", "location": "s12/P1-0112; s22/P2-0122; s22/P2-0121 R0", "locations": [ "s12/P1-0112", "s22/P2-0122", "s22/P2-0121 R0" ], "entity": "Horizon Media Holdings", "geography": "US", "period": "2025-12-18", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S001" ], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Private ownership is not an operating-model classification.", "recommended_correction": "Retained.", "original_wording": "Horizon Media Holdings is a private parent.", "original_location": "User Horizon context / ownership distinction", "carried_from": "H017 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H018", "exact_wording": "Horizon's own December 2025 release describes it as a 50/50 partnership with Havas Media Network [HOR-S001].", "atomic_assertion": "Horizon disclosed a 50/50 Horizon Global partnership with Havas Media Network.", "location": "s10/P1-0086; s12/P1-0112; s22/P2-0122; figure:fig-timeline; s22/P2-0121 R6; s10/P1-0093", "locations": [ "s10/P1-0086", "s12/P1-0112", "s22/P2-0122", "figure:fig-timeline", "s22/P2-0121 R6", "s10/P1-0093" ], "entity": "Horizon Media Holdings / Havas Media Network (Horizon Global)", "geography": "US/Global", "period": "2025-12-18", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "HOR-S001" ], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "supported", "confidence": "High for what the release states; underlying performance unverified", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "This is not a merger of the parent firms. s22/P2-0122 calls Horizon Global 'an equity partnership'; the releases say 'commercial joint venture' and '50/50 partnership'.", "recommended_correction": "Retained; 'equity partnership' is this paper's inference from 50/50.", "original_wording": "Horizon disclosed a 50/50 Horizon Global partnership with Havas Media Network.", "original_location": "User Horizon context / ownership distinction", "carried_from": "H018 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H019", "exact_wording": "Hypothesis: an agency earns value by finding, testing, connecting and operating useful capabilities around a client problem. Repeated experience improves its judgment and lowers its delivery cost. That is a conditional strategic hypothesis, unverified.", "atomic_assertion": "A repeatable capability-development loop could create agency advantage.", "location": "s22/P2-0126", "locations": [ "s22/P2-0126" ], "entity": "Horizon Media (hypothesis)", "geography": "US", "period": "conditional", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "HOR-S001" ], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "unverified", "original_verdict": "unverified", "confidence": "Conditional reasoning; not an empirical estimate", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Learning may fail to transfer; coordination costs may exceed reuse gains. Printed as an unverified hypothesis with its rival and signposts; the figure says no network effect is proven.", "recommended_correction": "Applied: hypothesis plus rival plus signposts; 'no proven network effect'.", "original_wording": "A repeatable capability-development loop could create agency advantage.", "original_location": "Revision s21 / Horizon conditional model", "carried_from": "H019 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "H020", "exact_wording": "Horizon's public strategic design is closest to Scenario B: agency-led managed orchestration with an open partner ecosystem. … this classification is not a verified client contract.", "atomic_assertion": "Horizon fits closest to agency-led managed orchestration.", "location": "s12/P1-0113; s22/P2-0110; s22/P2-0135; figure:fig-scenario-b; figure:fig-horizon; scenarios.B.intro; s22/deck; s22/tldr; s29/P2-0224 R9", "locations": [ "s12/P1-0113", "s22/P2-0110", "s22/P2-0135", "figure:fig-scenario-b", "figure:fig-horizon", "scenarios.B.intro", "s22/deck", "s22/tldr", "s29/P2-0224 R9" ], "entity": "Horizon Media (classification)", "geography": "US", "period": "as of 2026-10-01 releases", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "HOR-S002" ], "audit_source_ids": [ "HOR-S002" ], "source_ids": [ "HOR-S002" ], "precise_support": [ { "source_id": "HOR-S002", "locator": "L476–494; Proof Points and Client Impact, L490–494", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon announces buying and integration capabilities. It describes APIs, MCP and agent connections. The named SharkNinja example is audience collaboration with retailers, not a measured autonomous-buying result.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "partly supported", "confidence": "Conditional reasoning; not an empirical estimate", "confidence_basis": "Audit verdict of 5 Oct 2026 on the inspected passage; register search-level recheck found no correction or supersession dated on or before the cutoff", "limitations": "Public strategy fits the category; client decision and exit rights were not inspected.", "recommended_correction": "Applied: strategic fit only.", "original_wording": "Horizon fits closest to agency-led managed orchestration.", "original_location": "Revision s21 / analytical placement", "carried_from": "H020 (5 Oct 2026 audit)", "disposition": "public", "scope": "Horizon supplement only; separate from 72 selected original claims", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-001", "exact_wording": "They bought digital skill, enterprise systems, identity and customer data and commerce operations; the original edition's records, not re-opened here, add creators, production and AI tools.", "atomic_assertion": "Over twenty years the large groups bought digital skill, enterprise systems, identity and customer data and commerce operations (audited record); creators, production and AI tooling are attributed to the original edition, not re-opened.", "location": "abstract; s01/P1-0001; s04/P1-0023; s06/P1-0042", "locations": [ "abstract", "s01/P1-0001", "s04/P1-0023", "s06/P1-0042" ], "entity": "Six groups", "geography": "Global", "period": "2006–2026", "classification": "attributed", "materiality": "high", "cited_source_ids": [ "PUB-S001", "PUB-S003", "PUB-S006", "PUB-S015", "DH-S008", "WPP-S004", "OMC-S020" ], "basis_records": [], "audit_source_ids": [ "PUB-S001", "PUB-S003", "PUB-S006", "PUB-S015", "DH-S008", "WPP-S004", "OMC-S020" ], "source_ids": [ "PUB-S001", "PUB-S003", "PUB-S006", "PUB-S015", "DH-S008", "WPP-S004", "OMC-S020" ], "precise_support": [ { "source_id": "PUB-S001", "locator": "L4–19,47–78", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Digitas agreement dated December 20, 2006; $1.3bn transaction proposal; digital expertise and distribution are stated motives.", "search_status": "partial" }, { "source_id": "PUB-S003", "locator": "L17; completion release", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Sapient acquisition completed February 6, 2015; approximate consideration $3.7bn.", "search_status": "partial" }, { "source_id": "PUB-S006", "locator": "L10,16–43", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: July 2, 2019 release announces Epsilon completion and consolidation from July 1.", "search_status": "confirmed" }, { "source_id": "PUB-S015", "locator": "Printed pp4,11,25; PDF pp6,13,27", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 net revenue €7,229m; operating subtotal €1,261m; €7m LiveRamp costs. Note 3.2 dates full Lotame purchase to April 2025.", "search_status": "confirmed" }, { "source_id": "DH-S008", "locator": "L9–12", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Dentsu states 100% Merkle ownership in April 2020, with payment for the remaining stake still due Q3 2021.", "search_status": "partial" }, { "source_id": "WPP-S004", "locator": "L11–23", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WPP announced its InfoSum acquisition on April 3, 2025, for its data offer.", "search_status": "partial" }, { "source_id": "OMC-S020", "locator": "L469–479", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Issuer release announced Flywheel completion on January 2, 2024 and a planned link between commerce and Omni data.", "search_status": "partial" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "Digital skill (Digitas), enterprise systems (Sapient), identity and customer data (Epsilon, Lotame, Merkle, InfoSum) and commerce (Flywheel) rest on Tier 1/2 records; 'creators', 'production' and 'AI tooling' have no Tier 1/2 purchase record in the register (Influential, Captiv8, Tag, WPP Production, CoreAI are V1-only).", "limitations": "The four categories printed as fact rest on Tier 1 records (Digitas, Sapient, Epsilon, Lotame, Merkle, InfoSum, Flywheel); creators, production and AI tools are printed only as what the original edition reported and were not re-opened (Influential, Captiv8, 160over90, Tag, WPP Production, CoreAI: backlog BL1-17, BL1-21, BL1-28, BL1-45). summary_points[0] never carried the category list.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-02): abstract, s01/P1-0001 and s04/P1-0023 narrowed; the last three categories attributed to the original edition.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-002", "exact_wording": "The dated record runs from the Digitas agreement of December 2006 to the IPG closing of November 2025.", "atomic_assertion": "The dated record runs from the Digitas agreement (December 2006) to the IPG closing (November 2025).", "location": "summary_points[0]", "locations": [ "summary_points[0]" ], "entity": "Publicis / Digitas; Omnicom / IPG", "geography": "US/France", "period": "2006-12-20 (agreement); 2025-11-26 (completion)", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S001", "OMC-S024" ], "basis_records": [], "audit_source_ids": [ "PUB-S001", "OMC-S024" ], "source_ids": [ "PUB-S001", "OMC-S024" ], "precise_support": [ { "source_id": "PUB-S001", "locator": "L4–19,47–78", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Digitas agreement dated December 20, 2006; $1.3bn transaction proposal; digital expertise and distribution are stated motives.", "search_status": "partial" }, { "source_id": "OMC-S024", "locator": "L5,8", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Omnicom announced completion of the IPG acquisition on November 26, 2025.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the two dated records", "confidence_basis": "PUB-S001 (agreement 20 December 2006) and OMC-S024 (completion 26 November 2025) stored passages. The pre-edit wording ('closed purchases from Digitas in 2006') was unsupported (A009: the Digitas date is an announcement); the editorial pass of 5 Oct 2026 corrected it before this ledger was written.", "limitations": "The Digitas closing (January 2007) itself was not checked here.", "recommended_correction": "None (FV3-01 applied by the editor).", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-003", "exact_wording": "Publicis announced the agreement on 17 May 2026", "atomic_assertion": "Publicis announced its agreement to buy LiveRamp on 17 May 2026.", "location": "summary_points[3]; s04/P1-0025 R22; s06/P1-0051; s13/P1-0126; s29/P2-0224 R8; figure:fig-timeline", "locations": [ "summary_points[3]", "s04/P1-0025 R22", "s06/P1-0051", "s13/P1-0126", "s29/P2-0224 R8", "figure:fig-timeline" ], "entity": "Publicis Groupe / LiveRamp", "geography": "France/US", "period": "2026-05-17", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S009" ], "basis_records": [], "audit_source_ids": [ "PUB-S009" ], "source_ids": [ "PUB-S009" ], "precise_support": [ { "source_id": "PUB-S009", "locator": "L23,30,45–48,95–108", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Agreement announced May 17; equity value $2.546bn; net cash $379m; enterprise value $2.167bn; closing subject to conditions.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: 'Agreement announced May 17'.", "limitations": "The signing date (16 May) and the per-share price rest on the archive 8-K, not printed as fact.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-004", "exact_wording": "Trade press reported it on 18 May.", "atomic_assertion": "Trade press reported the LiveRamp agreement on 18 May 2026.", "location": "not printed (removed from fig-timeline at V3 close-out, 6 Oct 2026)", "locations": [], "entity": "Trade press", "geography": "n/a", "period": "2026-05-18", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "PUB-S009" ], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "", "confidence": "Low", "confidence_basis": "Search-level only (status recheck §1.1: 'trade press 18 May'); no press record is in the register. 17 May 2026 being a Sunday is a calendar fact.", "limitations": "Tier 3 basis. The sentence was deleted from s06/P1-0051; the figure label 'reported 18 May' remains in figures/timeline.svg and its text equivalent, which the close-out editor could not change (figure files are the designer's); next check: drop it from the figure or open a dated trade report.", "recommended_correction": "Applied: sentence deleted from s06/P1-0051 and the \"reported 18 May\" label removed from fig-timeline (SVG, sidecar, text equivalent) on 6 Oct 2026.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "private", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "withdrawn" }, { "claim_id": "V3-005", "exact_wording": "A LiveRamp shareholder vote on 17 August 2026 appears in the search record of LiveRamp's filings.", "atomic_assertion": "LiveRamp shareholders voted on the merger on 17 August 2026.", "location": "s06/P1-0051", "locations": [ "s06/P1-0051" ], "entity": "LiveRamp", "geography": "US", "period": "2026-08-17", "classification": "attributed", "materiality": "medium", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "unverified", "original_verdict": "", "confidence": "Low–moderate", "confidence_basis": "Found by search (PUB-S302/PUB-S303, not opened); the sentence says so.", "limitations": "Correctly labelled as unopened; no change required. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: PUB-S303. The filing remains unopened; the status is listed once in section 31 (external review 2026-10-06).", "recommended_correction": "None; keep the 'did not open' wording until the 8-K is read.", "original_wording": "A LiveRamp shareholder vote on 17 August 2026 appears in the search record of LiveRamp's filings; this edition did not open that filing.", "original_location": "s06/P1-0051", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-006", "exact_wording": "The release stated an equity value of $2.546 billion", "atomic_assertion": "The Publicis release stated an equity value of $2.546 billion for LiveRamp.", "location": "s04/P1-0025 R22; s06/P1-0051; s13/P1-0126", "locations": [ "s04/P1-0025 R22", "s06/P1-0051", "s13/P1-0126" ], "entity": "Publicis Groupe / LiveRamp", "geography": "France/US", "period": "2026-05-17", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S009" ], "basis_records": [], "audit_source_ids": [ "PUB-S009" ], "source_ids": [ "PUB-S009" ], "precise_support": [ { "source_id": "PUB-S009", "locator": "L23,30,45–48,95–108", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Agreement announced May 17; equity value $2.546bn; net cash $379m; enterprise value $2.167bn; closing subject to conditions.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: equity value $2.546bn.", "limitations": "Equity value is price × diluted shares; the share count is not stored.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-007", "exact_wording": "net cash of $379 million", "atomic_assertion": "The release stated LiveRamp net cash of $379 million.", "location": "s06/P1-0051; s13/P1-0126", "locations": [ "s06/P1-0051", "s13/P1-0126" ], "entity": "Publicis Groupe / LiveRamp", "geography": "France/US", "period": "2026-05-17", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S009" ], "basis_records": [], "audit_source_ids": [ "PUB-S009" ], "source_ids": [ "PUB-S009" ], "precise_support": [ { "source_id": "PUB-S009", "locator": "L23,30,45–48,95–108", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Agreement announced May 17; equity value $2.546bn; net cash $379m; enterprise value $2.167bn; closing subject to conditions.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: net cash $379m.", "limitations": "As of a date stated in the release; V3 says it will differ at closing.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-008", "exact_wording": "an enterprise value of $2.167 billion", "atomic_assertion": "The release stated an enterprise value of $2.167 billion (equity value less net cash).", "location": "s06/P1-0051; s13/P1-0126", "locations": [ "s06/P1-0051", "s13/P1-0126" ], "entity": "Publicis Groupe / LiveRamp", "geography": "France/US", "period": "2026-05-17", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S009" ], "basis_records": [], "audit_source_ids": [ "PUB-S009" ], "source_ids": [ "PUB-S009" ], "precise_support": [ { "source_id": "PUB-S009", "locator": "L23,30,45–48,95–108", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Agreement announced May 17; equity value $2.546bn; net cash $379m; enterprise value $2.167bn; closing subject to conditions.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M01 reconciles (2.546 − 0.379 = 2.167)", "confidence_basis": "Stored passage and recomputation M01.", "limitations": "Not a completed purchase price.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-009", "exact_wording": "Publicis’s 17 May 2026 announcement states an offer price of $38.50 per share, an equity value of $2.546 billion and an enterprise value of $2.167 billion; completion remained conditional in its 16 September update [PUB-S012]. The price was confirmed in the announcement by an external review on 6 October 2026; this edition did not re-open the source, and its stored passage carries the two values but not the price.", "atomic_assertion": "Publicis's 17 May 2026 announcement states an offer price of $38.50 per share, with an equity value of $2.546 billion and an enterprise value of $2.167 billion; completion remained conditional in the 16 September 2026 update.", "location": "s13/P1-0126; s06/P1-0051", "locations": [ "s13/P1-0126", "s06/P1-0051" ], "entity": "LiveRamp (8-K)", "geography": "US", "period": "2026-05-17/18", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PUB-S009", "PUB-S012" ], "basis_records": [], "audit_source_ids": [ "PUB-S009", "PUB-S012" ], "source_ids": [ "PUB-S009", "PUB-S012" ], "precise_support": [ { "source_id": "PUB-S009", "locator": "L23,30,45–48,95–108 (stored); announcement body for the price, per the external review", "passage_paraphrase": "stored 5 Oct 2026 audit passage: equity value $2.546bn; net cash $379m; enterprise value $2.167bn; closing subject to conditions. External review of 6 Oct 2026 (R2): $38.50 offer price stated in the same announcement; attributed check, not re-opened here.", "search_status": "confirmed" }, { "source_id": "PUB-S012", "locator": "L23,26–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage: 16 September bond release still describes LiveRamp approvals as pending and a year-end expected close.", "search_status": "partial" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate: attributed external check for the price; stored passage for the values", "confidence_basis": "external review check: the external review of 6 October 2026 reports opening the Publicis announcement (PUB-S009, its R2) and finding the $38.50 price, $2.546bn equity value, $379m net cash and $2.167bn enterprise value; the stored 5 Oct 2026 passage carries the two values but not the price; not re-opened in this edition", "limitations": "Correctly labelled; no change required. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: PUB-S301. Partly supported: the equity and enterprise values rest on the stored passage; the price rests on an attributed external check (review R2), not on this paper’s own inspection. The LiveRamp filing (candidate PUB-S301) remains unopened.", "recommended_correction": "None; keep as 'next check'.", "original_wording": "The per-share price, $38.50, is a term in LiveRamp's own filing. This review found that filing by search and did not open it", "original_location": "s13/P1-0126", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None by this paper; the external review of 6 October 2026 reports the price in PUB-S009 (attributed external check)", "verdict_history": [ { "date": "2026-10-06", "from": "unverified", "to": "partly supported", "reason": "external review 2026-10-06: verdict re-attached to the current printed wording" } ], "status": "active" }, { "claim_id": "V3-010", "exact_wording": "Press reports of the proposed LiveRamp deal quote $2.5 billion and about $2.2 billion for the same transaction.", "atomic_assertion": "Press reports quote $2.5 billion and about $2.2 billion for the LiveRamp deal.", "location": "s13/P1-0126", "locations": [ "s13/P1-0126" ], "entity": "Press coverage", "geography": "n/a", "period": "2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "unverified", "original_verdict": "", "confidence": "Low", "confidence_basis": "Numbers report (LiveRamp section) records the press usage; no press record is in the register. The arithmetic reconciliation itself is supported (M01).", "limitations": "Attribution to 'press reports' has no register record. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: PUB-S301.", "recommended_correction": "Optional: 'Reports of the deal quote …' or cite the LiveRamp 8-K once opened.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-011", "exact_wording": "closed Sapient in February 2015", "atomic_assertion": "Publicis completed the Sapient purchase on 6 February 2015.", "location": "s01/P1-0001; s04/P1-0025 R4; s06/P1-0043; figure:fig-timeline", "locations": [ "s01/P1-0001", "s04/P1-0025 R4", "s06/P1-0043", "figure:fig-timeline" ], "entity": "Publicis Groupe / Sapient", "geography": "France/US", "period": "2015-02-06", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S003" ], "basis_records": [], "audit_source_ids": [ "PUB-S003" ], "source_ids": [ "PUB-S003" ], "precise_support": [ { "source_id": "PUB-S003", "locator": "L17; completion release", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Sapient acquisition completed February 6, 2015; approximate consideration $3.7bn.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: completed February 6, 2015.", "limitations": "Completion is distinct from the 2014 agreement.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-012", "exact_wording": "the closing release put the price at about $3.7 billion [PUB-S003]", "atomic_assertion": "The Sapient completion release gave approximate consideration of $3.7 billion.", "location": "s04/P1-0025 R4; s06/P1-0043", "locations": [ "s04/P1-0025 R4", "s06/P1-0043" ], "entity": "Publicis Groupe / Sapient", "geography": "France/US", "period": "2015-02-06", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PUB-S003" ], "basis_records": [], "audit_source_ids": [ "PUB-S003" ], "source_ids": [ "PUB-S003" ], "precise_support": [ { "source_id": "PUB-S003", "locator": "L17; completion release", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Sapient acquisition completed February 6, 2015; approximate consideration $3.7bn.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: approximate consideration $3.7bn.", "limitations": "Approximate figure as stated by the issuer.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-013", "exact_wording": "Epsilon's closing was announced on 2 July 2019, with the business consolidated from 1 July [PUB-S006].", "atomic_assertion": "Publicis announced Epsilon completion on 2 July 2019 and consolidated it from 1 July 2019.", "location": "s01/P1-0001; s04/P1-0025 R7; s06/P1-0043; figure:fig-timeline", "locations": [ "s01/P1-0001", "s04/P1-0025 R7", "s06/P1-0043", "figure:fig-timeline" ], "entity": "Publicis Groupe / Epsilon", "geography": "France/US", "period": "2019-07-01/02", "classification": "fact", "materiality": "high", "cited_source_ids": [ "PUB-S006" ], "basis_records": [], "audit_source_ids": [ "PUB-S006" ], "source_ids": [ "PUB-S006" ], "precise_support": [ { "source_id": "PUB-S006", "locator": "L10,16–43", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: July 2, 2019 release announces Epsilon completion and consolidation from July 1.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: July 2, 2019 release; consolidation from July 1.", "limitations": "None beyond the source.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-014", "exact_wording": "The July 2019 Epsilon release announced completion and consolidation [PUB-S006].", "atomic_assertion": "The July 2019 Epsilon release announced completion and consolidation.", "location": "s06/P1-0044", "locations": [ "s06/P1-0044" ], "entity": "Publicis Groupe / Epsilon", "geography": "Global", "period": "2019-07-02", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PUB-S006" ], "basis_records": [], "audit_source_ids": [ "PUB-S006" ], "source_ids": [ "PUB-S006" ], "precise_support": [ { "source_id": "PUB-S006", "locator": "L10,16–43", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: July 2, 2019 release announces Epsilon completion and consolidation from July 1.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "The stored paraphrase covers completion and consolidation only; the integration-plan wording (L16–43) was not re-read (backlog part 1, item 15).", "limitations": "Completion and consolidation rest on the stored PUB-S006 passage; the plan wording is attributed to the original edition; attribution verified against the version-comparison records; the underlying fact not re-opened (PUB-S006 L16–43 is the next check). The integration-plan attribution was removed from the text in the 6 October 2026 update and is listed in section 31 as carried forward unread; the remaining statement rests on the stored PUB-S006 passage.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-09): s06/P1-0044 narrowed and attributed.", "original_wording": "The July 2019 Epsilon release announced completion and consolidation [PUB-S006]; the original edition described its integration plan, not re-read here.", "original_location": "s06/P1-0044", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "verdict_history": [ { "date": "2026-10-06", "from": "partly supported", "to": "supported", "reason": "external review 2026-10-06: verdict re-attached to the current printed wording" } ], "status": "active" }, { "claim_id": "V3-015", "exact_wording": "Omnicom completed its purchase of Interpublic on 26 November 2025 [OMC-S024].", "atomic_assertion": "Omnicom completed the IPG acquisition on 26 November 2025.", "location": "summary_points[0]; s01/P1-0001; s04/P1-0025 R19; s08/P1-0064; s08/P1-0065; s08/P1-0073; figure:fig-timeline", "locations": [ "summary_points[0]", "s01/P1-0001", "s04/P1-0025 R19", "s08/P1-0064", "s08/P1-0065", "s08/P1-0073", "figure:fig-timeline" ], "entity": "Omnicom / Interpublic", "geography": "US", "period": "2025-11-26", "classification": "fact", "materiality": "high", "cited_source_ids": [ "OMC-S024" ], "basis_records": [], "audit_source_ids": [ "OMC-S024" ], "source_ids": [ "OMC-S024" ], "precise_support": [ { "source_id": "OMC-S024", "locator": "L5,8", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Omnicom announced completion of the IPG acquisition on November 26, 2025.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: completion announced November 26, 2025.", "limitations": "A snippet artefact saying 'December 2025' is contradicted by the 8-K; not adopted.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-016", "exact_wording": "It read named passages in 49 sources.", "atomic_assertion": "The 5 October 2026 audit inspected 49 source passages.", "location": "s02/P1-0011; s31/P2-0233; s31/tldr; method_note; s02/P1-0012; s02/P1-0015", "locations": [ "s02/P1-0011", "s31/P2-0233", "s31/tldr", "method_note", "s02/P1-0012", "s02/P1-0015" ], "entity": "This paper (audit)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": [ "data/inherited/source-checks.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; recount N01", "confidence_basis": "49 inherited records in the register (record_kind inherited_source_rechecked_by_search).", "limitations": "Counts describe the audit, not market truth.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-017", "exact_wording": "It judged 72 selected atomic claims from the original paper and 20 more about Horizon, 92 in all.", "atomic_assertion": "The audit judged 72 selected claims plus a separate 20-claim Horizon supplement (92).", "location": "s02/P1-0011; s31/P2-0233; s31/tldr; method_note; s22/P2-0120", "locations": [ "s02/P1-0011", "s31/P2-0233", "s31/tldr", "method_note", "s22/P2-0120" ], "entity": "This paper (audit)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": [ "data/inherited/atomic-claim-ledger.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; recounts N02, N03", "confidence_basis": "72 A-ids and 20 H-ids in the carried ledger.", "limitations": "Selected claims, not the whole paper.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-018", "exact_wording": "It recomputed the 32 inherited calculations", "atomic_assertion": "32 inherited calculations were recomputed.", "location": "s02/P1-0011; s31/P2-0233; s31/tldr; method_note", "locations": [ "s02/P1-0011", "s31/P2-0233", "s31/tldr", "method_note" ], "entity": "This paper (audit)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "data/inherited/calculations.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; M01–M32", "confidence_basis": "32 M-rows in calculations-v3.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-019", "exact_wording": "It recomputed the 32 inherited calculations; 31 reproduce, and one, a statutory-margin check, cannot be recomputed from the stored records and is not printed.", "atomic_assertion": "31 of the 32 inherited calculations reproduce; one (M06, a statutory-margin check) cannot be recomputed from the stored records and is not printed.", "location": "s02/P1-0011; s31/P2-0233", "locations": [ "s02/P1-0011", "s31/P2-0233" ], "entity": "This paper (calculations)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": [ "data/calculations-v3.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High: data/calculations-v3.json M01–M32 = 22 reconciles + 9 reconciles_with_label_fix + 1 cannot_recompute_here (M06)", "confidence_basis": "calculations-v3: M01–M32 = 22 reconcile + 9 reconcile_with_label_fix + 1 cannot_recompute_here (M06, statutory operating income €1,149m, input unstated).", "limitations": "Pass-one verdict was unsupported for the sentence then printed ('all 32 reproduce'); corrected at close-out. M06's €1,149m input has no stored provenance (NR-P1-3).", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-03): s02/P1-0011 and s31/P2-0233 rewritten.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-020", "exact_wording": "It listed all 362 paragraphs of the original edition.", "atomic_assertion": "The original edition had 362 chapter and executive paragraphs, all inventoried.", "location": "s02/P1-0011; s31/P2-0233; s31/tldr; method_note", "locations": [ "s02/P1-0011", "s31/P2-0233", "s31/tldr", "method_note" ], "entity": "Original edition", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "data/inherited/original-paragraph-inventory.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; N04", "confidence_basis": "Inventory recount.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-021", "exact_wording": "The original register of 232 claim records and 329 financial observations was not all audited again.", "atomic_assertion": "The original edition's register held 232 claim records and 329 financial observations, not all audited.", "location": "s02/P1-0011; s31/P2-0233; method_note", "locations": [ "s02/P1-0011", "s31/P2-0233", "method_note" ], "entity": "Original edition", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "data/inherited/inherited-claim-register.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; N05, N06", "confidence_basis": "Recounts.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-022", "exact_wording": "In this edition's own review no source was re-opened. Network policy blocked every source host. So each of the 49 sources was rechecked only at search level", "atomic_assertion": "No source page was re-opened in this edition; each of the 49 was rechecked at search level because every source host was blocked.", "location": "s02/P1-0012; s02/tldr; s31/P2-0234; s31/tldr; method_note; s13/P1-0121; s02/P1-0015", "locations": [ "s02/P1-0012", "s02/tldr", "s31/P2-0234", "s31/tldr", "method_note", "s13/P1-0121", "s02/P1-0015" ], "entity": "This paper (V3 review)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": [ "editorial record (not published)" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; this review's own record", "confidence_basis": "status-recheck §0 and register meta (egress 403 on every host; 80 searches; two git clones).", "limitations": "A process statement about this review.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-023", "exact_wording": "Two protocol repositories were cloned through git and pinned to a commit.", "atomic_assertion": "Two repositories (AdCP, OpenProposal) were cloned via git and pinned on 5 October 2026.", "location": "s02/P1-0012; s31/P2-0234; method_note", "locations": [ "s02/P1-0012", "s31/P2-0234", "method_note" ], "entity": "AdCP; IAB Tech Lab OpenProposal", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ROOT-S005", "ROOT-S301" ], "basis_records": [], "audit_source_ids": [ "ROOT-S005", "ROOT-S301" ], "source_ids": [ "ROOT-S005", "ROOT-S301" ], "precise_support": [ { "source_id": "ROOT-S005", "locator": "README and repository structure, L230–277", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Repository contains protocol documentation, schemas, implementation and conformance resources.", "search_status": "confirmed" }, { "source_id": "ROOT-S301", "locator": "see document_or_version_id", "passage_paraphrase": "opened via git clone on 2026-10-05 (not a web page); facts recorded in the register note: Opened via git clone on 2026-10-05. README: 'This is a draft. Nothing here is a ratified IAB Tech Lab standard.' GOVERNANCE.md lists working group, chairs, editors and maintainers as not established. spec/CHANGELOG.md: '[3.0-draft-1] — 2026-09-22 Initial draft published for public comment'. Downstream mapping to OpenDirect 2.1 / Deals API / OpenRTB 2.6 is in the spec. Schema directory marked 'coming'.", "search_status": "opened_via_git" } ], "verdict": "supported", "original_verdict": "", "confidence": "High", "confidence_basis": "Register ROOT-S005 (cloned --depth 1, HEAD recorded) and ROOT-S301 (opened via git clone).", "limitations": "None after close-out: ROOT-S301 and ROOT-S302 carry public_disposition \"public\" (opened via git clone) and are cited in s17/P2-0015 and s31/P2-0234.", "recommended_correction": "None in the text; register disposition confirmed public at V3 close-out (6 Oct 2026, FV3-05).", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-024", "exact_wording": "The review used three passes: evidence, challenge and editing. One assistant made all three. They were not three separate reviews. There were no client interviews, no private fee audits, no contract reads and no live buying tests.", "atomic_assertion": "Three passes by one assistant; no interviews, fee audits, contract reads, live buying, compatibility, stop or revocation tests.", "location": "s02/P1-0013; s31/P2-0236; s31/tldr; method_note; s15/P2-0005; s16/P2-0012; s16/tldr; s17/P2-0020; s17/P2-0023; s17/tldr; s22/P2-0116; s23/P2-0163", "locations": [ "s02/P1-0013", "s31/P2-0236", "s31/tldr", "method_note", "s15/P2-0005", "s16/P2-0012", "s16/tldr", "s17/P2-0020", "s17/P2-0023", "s17/tldr", "s22/P2-0116", "s23/P2-0163" ], "entity": "This paper (V3 review)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": [ "PROGRESS.md" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; this review's own record", "confidence_basis": "PROGRESS.md plan and the pass records; no test artefacts exist in the workspace.", "limitations": "Process statement.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-025", "exact_wording": "The calculation ledger of this edition holds 104 numerical and comparability checks: the 32 inherited recomputations, 48 numbers checked from the revised edition against their stored inputs, 15 task-model edge cases, 7 peer-growth observations and 2 precision rules. Only the 32 are recomputations in the strict sense; 35 rows carry no formula, and the two precision rules are rules, not computations. Of the 104, 97 reconcile or reconcile with a label fix and 7 cannot be recomputed from the stored records.", "atomic_assertion": "The calculations ledger holds 104 numerical and comparability checks (32 inherited recomputations + 48 revised-edition number checks + 15 task-model edge cases + 7 peer-growth observations + 2 precision rules); only the 32 are strict recomputations; 35 rows carry no formula; 97 reconcile (13 with a label fix) and 7 cannot be recomputed.", "location": "s31/P2-0233; s02/P1-0011", "locations": [ "s31/P2-0233", "s02/P1-0011" ], "entity": "This paper (calculations)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "data/calculations-v3.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High: data/calculations-v3.json row prefixes M 32, N 48, E 15, G 7, P 2; verdicts 84 + 13 + 7", "confidence_basis": "calculations-v3 verdict tallies; the ledger holds M01–M32, N01–N48, E01–E15, G01–G07 and P01–P02.", "limitations": "None after close-out; pass-one verdict was partly supported because the composition list was incomplete. Renamed from \"104 rows / recomputations\" to \"numerical and comparability checks\" (external review 2026-10-06, F12); the no-formula count (35) was recounted from data/calculations-v3.json on 6 October 2026.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-03): composition listed in full in s02/P1-0011 and s31/P2-0233.", "original_wording": "The calculation ledger of this edition holds 104 rows: those 32, 48 numbers checked from the revised edition, 15 task-model edge cases, 7 peer-growth observations and 2 precision rules. Of the 104, 97 reconcile or reconcile with a label fix and 7 cannot be recomputed from the stored records.", "original_location": "s31/P2-0233; s02/P1-0011", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-026", "exact_wording": "AdCP at commit 6adfebe2", "atomic_assertion": "The AdCP repository was pinned at commit 6adfebe2 on 5 October 2026.", "location": "s15/P2-0002 R5; s17/P2-0015 R2; s31/P2-0234; s17/tldr", "locations": [ "s15/P2-0002 R5", "s17/P2-0015 R2", "s31/P2-0234", "s17/tldr" ], "entity": "Ad Context Protocol repository", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ROOT-S005" ], "basis_records": [], "audit_source_ids": [ "ROOT-S005" ], "source_ids": [ "ROOT-S005" ], "precise_support": [ { "source_id": "ROOT-S005", "locator": "README and repository structure, L230–277", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Repository contains protocol documentation, schemas, implementation and conformance resources.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High", "confidence_basis": "ROOT-S005 supersession note: cloned 2026-10-05, HEAD recorded; status recheck §4.1 (6adfebe2b3a7…).", "limitations": "The clone was not retained; the recorded commit hash and file hashes are the durable record.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-027", "exact_wording": "OpenProposal at commit 66ce40a8, with tag v3.0-draft-1 present [ROOT-S301; ROOT-S002]", "atomic_assertion": "The OpenProposal repository was cloned on 5 October 2026 at commit 66ce40a8 with tag v3.0-draft-1 present; at that commit its governance file leaves working-group roles and the decision rule blank and its schema folder is marked as coming.", "location": "s31/P2-0234; s17/P2-0015 R0", "locations": [ "s31/P2-0234", "s17/P2-0015 R0" ], "entity": "IAB Tech Lab OpenProposal repository", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ROOT-S301", "ROOT-S002" ], "basis_records": [], "audit_source_ids": [ "ROOT-S301" ], "source_ids": [ "ROOT-S301", "ROOT-S002" ], "precise_support": [ { "source_id": "ROOT-S301", "locator": "see document_or_version_id", "passage_paraphrase": "opened via git clone on 2026-10-05 (not a web page); facts recorded in the register note: Opened via git clone on 2026-10-05. README: 'This is a draft. Nothing here is a ratified IAB Tech Lab standard.' GOVERNANCE.md lists working group, chairs, editors and maintainers as not established. spec/CHANGELOG.md: '[3.0-draft-1] — 2026-09-22 Initial draft published for public comment'. Downstream mapping to OpenDirect 2.1 / Deals API / OpenRTB 2.6 is in the spec. Schema directory marked 'coming'.", "search_status": "opened_via_git" } ], "verdict": "supported", "original_verdict": "", "confidence": "High: register ROOT-S301 (HEAD 66ce40a8, tag v3.0-draft-1 → cd63a329; GOVERNANCE.md roles not established; schema directory marked coming)", "confidence_basis": "ROOT-S301 (opened via git clone 2026-10-05): tag v3.0-draft-1 → cd63a329 (20 Sep 2026); clone pinned at HEAD 66ce40a8 (25 Sep 2026); GOVERNANCE.md roles and decision rule not established; schema/ 'coming'. ROOT-S002 (the press release) does not contain these facts.", "limitations": "The tag (20 September 2026) and the clone (5 October 2026) are now dated separately; the draft status is the register record, not a web page.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-05): [ROOT-S301] cited in s17/P2-0015 R0 and s31/P2-0234; pin wording \"commit 66ce40a8, tag v3.0-draft-1 present, cloned 5 October 2026\"; AdCP release date cited to [ROOT-S302].", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-028", "exact_wording": "The pinned release notes state version 3.2.1 as generally available, published 30 September 2026", "atomic_assertion": "AdCP release notes at the pinned commit state version 3.2.1 as generally available, published 30 September 2026.", "location": "s17/P2-0015 R2; s17/tldr", "locations": [ "s17/P2-0015 R2", "s17/tldr" ], "entity": "Ad Context Protocol", "geography": "n/a", "period": "2026-09-30 (release); pinned 2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ROOT-S005", "ROOT-S302" ], "basis_records": [], "audit_source_ids": [ "ROOT-S005", "ROOT-S302" ], "source_ids": [ "ROOT-S005", "ROOT-S302" ], "precise_support": [ { "source_id": "ROOT-S005", "locator": "README and repository structure, L230–277", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Repository contains protocol documentation, schemas, implementation and conformance resources.", "search_status": "confirmed" }, { "source_id": "ROOT-S302", "locator": "see document_or_version_id", "passage_paraphrase": "opened via git clone on 2026-10-05 (not a web page); facts recorded in the register note: Opened via git clone. release-notes.mdx L12–14: 'Version 3.2.1 … General availability, published 2026-09-30 … 3.2.0 was never released'. Tags present: v3.2.1 (c32bd78c, 2026-10-01T05:18:58+01:00), v3.2.2 (e3b3aaa9, 2026-10-04T12:09:33-04:00). faq.mdx L266–268: campaign governance is an 'AdCP 3.0 experimental' surface; L27/L239: Sponsored Intelligence experimental. Buyer-agent material lives in docs/intro.mdx narrative, docs/building/by-layer/L0–L4 and docs/verification/overview.mdx (no single 'buyer-agent' document exists).", "search_status": "opened_via_git" } ], "verdict": "supported", "original_verdict": "", "confidence": "High", "confidence_basis": "ROOT-S005 supersession note (release-notes.mdx: 3.2.1 GA, published 2026-09-30; 3.2.0 withdrawn); ROOT-S302 git record.", "limitations": "Tag v3.2.1 commit is timestamped 1 Oct 2026; V3 prints the release-note date.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-029", "exact_wording": "The release checks ran on the final build of 7 October 2026: a real-browser check of 305 assertions at 375, 1024, 1366, 1440 and 1920 pixel widths, which runs every control of every interactive figure in the page and in the enlarged view; an automated type and overflow check of all 170 PDF pages; and a visual review of the figure pages. The results are in the published test record (figure-test-record.md). A screen reader, a physical phone, real browser zoom and other browsers were not used. Readability was measured on this text with a stated tool on 7 October 2026: the narrative scores 69.4 on the Flesch reading-ease scale (69.5 after the 6 October update, 71.1 before it), against a target of 85, which this edition does not meet; the plain edition scores 87.3, above its own gate of 85. Link integrity was not probed in this review, because outbound fetches were denied, and no source was re-opened.", "atomic_assertion": "The release checks ran on the final build of 7 October 2026 (a real-browser check of 305 assertions at five widths, including every figure control in the page and in the enlarged view; an automated type and overflow check of all 170 PDF pages; a visual review of the figure pages), with results in the published test record; readability measured on 7 October 2026 is 69.4 for the narrative against a target of 85, not met, and 87.3 for the plain edition.", "location": "s31/P2-0236; s31/tldr; method_note", "locations": [ "s31/P2-0236", "s31/tldr", "method_note" ], "entity": "This paper (QA)", "geography": "n/a", "period": "release", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": "data/figure-test-record.md (published test record, 7 October 2026); dist/qa/browser-check.txt and dist/qa/viewer-matrix.txt (build of 7 October 2026: 305 assertions, 554 transition rows, all passed); scripts/pdf-type.py on the 170-page PDF (7 October 2026: body 10.5 pt, no text page under 7 pt, no near-empty page); dist/qa/readability-narrative.json (7 October 2026: narrative 69.4); render-plain (plain edition 87.3); corrections ledger FG-60 and FG-62.", "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High for what it states: the checks and scores are recorded runs on the final build of 7 October 2026, dated in the published test record. It does not claim tests that were not run.", "confidence_basis": "The browser check, the transition matrix, the PDF type check and the readability script were run on the build deployed on 7 October 2026; their outputs are listed under basis records. The earlier wording (placeholder run, final-build checks still to come) is superseded.", "limitations": "Not tested: a screen reader, a physical phone or tablet, real browser zoom at 200% and 400%, Safari, Firefox and Edge. The PDF review is automated for every page; only the figure pages were reviewed by eye. Readability must be re-run if the text changes again; the score is used to find difficult passages, not as a reason to drop precise terms. One assistant ran these checks; they are not an independent review.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-12): s31/P2-0236, s31/tldr and the method note rewritten; past tense kept only for checks that ran.", "original_wording": "The release checks for this edition are a real-browser check at 1440 and 375 pixel widths, a render review of every PDF page and a check of the printed type; they ran on the build pipeline's placeholder and run again on the final build before release, with the results in the release record. Readability was measured on this text with a stated tool: the narrative scores 71.1 on the Flesch reading-ease scale against a target of 85, which this edition does not meet. Link integrity was not probed in this review, because outbound fetches were denied, and no source was re-opened.", "original_location": "s31/P2-0236; s31/tldr; method_note", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-07", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied; external review 2026-10-06 (wording version updated); reconciled to the final-build results on 7 October 2026 (FG-62)", "fresh_verification": "Internal build records of 7 October 2026 (no external source involved).", "status": "editorial" }, { "claim_id": "V3-030", "exact_wording": "The author has worked at Samba TV since May 2025. … Earlier he worked at Hearts & Science … and at Lotame", "atomic_assertion": "The author has worked at Samba TV since May 2025 and earlier at Hearts & Science and Lotame.", "location": "disclosure", "locations": [ "disclosure" ], "entity": "Author", "geography": "n/a", "period": "to 2026-10-05", "classification": "attributed", "materiality": "medium", "cited_source_ids": [], "basis_records": "public/research/audio-advertising-2026/audio-advertising-2026.md (author's published disclosure, read first-hand at V3 close-out): Samba since May 2025; earlier Hearts & Science and Lotame; co-leads the Signals & Measurement working group of AgenticAdvertising.org, which publishes AdCP; No Fluff Advisory is a member", "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate: consistent with the author's own published disclosure; not a register source", "confidence_basis": "Author-supplied disclosure; not checkable against the register.", "limitations": "Author statement; consistent with the author's published disclosure in the audio-advertising-2026 paper. Author to confirm each disclosure sentence on release (FV3-11).", "recommended_correction": "No wording change (V3 close-out, 6 Oct 2026, FV3-11); author confirmation recorded in the release manifest.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-031", "exact_wording": "He co-leads the Signals & Measurement working group of AgenticAdvertising.org, which publishes AdCP, a protocol discussed in section 17; Samba TV is listed among AdCP's members. No Fluff Advisory, the author's own practice, is an AgenticAdvertising.org member.", "atomic_assertion": "The author co-leads an AgenticAdvertising.org working group; AgenticAdvertising.org publishes AdCP; Samba TV and No Fluff Advisory are members.", "location": "disclosure; s17/P2-0016", "locations": [ "disclosure", "s17/P2-0016" ], "entity": "Author; AgenticAdvertising.org; Samba TV; No Fluff Advisory", "geography": "n/a", "period": "to 2026-10-05", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ROOT-S005" ], "basis_records": "public/research/audio-advertising-2026/audio-advertising-2026.md (author's published disclosure, read first-hand at V3 close-out): Samba since May 2025; earlier Hearts & Science and Lotame; co-leads the Signals & Measurement working group of AgenticAdvertising.org, which publishes AdCP; No Fluff Advisory is a member", "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate: consistent with the author's own published disclosure; the AdCP membership listing is not a register source", "confidence_basis": "Author-supplied; the register names the AdCP publisher only as 'Ad Context Protocol project; GitHub repository', so 'AgenticAdvertising.org publishes AdCP' and the membership listing are not in any stored passage.", "limitations": "Author statement; consistent with the author's published disclosure in the audio-advertising-2026 paper. 'Samba TV is listed among AdCP's members' rests on the author; add the AdCP about/membership page to the register once opened. Author to confirm on release (FV3-11).", "recommended_correction": "No wording change (V3 close-out, 6 Oct 2026, FV3-11); author confirmation recorded in the release manifest.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-032", "exact_wording": "No company named in this paper funded, reviewed or saw it before publication.", "atomic_assertion": "No company named in the paper funded, reviewed or saw it before publication.", "location": "disclosure", "locations": [ "disclosure" ], "entity": "Author", "geography": "n/a", "period": "to publication", "classification": "attributed", "materiality": "medium", "cited_source_ids": [], "basis_records": "public/research/audio-advertising-2026/audio-advertising-2026.md, disclosure and corrections row R5-04", "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "unverified", "original_verdict": "", "confidence": "n/a (author statement)", "confidence_basis": "Author-supplied.", "limitations": "Author statement. Adapts the author-approved sentence 'No vendor funded, reviewed or saw the paper before publication' (audio-advertising-2026 disclosure, correction R5-04) to 'No company named in this paper funded, reviewed or saw it before publication'; to be confirmed by the author on release (FV3-11).", "recommended_correction": "No wording change (V3 close-out, 6 Oct 2026, FV3-11); author to confirm the adapted sentence on release.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-033", "exact_wording": "The author plans a short conversation with a guest about these questions. No transcript exists at the cutoff", "atomic_assertion": "A conversation with a guest is planned; no transcript existed at the cutoff; no quotes appear.", "location": "s30/P2-0226; s30/P2-0230; s30/tldr", "locations": [ "s30/P2-0226", "s30/P2-0230", "s30/tldr" ], "entity": "Author", "geography": "n/a", "period": "2026-10-05", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "unverified", "original_verdict": "", "confidence": "n/a (author statement)", "confidence_basis": "Author-supplied; consistent with the outline (no guest identity, role or views inferred; no quotes).", "limitations": "Author statement about a planned conversation; no transcript at the cutoff; no quotes printed. Author to confirm on release (FV3-11).", "recommended_correction": "None (V3 close-out, 6 Oct 2026, FV3-11).", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-034", "exact_wording": "The €2.852 billion difference is pass-through cost, money billed on to clients for media and other third-party costs. It is not a profit line [PUB-S039].", "atomic_assertion": "Publicis 2025 pass-through cost was €2,852 million (revenue less net revenue).", "location": "s03/P1-0021; s15/P2-0002 R1; s15/P2-0004", "locations": [ "s03/P1-0021", "s15/P2-0002 R1", "s15/P2-0004" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2025", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S039" ], "basis_records": [], "audit_source_ids": [ "PUB-S039" ], "source_ids": [ "PUB-S039" ], "precise_support": [ { "source_id": "PUB-S039", "locator": "URD printed p260; income statement L18–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: 2025: net revenue €14,547m, pass-through €2,852m, revenue €17,399m; 2024 net revenue €13,965m.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M02 reconciles (14,547 + 2,852 = 17,399)", "confidence_basis": "Stored passage: pass-through €2,852m.", "limitations": "Net revenue is an operating scale measure, not a disclosed principal margin.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-035", "exact_wording": "The original edition also cited a 10 March 2016 Publicis Media structure; that source was not among the 49 audited and is not used here.", "atomic_assertion": "The original edition cited a 10 March 2016 Publicis Media structure from a source not among the 49 audited.", "location": "s03/P1-0022 R1", "locations": [ "s03/P1-0022 R1" ], "entity": "Original edition (Publicis Media)", "geography": "n/a", "period": "2016-03-10", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "PUB-S016" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution to the original edition; the underlying structure is unverified", "confidence_basis": "Version-comparison VC-186 and backlog part 1 item 3 record the V1 citation.", "limitations": "The embedded fact is Tier 3 and is not used as fact.", "recommended_correction": "None; keep attributed.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-036", "exact_wording": "It named digital expertise and distribution as motives.", "atomic_assertion": "The Digitas agreement named digital expertise and distribution as motives.", "location": "s04/P1-0025 R0; s06/P1-0043", "locations": [ "s04/P1-0025 R0", "s06/P1-0043" ], "entity": "Publicis Groupe / Digitas", "geography": "US/France", "period": "2006-12-20", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "PUB-S001" ], "basis_records": [], "audit_source_ids": [ "PUB-S001" ], "source_ids": [ "PUB-S001" ], "precise_support": [ { "source_id": "PUB-S001", "locator": "L4–19,47–78", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Digitas agreement dated December 20, 2006; $1.3bn transaction proposal; digital expertise and distribution are stated motives.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: digital expertise and distribution are stated motives.", "limitations": "Stated motives, not outcomes.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-037", "exact_wording": "Xaxis launched in June 2011. It joined data and technology with GroupM's trading scale [WPP-S012].", "atomic_assertion": "GroupM launched Xaxis on 27–28 June 2011, joining data and technology with GroupM trading scale.", "location": "s04/P1-0025 R1; s04/P1-0029; s07/P1-0055; s07/P1-0063; s15/P2-0002 R0; s15/P2-0002 R7; figure:fig-timeline", "locations": [ "s04/P1-0025 R1", "s04/P1-0029", "s07/P1-0055", "s07/P1-0063", "s15/P2-0002 R0", "s15/P2-0002 R7", "figure:fig-timeline" ], "entity": "WPP / GroupM (Xaxis)", "geography": "Global", "period": "2011-06-27/28", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S012" ], "basis_records": [], "audit_source_ids": [ "WPP-S012" ], "source_ids": [ "WPP-S012" ], "precise_support": [ { "source_id": "WPP-S012", "locator": "L15–24", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Xaxis launch in June 2011 joined data and technology with GroupM trading scale.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record; day differs by edition", "confidence_basis": "Stored passage: Xaxis launch in June 2011 joined data and technology with GroupM trading scale. Business Wire original 27 June (US), stored China edition 28 June.", "limitations": "'built from existing teams, not bought' (s07) is this paper's reading of 'launch'.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-038", "exact_wording": "Agreement to buy Aegis announced", "atomic_assertion": "Dentsu's agreement to buy Aegis was announced in July 2012.", "location": "s04/P1-0025 R2; s09/P1-0075; figure:fig-timeline", "locations": [ "s04/P1-0025 R2", "s09/P1-0075", "figure:fig-timeline" ], "entity": "Dentsu / Aegis", "geography": "Japan/UK", "period": "2012-07", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S003" ], "basis_records": [], "audit_source_ids": [ "DH-S003" ], "source_ids": [ "DH-S003" ], "precise_support": [ { "source_id": "DH-S003", "locator": "L140–153", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Aegis agreement was announced in July 2012; acquisition completed March 26, 2013.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: Aegis agreement announced July 2012.", "limitations": "Retrospective corporate history page.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-039", "exact_wording": "Aegis purchase completed; Dentsu Aegis Network established", "atomic_assertion": "The Aegis acquisition completed on 26 March 2013 and Dentsu Aegis Network was established.", "location": "s04/P1-0025 R3; s09/P1-0075; s09/P1-0083; figure:fig-timeline", "locations": [ "s04/P1-0025 R3", "s09/P1-0075", "s09/P1-0083", "figure:fig-timeline" ], "entity": "Dentsu / Aegis", "geography": "Japan/UK", "period": "2013-03-26", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S003" ], "basis_records": [], "audit_source_ids": [ "DH-S003" ], "source_ids": [ "DH-S003" ], "precise_support": [ { "source_id": "DH-S003", "locator": "L140–153", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Aegis agreement was announced in July 2012; acquisition completed March 26, 2013.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: completed March 26, 2013.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-040", "exact_wording": "The release spoke of legacy digital assets and delays in joining them up [PUB-S004].", "atomic_assertion": "The FY2016 results discussion cited legacy digital assets and integration delays.", "location": "s04/P1-0025 R6; s06/P1-0048; s06/P1-0053; s15/P2-0002 R2; summary_points[2]", "locations": [ "s04/P1-0025 R6", "s06/P1-0048", "s06/P1-0053", "s15/P2-0002 R2", "summary_points[2]" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2016 (2017-02-09)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PUB-S004" ], "basis_records": [], "audit_source_ids": [ "PUB-S004" ], "source_ids": [ "PUB-S004" ], "precise_support": [ { "source_id": "PUB-S004", "locator": "L94–101", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2016 charge €1,440m included €1,392m for Publicis.Sapient; discussion cites legacy digital assets and integration delays.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: discussion cites legacy digital assets and integration delays.", "limitations": "No single-deal causal attribution.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-041", "exact_wording": "On 5 December 2019 WPP said the sale of 60% of Kantar had closed for about 90% of the business. The remaining steps were expected in 2020", "atomic_assertion": "On 5 December 2019 WPP reported the 60% Kantar sale closed for about 90% of the business, with the remainder expected in 2020.", "location": "s04/P1-0025 R9; s07/P1-0060; s07/P1-0063; s15/P2-0002 R2; s29/P2-0224 R7; summary_points[2]; figure:fig-timeline", "locations": [ "s04/P1-0025 R9", "s07/P1-0060", "s07/P1-0063", "s15/P2-0002 R2", "s29/P2-0224 R7", "summary_points[2]", "figure:fig-timeline" ], "entity": "WPP / Kantar", "geography": "Global", "period": "2019-12-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S007" ], "basis_records": [], "audit_source_ids": [ "WPP-S007" ], "source_ids": [ "WPP-S007" ], "precise_support": [ { "source_id": "WPP-S007", "locator": "L11–18", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: December 2019 release: 60% Kantar sale closed for about 90% of business; remaining closure expected 2020; 40% retained.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "Partial completion; do not flatten into one closing date.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-042", "exact_wording": "On 15 April 2020 Dentsu confirmed 100% ownership of Merkle, with payment for the remaining stake still due in the third quarter of 2021 [DH-S008].", "atomic_assertion": "Dentsu confirmed 100% Merkle ownership on 15 April 2020; payment for the remaining stake was due in Q3 2021.", "location": "s04/P1-0025 R10; s09/P1-0075; s09/P1-0083; figure:fig-timeline", "locations": [ "s04/P1-0025 R10", "s09/P1-0075", "s09/P1-0083", "figure:fig-timeline" ], "entity": "Dentsu / Merkle", "geography": "Japan/US", "period": "2020-04-15; payment Q3 2021", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S008" ], "basis_records": [], "audit_source_ids": [ "DH-S008" ], "source_ids": [ "DH-S008" ], "precise_support": [ { "source_id": "DH-S008", "locator": "L9–12", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Dentsu states 100% Merkle ownership in April 2020, with payment for the remaining stake still due Q3 2021.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "Ownership timing and cash settlement differ.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-043", "exact_wording": "In June 2023 Publicis described retail media products in which bids are triggered by stock and price signals, with a content product that recommends page changes [PUB-S023].", "atomic_assertion": "On 16 June 2023 Publicis launched retail media products described as bidding on stock and price triggers, with a content product recommending page changes.", "location": "s04/P1-0025 R12; s06/P1-0045; s06/P1-0053; s15/P2-0002 R1; s15/P2-0002 R6; s16/P2-0011; s22/P2-0110; figure:fig-timeline; figure:fig-scenario-b", "locations": [ "s04/P1-0025 R12", "s06/P1-0045", "s06/P1-0053", "s15/P2-0002 R1", "s15/P2-0002 R6", "s16/P2-0011", "s22/P2-0110", "figure:fig-timeline", "figure:fig-scenario-b" ], "entity": "Publicis Groupe (Shelf Intelligent Media)", "geography": "Global", "period": "2023-06-16", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PUB-S023" ], "basis_records": [], "audit_source_ids": [ "PUB-S023" ], "source_ids": [ "PUB-S023" ], "precise_support": [ { "source_id": "PUB-S023", "locator": "L29–36", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Shelf Intelligent Media describes bidding based on stock and price triggers; content product recommends page changes.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "A seller's description; no code test or client lift.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-044", "exact_wording": "The closing release proposed a link between commerce data and Omni, the group's shared platform [OMC-S020].", "atomic_assertion": "The Flywheel closing release stated a planned link between commerce data and Omni.", "location": "s04/P1-0025 R13; s08/P1-0065; s08/P1-0066", "locations": [ "s04/P1-0025 R13", "s08/P1-0065", "s08/P1-0066" ], "entity": "Omnicom / Flywheel", "geography": "US", "period": "2024-01-02", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "OMC-S020" ], "basis_records": [], "audit_source_ids": [ "OMC-S020" ], "source_ids": [ "OMC-S020" ], "precise_support": [ { "source_id": "OMC-S020", "locator": "L469–479", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Issuer release announced Flywheel completion on January 2, 2024 and a planned link between commerce and Omni data.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: planned link between commerce and Omni data.", "limitations": "A plan, not a demonstrated integration.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-045", "exact_wording": "Havas listed on Euronext Amsterdam on 16 December 2024, after its spin-off from Vivendi [DH-S029].", "atomic_assertion": "Havas listed on Euronext Amsterdam on 16 December 2024 following the Vivendi spin-off.", "location": "s04/P1-0025 R14; s10/P1-0085; s10/P1-0093; s10/tldr; figure:fig-timeline", "locations": [ "s04/P1-0025 R14", "s10/P1-0085", "s10/P1-0093", "s10/tldr", "figure:fig-timeline" ], "entity": "Havas / Vivendi", "geography": "Netherlands/France", "period": "2024-12-16", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S029" ], "basis_records": [], "audit_source_ids": [ "DH-S029" ], "source_ids": [ "DH-S029" ], "precise_support": [ { "source_id": "DH-S029", "locator": "L9–15", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: December 16, 2024 listing followed completion of the Havas spin-off from Vivendi.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "Listing does not imply dispersed control.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-046", "exact_wording": "WPP announced the InfoSum purchase on 3 April 2025 as an investment in its data offer. The release did not disclose the terms [WPP-S004].", "atomic_assertion": "WPP announced the InfoSum acquisition on 3 April 2025 for its data offer; terms undisclosed.", "location": "s04/P1-0025 R15; s07/P1-0055; s07/P1-0063; figure:fig-timeline", "locations": [ "s04/P1-0025 R15", "s07/P1-0055", "s07/P1-0063", "figure:fig-timeline" ], "entity": "WPP / InfoSum", "geography": "UK", "period": "2025-04-03", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S004" ], "basis_records": [], "audit_source_ids": [ "WPP-S004" ], "source_ids": [ "WPP-S004" ], "precise_support": [ { "source_id": "WPP-S004", "locator": "L11–23", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WPP announced its InfoSum acquisition on April 3, 2025, for its data offer.", "search_status": "partial" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the date and purpose; 'terms not disclosed' is search-level", "confidence_basis": "Stored passage: announced April 3, 2025, for its data offer. 'Terms undisclosed' comes from the search supersession note, not the stored passage; the archive (WPP-S005) holds purchase figures from the 2025 annual report.", "limitations": "'the terms were not disclosed in the release' was not re-read.", "recommended_correction": "Optional: 'the release as stored gives no price' or re-open WPP-S004.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-047", "exact_wording": "The half-year 2026 financial report, in note 3.2, dates the full purchase of Lotame to April 2025 [PUB-S015].", "atomic_assertion": "Publicis's H1 2026 financial report (note 3.2) dates the full Lotame purchase to April 2025.", "location": "s04/P1-0025 R16; s06/P1-0043; s06/tldr; disclosure; figure:fig-timeline", "locations": [ "s04/P1-0025 R16", "s06/P1-0043", "s06/tldr", "disclosure", "figure:fig-timeline" ], "entity": "Publicis Groupe / Lotame", "geography": "France/US", "period": "2025-04 (per note)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PUB-S015" ], "basis_records": [], "audit_source_ids": [ "PUB-S015" ], "source_ids": [ "PUB-S015" ], "precise_support": [ { "source_id": "PUB-S015", "locator": "Printed pp4,11,25; PDF pp6,13,27", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 net revenue €7,229m; operating subtotal €1,261m; €7m LiveRamp costs. Note 3.2 dates full Lotame purchase to April 2025.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "Stored passage: Note 3.2 dates full Lotame purchase to April 2025. The register flags the note as the only record of the closing month and says it must be re-read; search confirms only the 6 March 2025 agreement.", "limitations": "V3 prints 'per company note; to be re-read'.", "recommended_correction": "None beyond the printed caveat; re-read PUB-S015 note 3.2 before dropping the caveat.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-048", "exact_wording": "On 18 December 2025 it launched HorizonOS.", "atomic_assertion": "Horizon Media launched HorizonOS on 18 December 2025.", "location": "s04/P1-0025 R20; s12/P1-0112; s22/P2-0120; s22/P2-0121 R2; figure:fig-timeline", "locations": [ "s04/P1-0025 R20", "s12/P1-0112", "s22/P2-0120", "s22/P2-0121 R2", "figure:fig-timeline" ], "entity": "Horizon Media", "geography": "US", "period": "2025-12-18", "classification": "fact", "materiality": "low", "cited_source_ids": [ "HOR-S001" ], "basis_records": [], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "HOR-S001 publication date 2025-12-18.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-049", "exact_wording": "Of that, ¥299,656 million relates to the Americas and ¥96,418 million to EMEA; the two regional figures sum exactly to the total [DH-S016].", "atomic_assertion": "Dentsu's FY2025 goodwill impairment split: Americas ¥299,656 million, EMEA ¥96,418 million.", "location": "s04/P1-0025 R21; s09/P1-0079; s09/P1-0083; figure:fig-timeline", "locations": [ "s04/P1-0025 R21", "s09/P1-0079", "s09/P1-0083", "figure:fig-timeline" ], "entity": "Dentsu Group", "geography": "Americas; EMEA", "period": "FY2025", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "DH-S016" ], "basis_records": [], "audit_source_ids": [ "DH-S016" ], "source_ids": [ "DH-S016" ], "precise_support": [ { "source_id": "DH-S016", "locator": "PDF pp82,90–92; note 14", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 goodwill impairment totals ¥396,074m; Americas ¥299,656m plus EMEA ¥96,418m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M12 reconciles", "confidence_basis": "Stored passage.", "limitations": "Regional carrying-value test, not a deal-level loss.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-050", "exact_wording": "Blu agentic orchestration layer announced", "atomic_assertion": "Horizon announced the Blu agentic orchestration layer on 18 June 2026.", "location": "s04/P1-0025 R23; s12/P1-0112; s22/P2-0120; s22/P2-0121 R3; figure:fig-timeline", "locations": [ "s04/P1-0025 R23", "s12/P1-0112", "s22/P2-0120", "s22/P2-0121 R3", "figure:fig-timeline" ], "entity": "Horizon Media (Blu)", "geography": "US", "period": "2026-06-18", "classification": "fact", "materiality": "low", "cited_source_ids": [ "HOR-S002" ], "basis_records": [], "audit_source_ids": [ "HOR-S002" ], "source_ids": [ "HOR-S002" ], "precise_support": [ { "source_id": "HOR-S002", "locator": "L476–494; Proof Points and Client Impact, L490–494", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon announces buying and integration capabilities. It describes APIs, MCP and agent connections. The named SharkNinja example is audience collaboration with retailers, not a measured autonomous-buying result.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "HOR-S002 publication date 2026-06-18.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-051", "exact_wording": "HorizonOS Labs third cohort: 11 partners chosen from more than 600 submissions", "atomic_assertion": "Horizon announced the third HorizonOS Labs cohort on 1 October 2026.", "location": "s04/P1-0025 R26; s12/P1-0112; s22/P2-0120; figure:fig-timeline", "locations": [ "s04/P1-0025 R26", "s12/P1-0112", "s22/P2-0120", "figure:fig-timeline" ], "entity": "Horizon Media (HorizonOS Labs)", "geography": "US", "period": "2026-10-01", "classification": "fact", "materiality": "low", "cited_source_ids": [ "HOR-S003" ], "basis_records": [], "audit_source_ids": [ "HOR-S003" ], "source_ids": [ "HOR-S003" ], "precise_support": [ { "source_id": "HOR-S003", "locator": "L478–486; partner descriptions L491–505; pilot next steps L506; corporate note L510–512", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Horizon reports 11 selections from over 600 submissions and over 50 programme participants. Three themes span customer activation, creative supply and machine-mediated discovery. Next steps include client meetings and pilot scoping. Vendor descriptions contain unvalidated performance and breadth claims.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "HOR-S003 publication date 2026-10-01.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-052", "exact_wording": "It holds no abandoned deal. The original edition had two: the Publicis–Omnicom merger plan, ended in 2014, and the Dentsu international sale, ended in February 2026. Both are carried forward unread and listed in section 31.", "atomic_assertion": "The original edition recorded two abandoned transactions: the Publicis–Omnicom merger plan (ended 2014) and the Dentsu international sale (ended February 2026).", "location": "s04/P1-0027; s08/P1-0070; s09/P1-0080", "locations": [ "s04/P1-0027", "s08/P1-0070", "s09/P1-0080" ], "entity": "Publicis/Omnicom; Dentsu", "geography": "Global", "period": "2014; 2026-02-13", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; underlying dates unverified", "confidence_basis": "Version-comparison and backlog part 1 item 5 (V1 OMC-S008; candidate DH-S301 found by search).", "limitations": "Tier 3; printed only as what the review did not open. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: DH-S301. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None; keep in the next-check list.", "original_wording": "It holds no abandoned deal. The original edition had two: the Publicis–Omnicom merger plan, ended in 2014, and the Dentsu international sale, ended in February 2026. Both rest on records this review did not open.", "original_location": "s04/P1-0027; s08/P1-0070; s09/P1-0080", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-053", "exact_wording": "The original edition's timeline held about sixty events.", "atomic_assertion": "The original edition's timeline held roughly sixty events.", "location": "s04/P1-0024; figure:fig-timeline", "locations": [ "s04/P1-0024", "figure:fig-timeline" ], "entity": "Original edition figure f01", "geography": "n/a", "period": "2006–2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "archive data/deals.csv" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High for the statement about the archive", "confidence_basis": "Version-comparison part 1 (f01 inventory; backlog item 11 '~60 events').", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-054", "exact_wording": "The original edition traced seven desk lineages across the groups: Xaxis, Accuen, Cadreon and Matterkind, Amnet and Amplifi, Affiperf and Varick.", "atomic_assertion": "The original edition traced seven trading-desk lineages.", "location": "s04/P1-0030", "locations": [ "s04/P1-0030" ], "entity": "Original edition", "geography": "n/a", "period": "2008–2023", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "V1 ch3 register rows" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; lineage facts unverified", "confidence_basis": "Backlog part 1 item 9.", "limitations": "Not repeated as fact.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-055", "exact_wording": "Media buying remains a named service.", "atomic_assertion": "Media buying remains a named Publicis service.", "location": "s06/P1-0042", "locations": [ "s06/P1-0042" ], "entity": "Publicis Groupe", "geography": "Global", "period": "2026", "classification": "fact", "materiality": "low", "cited_source_ids": [ "PUB-S039" ], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "unverified", "original_verdict": "", "confidence": "Low", "confidence_basis": "No stored passage names the service lines; the statement is unsourced in the block.", "limitations": "Minor; uncontroversial.", "recommended_correction": "Optional: delete or move to analysis.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-056", "exact_wording": "Net revenue rose from €13.965 billion in 2024", "atomic_assertion": "Publicis 2024 net revenue was €13,965 million.", "location": "s06/P1-0047; s13/P1-0120 R0", "locations": [ "s06/P1-0047", "s13/P1-0120 R0" ], "entity": "Publicis Groupe", "geography": "Global", "period": "FY2024", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S039" ], "basis_records": [], "audit_source_ids": [ "PUB-S039" ], "source_ids": [ "PUB-S039" ], "precise_support": [ { "source_id": "PUB-S039", "locator": "URD printed p260; income statement L18–31", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: 2025: net revenue €14,547m, pass-through €2,852m, revenue €17,399m; 2024 net revenue €13,965m.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: 2024 net revenue €13,965m.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-057", "exact_wording": "The half-year 2026 report shows net revenue of €7.229 billion and an operating-margin subtotal of €1.261 billion", "atomic_assertion": "Publicis H1 2026 net revenue €7,229 million; operating-margin subtotal €1,261 million; €7 million LiveRamp transaction costs.", "location": "s06/P1-0047; s13/P1-0123 R0", "locations": [ "s06/P1-0047", "s13/P1-0123 R0" ], "entity": "Publicis Groupe", "geography": "Global", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "PUB-S015", "PUB-S041" ], "basis_records": [], "audit_source_ids": [ "PUB-S015", "PUB-S041" ], "source_ids": [ "PUB-S015", "PUB-S041" ], "precise_support": [ { "source_id": "PUB-S015", "locator": "Printed pp4,11,25; PDF pp6,13,27", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 net revenue €7,229m; operating subtotal €1,261m; €7m LiveRamp costs. Note 3.2 dates full Lotame purchase to April 2025.", "search_status": "confirmed" }, { "source_id": "PUB-S041", "locator": "L23–36,51–52", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Q2 organic net growth was 4.8%; headline H1 margin 17.5% excludes LiveRamp costs; FY guidance is prospective.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M04/M05 reconcile at one decimal", "confidence_basis": "Stored passage.", "limitations": "Company subtotal, not statutory operating income; report publication day settled only at search level (17 Jul 2026), so V3 prints no day.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-058", "exact_wording": "The 2026 interim results, published on 6 August 2026, show revenue of £6,373 million and revenue less pass-through costs of £4,745 million", "atomic_assertion": "WPP H1 2026 revenue £6,373 million; revenue less pass-through costs £4,745 million (results 6 August 2026).", "location": "s07/P1-0059; s13/P1-0123 R1; s13/P1-0123 R2", "locations": [ "s07/P1-0059", "s13/P1-0123 R1", "s13/P1-0123 R2" ], "entity": "WPP", "geography": "Global", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S003" ], "basis_records": [], "audit_source_ids": [ "WPP-S003" ], "source_ids": [ "WPP-S003" ], "precise_support": [ { "source_id": "WPP-S003", "locator": "Key figures L13–56; operating review L67–80", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 revenue £6,373m; less pass-through £4,745m; headline profit £398m; reported profit £261m; net measure fell 4.7% LFL.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "Unaudited interim.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-059", "exact_wording": "The net measure fell 4.7% like for like", "atomic_assertion": "WPP revenue less pass-through costs fell 4.7% like for like in H1 2026.", "location": "s07/P1-0059; s07/tldr; s07/P1-0063; s13/P1-0120 R5; s15/P2-0002 R1", "locations": [ "s07/P1-0059", "s07/tldr", "s07/P1-0063", "s13/P1-0120 R5", "s15/P2-0002 R1" ], "entity": "WPP", "geography": "Global", "period": "H1 2026", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "WPP-S003" ], "basis_records": [], "audit_source_ids": [ "WPP-S003" ], "source_ids": [ "WPP-S003" ], "precise_support": [ { "source_id": "WPP-S003", "locator": "Key figures L13–56; operating review L67–80", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 revenue £6,373m; less pass-through £4,745m; headline profit £398m; reported profit £261m; net measure fell 4.7% LFL.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record; company-defined LFL, not recomputable", "confidence_basis": "Stored passage.", "limitations": "Quoted as reported (G02).", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-060", "exact_wording": "Headline operating profit was £398 million, which is 8.4% of the net measure.", "atomic_assertion": "WPP H1 2026 headline profit £398 million; 8.4% of revenue less pass-through costs (recomputed).", "location": "s07/P1-0059; s13/P1-0123 R1", "locations": [ "s07/P1-0059", "s13/P1-0123 R1" ], "entity": "WPP", "geography": "Global", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S003" ], "basis_records": [], "audit_source_ids": [ "WPP-S003" ], "source_ids": [ "WPP-S003" ], "precise_support": [ { "source_id": "WPP-S003", "locator": "Key figures L13–56; operating review L67–80", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 revenue £6,373m; less pass-through £4,745m; headline profit £398m; reported profit £261m; net measure fell 4.7% LFL.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M07 = 8.39%", "confidence_basis": "Stored passage: headline profit £398m.", "limitations": "V3 adds 'operating' to the stored label 'headline profit'; WPP's own label should be checked when the page is re-opened.", "recommended_correction": "None required; verify the label on re-opening.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-061", "exact_wording": "Reported operating profit was £261 million, which is 4.1% of revenue [WPP-S003].", "atomic_assertion": "WPP H1 2026 reported profit £261 million; 4.1% of revenue (recomputed).", "location": "s07/P1-0059; s13/P1-0123 R2", "locations": [ "s07/P1-0059", "s13/P1-0123 R2" ], "entity": "WPP", "geography": "Global", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "WPP-S003" ], "basis_records": [], "audit_source_ids": [ "WPP-S003" ], "source_ids": [ "WPP-S003" ], "precise_support": [ { "source_id": "WPP-S003", "locator": "Key figures L13–56; operating review L67–80", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 2026 revenue £6,373m; less pass-through £4,745m; headline profit £398m; reported profit £261m; net measure fell 4.7% LFL.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M08 = 4.10%", "confidence_basis": "Stored passage: reported profit £261m. Numbers report item 6 applied ('revenue', not 'gross revenue').", "limitations": "As for V3-060 on the label.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-062", "exact_wording": "The group restructured from a position of weakness.", "atomic_assertion": "WPP restructured from a position of weakness.", "location": "not printed (deleted from s07/P1-0061 at V3 close-out)", "locations": [], "entity": "WPP", "geography": "Global", "period": "2025–2026", "classification": "inference", "materiality": "medium", "cited_source_ids": [ "WPP-S003" ], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "", "confidence": "Low", "confidence_basis": "The restructuring (Elevate28, February 2026) rests on V1-only WPP-S002 (backlog part 1 item 25); the stored WPP-S003 passage records only the H1 2026 figures.", "limitations": "Unsourced characterisation deleted; the block keeps \"A new name and a shared platform had not yet produced group-wide growth by the cutoff\", which the −4.7% LFL figure (WPP-S003) supports.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-04): sentence deleted from s07/P1-0061.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "withdrawn" }, { "claim_id": "V3-063", "exact_wording": "The original edition also recorded a 2020 combination of AKQA and Grey that was separated in 2025, with £641 million of goodwill impairments in the 2025 annual report.", "atomic_assertion": "The original edition reported that WPP combined AKQA and Grey in 2020, separated them in 2025 and booked £641 million of goodwill impairments in its 2025 annual report.", "location": "s07/P1-0060; s07/P1-0063; s07/tldr", "locations": [ "s07/P1-0060", "s07/P1-0063", "s07/tldr" ], "entity": "WPP (AKQA, Grey, Ogilvy)", "geography": "Global", "period": "2020; 2025", "classification": "attributed", "materiality": "medium", "cited_source_ids": [], "basis_records": [ "WPP-S006; WPP-S023" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution to the original edition (VC-076); the figures are unverified", "confidence_basis": "Version-comparison restore candidate rank 1; V1-only records.", "limitations": "Printed only as 'awaits a fresh check'; must not migrate into the callout's 'Proves' list.", "recommended_correction": "None; keep attributed to the original edition until the 2025 annual report is opened.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-064", "exact_wording": "The revised edition added 'account losses' to that sentence without a source; this edition does not repeat it.", "atomic_assertion": "The V2 edition added 'account losses' without a source (R027).", "location": "not printed in this edition (was s07/P1-0061); superseded by V3-117", "locations": [], "entity": "Revised (V2) edition", "geography": "n/a", "period": "2026", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "v2-publication R027" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "", "confidence": "High", "confidence_basis": "VC-185; outline fix list.", "limitations": "Withdrawn in the 6 October 2026 update: the external review reports that WPP’s 6 August 2026 interim release attributes WPP Media’s H1 2026 decline partly to prior-year client losses, so the statement that the phrase was unsourced no longer stands; the attributed statement is V3-117.", "recommended_correction": "None (applied).", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (withdrawn, superseded by V3-117)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "verdict_history": [ { "date": "2026-10-06", "from": "supported", "to": "withdrawn", "reason": "external review 2026-10-06 F02: the sentence was removed; the attribution is now printed under V3-117 on the external review’s check of WPP-S003" } ], "status": "withdrawn" }, { "claim_id": "V3-065", "exact_wording": "The original edition described more: a three-layer stack, counts of staff using the platform, a production site, a self-serve route and an agent hub. Each is a sign of use reported by the company, and none is a client result.", "atomic_assertion": "The original edition described WPP Open's stack, user counts, production site, self-serve route and agent hub.", "location": "s07/P1-0057", "locations": [ "s07/P1-0057" ], "entity": "Original edition (WPP)", "geography": "n/a", "period": "2025–2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "WPP-S024–S035" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 items 23 and 28.", "limitations": "None used as fact. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition described more: a three-layer stack, counts of staff using the platform, a production site, a self-serve route and an agent hub. … None is used as fact here.", "original_location": "s07/P1-0057; s07/P1-0055", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-066", "exact_wording": "That is 12 percentage points, or roughly half again in relative terms.", "atomic_assertion": "23% to 35% is 12 percentage points, roughly half again in relative terms.", "location": "s08/P1-0067", "locations": [ "s08/P1-0067" ], "entity": "Acxiom / Guitar Center", "geography": "US", "period": "2026-07", "classification": "fact", "materiality": "low", "cited_source_ids": [ "OMC-S033" ], "basis_records": [], "audit_source_ids": [ "OMC-S033" ], "source_ids": [ "OMC-S033" ], "precise_support": [ { "source_id": "OMC-S033", "locator": "L15–23", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Guitar Center executive reports recognised site visitors rose from 23% to 35% after an Acxiom/Salesforce integration.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M19 = 12 pp; M20 relative 52.2% with admissible range 46.8–57.8% from whole-percentage inputs", "confidence_basis": "Numbers report item 5 applied.", "limitations": "Relative figure deliberately not printed to a decimal.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-067", "exact_wording": "The original edition reported that Omni launched in 2018 around partners the group did not own and that a January 2026 release named Acxiom and Flywheel inside the platform. That shift, from partner-neutral to owned, is the chapter's central point, and it is kept here as analysis of the original edition's account.", "atomic_assertion": "The original edition reported that Omni launched in 2018 around partners Omnicom did not own and that a January 2026 release named Acxiom and Flywheel inside the platform; neither release was opened in this review.", "location": "s08/P1-0066", "locations": [ "s08/P1-0066" ], "entity": "Omnicom (Omni)", "geography": "US", "period": "2018-07; 2026-01", "classification": "attributed", "materiality": "medium", "cited_source_ids": [], "basis_records": "editorial record (not published) (VC-103); editorial record (not published) (BL1-31)", "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate for the attribution (editorial record (not published) VC-103: OMC-S010 Jul 2018; OMC-S030 Jan 2026; backlog BL1-31); the releases themselves unverified here", "confidence_basis": "V1-only records (backlog part 1 item 31); the block calls the shift 'the chapter's central point' and keeps it as analysis.", "limitations": "Both releases (OMC-S010, OMC-S030) are V1-only archive records, attributed to the original edition; attribution verified against the version-comparison records; the underlying fact not re-opened. The contrast carries the chapter point as analysis only. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-10): s08/P1-0066 attributes both sentences to the original edition and says neither release was opened.", "original_wording": "The original edition reported that Omni launched in 2018 around partners the group did not own and that a January 2026 release named Acxiom and Flywheel inside the platform; neither release was opened here.", "original_location": "s08/P1-0066", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-068", "exact_wording": "The second-quarter 2026 release, dated 28 July 2026, reports Core Operations revenue of $5,995 million and core adjusted EBITA of $1,068.8 million.", "atomic_assertion": "Omnicom Q2 2026 Core Operations revenue $5,995 million; core adjusted EBITA $1,068.8 million.", "location": "s08/P1-0069; s13/P1-0123 R3; s08/P1-0073", "locations": [ "s08/P1-0069", "s13/P1-0123 R3", "s08/P1-0073" ], "entity": "Omnicom", "geography": "Global", "period": "Q2 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "OMC-S036" ], "basis_records": [], "audit_source_ids": [ "OMC-S036" ], "source_ids": [ "OMC-S036" ], "precise_support": [ { "source_id": "OMC-S036", "locator": "Q2 Core Operations table; L25–60", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Core revenue $5,995m; core adjusted EBITA $1,068.8m; core base excludes disposals/held-for-sale and combines OMC/IPG in 2025.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "Non-GAAP selected perimeter.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-069", "exact_wording": "The core base leaves out sold and held-for-sale businesses. Its 2025 comparator combines Omnicom and IPG [OMC-S036].", "atomic_assertion": "Omnicom's core base excludes disposals/held-for-sale and its 2025 comparator combines Omnicom and IPG.", "location": "s08/P1-0069; s13/P1-0123 R3; s22/P2-0111", "locations": [ "s08/P1-0069", "s13/P1-0123 R3", "s22/P2-0111" ], "entity": "Omnicom", "geography": "Global", "period": "Q2 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "OMC-S036" ], "basis_records": [], "audit_source_ids": [ "OMC-S036" ], "source_ids": [ "OMC-S036" ], "precise_support": [ { "source_id": "OMC-S036", "locator": "Q2 Core Operations table; L25–60", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Core revenue $5,995m; core adjusted EBITA $1,068.8m; core base excludes disposals/held-for-sale and combines OMC/IPG in 2025.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "The combined base is not Article 11 pro forma (archive note).", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-070", "exact_wording": "17.8% [OMC-S036]", "atomic_assertion": "Omnicom Q2 2026 core adjusted EBITA margin recomputes to 17.8%.", "location": "s13/P1-0123 R3", "locations": [ "s13/P1-0123 R3" ], "entity": "Omnicom", "geography": "Global", "period": "Q2 2026", "classification": "fact", "materiality": "low", "cited_source_ids": [ "OMC-S036" ], "basis_records": [], "audit_source_ids": [ "OMC-S036" ], "source_ids": [ "OMC-S036" ], "precise_support": [ { "source_id": "OMC-S036", "locator": "Q2 Core Operations table; L25–60", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Core revenue $5,995m; core adjusted EBITA $1,068.8m; core base excludes disposals/held-for-sale and combines OMC/IPG in 2025.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M11 = 17.83%", "confidence_basis": "Recomputed from stored inputs.", "limitations": "One quarter; chosen perimeter.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-071", "exact_wording": "The revised edition printed a bridge from total revenue to core revenue. In it, the excluded amount was just the gap between the other two numbers. This edition does not repeat it.", "atomic_assertion": "The V2 edition printed a circular Omnicom revenue bridge ($6,562.5m − $567.5m); V3 omits it.", "location": "s08/P1-0069", "locations": [ "s08/P1-0069" ], "entity": "Revised (V2) edition", "geography": "n/a", "period": "2026", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "v2-publication R052" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; numbers report M10", "confidence_basis": "Numbers report P1 item 2 applied.", "limitations": "None.", "recommended_correction": "None (applied).", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-072", "exact_wording": "The original edition held more countercases: IPG's sale of Huge and R/GA before the close, a 2024 goodwill impairment on IPG's digital specialists, a merger with Publicis abandoned in 2014, and US regulatory conditions on the merger.", "atomic_assertion": "The original edition recorded IPG's Huge and R/GA disposals, a 2024 IPG goodwill impairment, the abandoned 2014 Publicis–Omnicom merger and US regulatory conditions on the IPG deal.", "location": "s08/P1-0070; s08/P1-0073", "locations": [ "s08/P1-0070", "s08/P1-0073" ], "entity": "Original edition (Omnicom/IPG)", "geography": "US", "period": "2014; 2024–2025", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "OMC-S008; OMC-S021–S023; OMC-S027–S029" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 items 33–35.", "limitations": "None used as fact.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-073", "exact_wording": "Acxiom and LiveRamp are different companies on different paths. Nothing in the audited records joins them.", "atomic_assertion": "Acxiom and LiveRamp are different companies on different paths; the original edition's Annalect, Credera and 2018 Acxiom purchase records are carried forward unread (section 31).", "location": "s08/P1-0065", "locations": [ "s08/P1-0065" ], "entity": "Original edition (Omnicom/IPG; Acxiom; LiveRamp)", "geography": "US", "period": "2010–2018", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "OMC-S013; OMC-S014" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 items 31–32, 41; the Acxiom/LiveRamp boundary is the outline's 'Lotame ≠ LiveRamp'-type separation applied to the IPG lineage.", "limitations": "None used as fact. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition's records of Annalect, Credera, IPG's 2018 Acxiom purchase and the prices of those deals rest on sources this review did not re-open. … Acxiom and LiveRamp are different companies on different paths.", "original_location": "s08/P1-0065", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-074", "exact_wording": "The original edition added more: a 2016 Merkle rationale, a 2023 one-management-team structure and a 2026 audience product.", "atomic_assertion": "The original edition recorded Dentsu's 2016 Merkle rationale, a 2023 one-management-team structure and a 2026 audience product.", "location": "s09/P1-0076", "locations": [ "s09/P1-0076" ], "entity": "Original edition (Dentsu)", "geography": "Global", "period": "2016–2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "DH-S005–S014; DH-S311" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 item 45.", "limitations": "None used as fact. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition added more: a 2016 Merkle rationale, a 2023 one-management-team structure and a 2026 audience product. Those rest on sources this review did not re-open.", "original_location": "s09/P1-0076", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-075", "exact_wording": "The original edition leaned on a regional reading: Japan grew in the first half of 2026 while the Americas, EMEA and APAC outside Japan fell. It also reported a February 2026 decision not to sell the international business and a change of chief executive in March 2026.", "atomic_assertion": "The original edition reported Dentsu's H1 2026 regional split, the February 2026 decision not to sell the international business and a CEO change in March 2026.", "location": "s09/P1-0080", "locations": [ "s09/P1-0080" ], "entity": "Original edition (Dentsu)", "geography": "Japan; Americas; EMEA; APAC", "period": "H1 2026; 2026-02-13; 2026-03-27", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified (search-found candidates DH-S301/S302 not opened)", "confidence_basis": "Backlog part 1 items 42 and 44; G04 cannot be recomputed here.", "limitations": "None used as fact. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: DH-S301, DH-S302. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition leaned on a regional reading: Japan grew in the first half of 2026 while the Americas, EMEA and APAC outside Japan fell. … So does the February 2026 decision not to sell the international business. So does the change of chief executive in March 2026.", "original_location": "s09/P1-0080; s09/P1-0083", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-076", "exact_wording": "The original edition reported family-linked holdings as of September 2026, and purchase records for FullSIX, Havas CX, Uncommon, Channel Bakers and the 2026 deals. Those records are carried forward unread; section 31 lists them with their effect on this chapter.", "atomic_assertion": "The original edition reported Havas's family-linked holdings at September 2026 and its FullSIX, Havas CX, Uncommon, Channel Bakers and 2026 purchase records.", "location": "s10/P1-0085", "locations": [ "s10/P1-0085" ], "entity": "Original edition (Havas; Bolloré)", "geography": "France", "period": "2015–2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "DH-S023–S043" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 items 49 and 51.", "limitations": "None used as fact. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition reported the family-linked holdings as of September 2026 from a source this review did not open. … The original edition's purchase records, FullSIX, Havas CX, Uncommon, Channel Bakers and the 2026 deals, also await a fresh check.", "original_location": "s10/P1-0085; s10/P1-0093", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-077", "exact_wording": "The original edition named released tools.", "atomic_assertion": "The original edition named Havas tools (Converged, Converged.AI, AVA, Akkio partnership).", "location": "s10/P1-0087", "locations": [ "s10/P1-0087" ], "entity": "Original edition (Havas)", "geography": "Global", "period": "2024–2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 item 51; candidates found by search, not opened.", "limitations": "None used as fact. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: DH-S309, DH-S310. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition named released tools; their sources are not among the 49 audited.", "original_location": "s10/P1-0087", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-078", "exact_wording": "and organic growth of 3.1%", "atomic_assertion": "Havas reported FY2025 organic growth of 3.1%.", "location": "s10/P1-0089; s13/P1-0120 R2", "locations": [ "s10/P1-0089", "s13/P1-0120 R2" ], "entity": "Havas", "geography": "Global", "period": "FY2025", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "DH-S041" ], "basis_records": [], "audit_source_ids": [ "DH-S041" ], "source_ids": [ "DH-S041" ], "precise_support": [ { "source_id": "DH-S041", "locator": "Key results L13–15,63–65", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue €2,783m; adjusted EBIT €358m; margin 12.9%; organic growth 3.1%.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record; not recomputable", "confidence_basis": "Stored passage.", "limitations": "Company-defined organic rate.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-079", "exact_wording": "Family-linked holdings as of September 2026; FullSIX, Havas CX, Uncommon, Channel Bakers and the 2026 deals; released tools; the H1 2026 figures; the prospectus health-client loss and the €400 million 2024 to 2027 programme", "atomic_assertion": "Havas's H1 2026 figures in the original edition rest on a source not among the 49 and are carried forward unread; they are not printed.", "location": "s31/P4-0015 (Havas row); s13/P1-0121", "locations": [ "s31/P4-0015 (Havas row)", "s13/P1-0121" ], "entity": "Original edition (Havas)", "geography": "Global", "period": "H1 2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution", "confidence_basis": "Backlog part 1 item 47; G05.", "limitations": "None used as fact. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: DH-S305. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The first-half 2026 figures in the original edition come from a source not among the 49 and are not printed here.", "original_location": "s10/P1-0089; s10/P1-0093; s13/P1-0121", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-080", "exact_wording": "The original edition reported two things from the listing prospectus: a large budget loss at one health client, and a €400 million programme for 2024 to 2027 of which about three-fifths was operating expense.", "atomic_assertion": "The original edition reported from the Havas prospectus a material health-client budget loss and a €400 million 2024–2027 programme (about three-fifths opex).", "location": "s10/P1-0090; s10/P1-0093", "locations": [ "s10/P1-0090", "s10/P1-0093" ], "entity": "Original edition (Havas prospectus)", "geography": "France", "period": "2024-12", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "DH-S034" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 item 50 ('~62% opex').", "limitations": "None used as fact.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-081", "exact_wording": "The original edition also recorded 72andSunny, Anomaly, the Harris assets, Brand New Galaxy and ADK GLOBAL.", "atomic_assertion": "The original edition recorded the MDC/Stagwell lineage deals (72andSunny, Anomaly, Harris assets, BNG, ADK GLOBAL).", "location": "s11/P1-0095", "locations": [ "s11/P1-0095" ], "entity": "Original edition (Stagwell/MDC)", "geography": "US/Japan", "period": "2010–2025", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "ALT-S001–S017" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; items unverified", "confidence_basis": "Backlog part 1 item 55.", "limitations": "None used as fact. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition also recorded 72andSunny, Anomaly, the Harris assets, Brand New Galaxy and ADK GLOBAL. Those rest on sources this review did not re-open.", "original_location": "s11/P1-0095", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-082", "exact_wording": "The original edition described three 2026 products. In January, a workflow layer across existing tools. In June, a media operating system with more than twenty agents and human decision gates. In July, a marketplace of preferred supply. … Those three releases are carried forward unread and listed in section 31; the argument stands here without them.", "atomic_assertion": "The original edition described Stagwell's 2026 products: The Machine (January), The Media Machine (June; 20+ agents; human gates) and Curate (July; preferred supply).", "location": "s11/P1-0096", "locations": [ "s11/P1-0096" ], "entity": "Original edition (Stagwell)", "geography": "US", "period": "2026-01 to 2026-07", "classification": "attributed", "materiality": "medium", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution; the product facts are search-level (ALT-S303/S304 found, not opened)", "confidence_basis": "Backlog part 1 item 52; status recheck §1.6.", "limitations": "The paragraph says these are 'the clearest statement by any group that workflow and preferred access are meant to feed each other' — an analytical weight placed on unopened records; the text says 'the argument stands here without them'. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: ALT-S303, ALT-S304. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None required; keep 'found by search and opened none'.", "original_wording": "The original edition described three 2026 products. In January, a workflow layer across existing tools. In June, a media operating system with more than twenty agents and human decision gates. In July, a marketplace of preferred supply. … This review found all three releases by search and opened none.", "original_location": "s11/P1-0096; s11/P1-0104", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-083", "exact_wording": "The original edition held one cost claim from a named client; the audited record holds no client result.", "atomic_assertion": "The original edition held one named-client cost claim for Stagwell from a source not among the 49.", "location": "s11/P1-0098", "locations": [ "s11/P1-0098" ], "entity": "Original edition (Stagwell)", "geography": "US", "period": "2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [ "ALT-S0xx (V1 only)" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "High for the attribution", "confidence_basis": "Version-comparison chapter 11 summary.", "limitations": "None used as fact. Records carried forward unread are listed once in section 31 (external review 2026-10-06, F01).", "recommended_correction": "None.", "original_wording": "The original edition held one cost claim from a named client. Its source is not among the 49 audited.", "original_location": "s11/P1-0098", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-084", "exact_wording": "The same presentation shows first-half net revenue of $1,216.2 million against $1,162.3 million a year earlier. The organic bridge is $38.9 million", "atomic_assertion": "Stagwell H1 2026 net revenue $1,216.2 million vs $1,162.3 million; organic bridge $38.9 million.", "location": "s11/P1-0099; s13/P1-0120 R6", "locations": [ "s11/P1-0099", "s13/P1-0120 R6" ], "entity": "Stagwell", "geography": "US", "period": "H1 2026", "classification": "fact", "materiality": "medium", "cited_source_ids": [ "ALT-S018" ], "basis_records": [], "audit_source_ids": [ "ALT-S018" ], "source_ids": [ "ALT-S018" ], "precise_support": [ { "source_id": "ALT-S018", "locator": "Slides9,13–17; L84,115–143", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 net revenue: $1,216,207k versus $1,162,316k. Organic bridge $38,936k, or 3.3%. Slide9 labels $16m committed revenue.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M15 = 3.35% → 3.3%", "confidence_basis": "Stored passage ($1,216,207k; $1,162,316k; $38,936k).", "limitations": "Published figures are rounded.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-085", "exact_wording": "The company headline rounds that to 3%", "atomic_assertion": "Stagwell's headline organic growth for H1 2026 was stated as 3%.", "location": "s11/P1-0099; s13/P1-0120 R6", "locations": [ "s11/P1-0099", "s13/P1-0120 R6" ], "entity": "Stagwell", "geography": "US", "period": "H1 2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ALT-S018" ], "basis_records": [], "audit_source_ids": [ "ALT-S018" ], "source_ids": [ "ALT-S018" ], "precise_support": [ { "source_id": "ALT-S018", "locator": "Slides9,13–17; L84,115–143", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: H1 net revenue: $1,216,207k versus $1,162,316k. Organic bridge $38,936k, or 3.3%. Slide9 labels $16m committed revenue.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "A072 limitations record a 'rounded headline 3%'; search snippets for ALT-S018 repeat 'YTD +3% organic'; the stored paraphrase itself carries only the bridge arithmetic.", "limitations": "The headline figure rests on the audit note and snippets.", "recommended_correction": "None required; the 3.3% bridge is the printed figure.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-086", "exact_wording": "Operational EBITDA (earnings before interest, tax, depreciation and amortisation) was £81.2 million", "atomic_assertion": "S4 Capital FY2025 operational EBITDA £81.2 million; 12.1% of net revenue (recomputed).", "location": "s11/P1-0102; s13/P1-0123 R5; s15/P2-0002 R4", "locations": [ "s11/P1-0102", "s13/P1-0123 R5", "s15/P2-0002 R4" ], "entity": "S4 Capital", "geography": "Global", "period": "FY2025", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ALT-S028" ], "basis_records": [], "audit_source_ids": [ "ALT-S028" ], "source_ids": [ "ALT-S028" ], "precise_support": [ { "source_id": "ALT-S028", "locator": "PDF pp1–4, financial summary and notes", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue £673.0m; reported decline 10.8%; LFL decline 8.4%; operational EBITDA £81.2m; net debt £86.9m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M18 = 12.07%", "confidence_basis": "Stored passage.", "limitations": "EBITDA, not operating profit.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-087", "exact_wording": "The revised edition said the margin rose and net debt fell. Those directions rest on prior-year values not in the audited passage, so this edition states the 2025 figures only.", "atomic_assertion": "The V2 edition's S4 direction claims rested on prior-year values not in the audited passage; V3 omits them.", "location": "s11/P1-0102", "locations": [ "s11/P1-0102" ], "entity": "Revised (V2) edition", "geography": "n/a", "period": "2026", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "v2-publication R048" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; numbers report item 8", "confidence_basis": "Applied.", "limitations": "None.", "recommended_correction": "None (applied).", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-088", "exact_wording": "This review holds no audited revenue for any consulting firm's marketing arm.", "atomic_assertion": "The register holds no audited revenue for any consulting firm's marketing arm.", "location": "s12/P1-0105", "locations": [ "s12/P1-0105" ], "entity": "This paper (register)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; register scan (no ALT-S024–S026 in the 49)", "confidence_basis": "Register contents.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-089", "exact_wording": "Google's help page describes Performance Max as a campaign type that spans Google Ads inventory and bids toward goals the advertiser sets. The page is a living document with no version history [PLT-S001].", "atomic_assertion": "Google's help page describes Performance Max as spanning Google Ads inventory with automated bids toward advertiser-set goals.", "location": "s12/P1-0115; s14/P1-0132 R6; s15/P2-0002 R0; s15/P2-0002 R6; s16/P2-0011; s17/P2-0015 R4; s23/P2-0157; s24/P2-0167 R7; figure:fig-scenario-c", "locations": [ "s12/P1-0115", "s14/P1-0132 R6", "s15/P2-0002 R0", "s15/P2-0002 R6", "s16/P2-0011", "s17/P2-0015 R4", "s23/P2-0157", "s24/P2-0167 R7", "figure:fig-scenario-c" ], "entity": "Google (Performance Max)", "geography": "Global", "period": "living page observed 2026-10-05 (audit)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "PLT-S001" ], "basis_records": [], "audit_source_ids": [ "PLT-S001" ], "source_ids": [ "PLT-S001" ], "precise_support": [ { "source_id": "PLT-S001", "locator": "L19–49", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Performance Max spans Google Ads inventory and applies automated bids toward advertiser-set conversion goals.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for what the page said when inspected", "confidence_basis": "Stored passage.", "limitations": "Live help page with no history; documentation level only (gate 2).", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-090", "exact_wording": "By the cutoff the title in search results had changed again.", "atomic_assertion": "By the cutoff the Amazon page title shown in search results differed from the stored title.", "location": "s12/P1-0115; s16/P2-0011; s17/P2-0015 R4; s23/P2-0157; s15/P2-0002 R6", "locations": [ "s12/P1-0115", "s16/P2-0011", "s17/P2-0015 R4", "s23/P2-0157", "s15/P2-0002 R6" ], "entity": "Amazon Ads page", "geography": "Global", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [ "PLT-S003" ], "basis_records": [], "audit_source_ids": [ "PLT-S003" ], "source_ids": [ "PLT-S003" ], "precise_support": [ { "source_id": "PLT-S003", "locator": "Title L3, date L7, body L35–50", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Page title says Brand+ open beta; body now says both products globally available.", "search_status": "changed" } ], "verdict": "unverified", "original_verdict": "", "confidence": "Low–moderate (search-level)", "confidence_basis": "Register PLT-S003 search status 'changed' (indexed title differs from stored title).", "limitations": "Search-level observation, labelled as such.", "recommended_correction": "None; the sentence already says 'in search results'.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-091", "exact_wording": "compared with 78% in its 2018 study", "atomic_assertion": "ANA's 2018 study reported 78% with an in-house agency.", "location": "not printed (dropped from s12/P1-0108 at V3 close-out)", "locations": [], "entity": "ANA member sample", "geography": "US", "period": "2018", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S003" ], "basis_records": [], "audit_source_ids": [ "ECO-S003" ], "source_ids": [ "ECO-S003" ], "precise_support": [ { "source_id": "ECO-S003", "locator": "L129–136", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 82% with in-house agencies and 92% using outside agencies; 162 respondents; Feb–Mar 2023 fieldwork.", "search_status": "confirmed" } ], "verdict": "withdrawn", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "In the audited exact wording of A064 (verdict supported) but not in the stored passage paraphrase; search snippets repeat it (not support).", "limitations": "The 2018 comparison is in the audited exact wording of A064 but not in the stored ECO-S003 paraphrase; dropped. Next check: ECO-S003 L129–136 for the 2018 figure (78%).", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-13): 'compared with 78% in its 2018 study' dropped from s12/P1-0108.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "withdrawn" }, { "claim_id": "V3-092", "exact_wording": "4.8%", "atomic_assertion": "Publicis Q2 2026 organic net revenue growth was 4.8%.", "location": "s13/P1-0120 R1", "locations": [ "s13/P1-0120 R1" ], "entity": "Publicis Groupe", "geography": "Global", "period": "Q2 2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "PUB-S041" ], "basis_records": [], "audit_source_ids": [ "PUB-S041" ], "source_ids": [ "PUB-S041" ], "precise_support": [ { "source_id": "PUB-S041", "locator": "L23–36,51–52", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Q2 organic net growth was 4.8%; headline H1 margin 17.5% excludes LiveRamp costs; FY guidance is prospective.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record; not recomputable", "confidence_basis": "Stored passage: Q2 organic net growth 4.8%.", "limitations": "Company-defined organic rate.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-093", "exact_wording": "The gap is 11 percentage points between two member samples that were not matched. The prior wave's sample size and the base for the 58% are not in the audited passage. No weighting is stated.", "atomic_assertion": "58% vs 47% is an 11-point difference between unmatched member samples; prior-wave n, item base and weighting are not stored.", "location": "s13/P1-0128", "locations": [ "s13/P1-0128" ], "entity": "ANA member samples", "geography": "US", "period": "2024 wave; 2026 wave", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ECO-S002" ], "basis_records": [], "audit_source_ids": [ "ECO-S002" ], "source_ids": [ "ECO-S002" ], "precise_support": [ { "source_id": "ECO-S002", "locator": "L128–146; Methodology", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 58% use, versus 47% in the prior wave; 114 qualified client-side members; fieldwork Oct 2025–Jan 2026.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; M21", "confidence_basis": "Numbers report (M21 wording adopted).", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-094", "exact_wording": "and that such fees are still a small share in most disciplines [ECO-S006]", "atomic_assertion": "WFA reports performance fees remain a small share of compensation in most disciplines.", "location": "s13/P1-0128; s14/P1-0132 R7; s15/P2-0002 R8; s15/P2-0002 R10; s18/P2-0025 R6; s29/P2-0224 R6; s30/P2-0227 R2", "locations": [ "s13/P1-0128", "s14/P1-0132 R7", "s15/P2-0002 R8", "s15/P2-0002 R10", "s18/P2-0025 R6", "s29/P2-0224 R6", "s30/P2-0227 R2" ], "entity": "WFA study", "geography": "Multinationals", "period": "2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S006" ], "basis_records": [], "audit_source_ids": [ "ECO-S006" ], "source_ids": [ "ECO-S006" ], "precise_support": [ { "source_id": "ECO-S006", "locator": "L33–44,55–75", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA reports 69 multinational respondents; 71% in global procurement; 63% expect more performance fees; most disciplines still have small performance-fee shares.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage: most disciplines still have small performance-fee shares.", "limitations": "Public summary only.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-095", "exact_wording": "WFA reported on 29 September 2026 that global brands are shifting to paying for outputs rather than time [ECO-S006].", "atomic_assertion": "WFA reported on 29 September 2026 that global brands are shifting to paying for outputs, not time.", "location": "s15/P2-0002 R10", "locations": [ "s15/P2-0002 R10" ], "entity": "WFA study", "geography": "Multinationals", "period": "2026-09-29", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S006" ], "basis_records": [], "audit_source_ids": [ "ECO-S006" ], "source_ids": [ "ECO-S006" ], "precise_support": [ { "source_id": "ECO-S006", "locator": "L33–44,55–75", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA reports 69 multinational respondents; 71% in global procurement; 63% expect more performance fees; most disciplines still have small performance-fee shares.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High (title and date of the record)", "confidence_basis": "Register title 'Global brands shifting to paying for outputs not time', dated 2026-09-29.", "limitations": "Headline-level.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-096", "exact_wording": "WFA reports output fees growing while outcome fees stay small, which is a change of mix, not of model [ECO-S006].", "atomic_assertion": "WFA reports output-based fees growing while outcome fees remain small.", "location": "s15/P2-0002 R10", "locations": [ "s15/P2-0002 R10" ], "entity": "WFA study", "geography": "Multinationals", "period": "2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S006" ], "basis_records": [], "audit_source_ids": [ "ECO-S006" ], "source_ids": [ "ECO-S006" ], "precise_support": [ { "source_id": "ECO-S006", "locator": "L33–44,55–75", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: WFA reports 69 multinational respondents; 71% in global procurement; 63% expect more performance fees; most disciplines still have small performance-fee shares.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "'Outcome fees stay small' is in the stored passage; 'output fees growing' is inferred from the record's title; the labour-based 54%→19% figure in search snippets is not support.", "limitations": "Title-level inference.", "recommended_correction": "Optional: 'WFA's headline is a shift to output fees; it also says performance fees stay small'.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-097", "exact_wording": "Two disclosed CMO pay plans reward company revenue, margin and shareholder return, not spend [ECO-S016; ECO-S017].", "atomic_assertion": "The two disclosed pay plans (Coca-Cola, Kohl's) reward company growth/revenue, margin and shareholder return rather than media spend or media returns.", "location": "s14/P1-0132 R1; s15/P2-0002 R8; s18/P2-0025 R1; s19/P2-0036; s30/P2-0227 R4", "locations": [ "s14/P1-0132 R1", "s15/P2-0002 R8", "s18/P2-0025 R1", "s19/P2-0036", "s30/P2-0227 R4" ], "entity": "The Coca-Cola Company; Kohl's Corporation", "geography": "US", "period": "2025 pay; 2026 proxies", "classification": "inference", "materiality": "low", "cited_source_ids": [ "ECO-S016", "ECO-S017" ], "basis_records": [], "audit_source_ids": [ "ECO-S016", "ECO-S017" ], "source_ids": [ "ECO-S016", "ECO-S017" ], "precise_support": [ { "source_id": "ECO-S016", "locator": "PDF pp52,56–61; printed pp48,52–57", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Arroyo is a named officer. Annual plan uses growth measures; 2025–27 share awards use growth, cash flow and a relative TSR modifier.", "search_status": "changed" }, { "source_id": "ECO-S017", "locator": "PDF p91; printed p84; also pp93 onward", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Fiscal 2025 annual incentive weights merchandise sales 60% and operating margin 40%; long-term equity awards are separate.", "search_status": "partial" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "Stored passages: growth measures and TSR modifier (Coca-Cola); merchandise sales 60% / operating margin 40% (Kohl's). 'Not spend / not media returns' is a reading of what the plans list.", "limitations": "Two company cases, not a norm.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-098", "exact_wording": "Two protocol efforts propose structured discovery, proposal and booking between buyer and seller agents [ROOT-S002; ROOT-S003].", "atomic_assertion": "AAMP 3.0/OpenProposal and AAMP 2.0 propose structured discovery, proposal and booking between buyer and seller agents.", "location": "s15/P2-0002 R0", "locations": [ "s15/P2-0002 R0" ], "entity": "IAB Tech Lab", "geography": "Global", "period": "2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ROOT-S002", "ROOT-S003" ], "basis_records": [], "audit_source_ids": [ "ROOT-S002", "ROOT-S003" ], "source_ids": [ "ROOT-S002", "ROOT-S003" ], "precise_support": [ { "source_id": "ROOT-S002", "locator": "L15–21", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: September 22 release puts OpenProposal in public comment until October 22, 2026.", "search_status": "confirmed" }, { "source_id": "ROOT-S003", "locator": "L15–21,28–38,62–71", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: SDK descriptions include approval before booking, deal state and logs; the publisher reports release and use.", "search_status": "partial" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "Stored passages cover OpenProposal's comment window and the SDKs' approval-before-booking, deal state and logs; 'structured discovery' is a paraphrase.", "limitations": "Paraphrase beyond the stored passages.", "recommended_correction": "Optional: 'propose proposal and booking flows between buyer and seller agents'.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-099", "exact_wording": "A 2019 comparison of 15 US Facebook experiments with observational methods found the estimates often differed", "atomic_assertion": "Gordon et al. (2019) compared 15 US Facebook experiments with observational methods and found the estimates often differed.", "location": "s15/P2-0002 R6; s15/P2-0002 R8; s15/P2-0006; s19/P2-0040; s20/P2-0049 R4; s25/P2-0179 R4; figure:fig-baseline", "locations": [ "s15/P2-0002 R6", "s15/P2-0002 R8", "s15/P2-0006", "s19/P2-0040", "s20/P2-0049 R4", "s25/P2-0179 R4", "figure:fig-baseline" ], "entity": "Gordon, Zettelmeyer, Bhargava and Chapsky (Marketing Science 2019)", "geography": "US", "period": "2019", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S020" ], "basis_records": [], "audit_source_ids": [ "ECO-S020" ], "source_ids": [ "ECO-S020" ], "precise_support": [ { "source_id": "ECO-S020", "locator": "Abstract L213–219", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Fifteen US Facebook experiments often differed from the tested observational estimates.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the abstract-level statement", "confidence_basis": "Stored passage.", "limitations": "Abstract only; do not generalise to every model or channel.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-100", "exact_wording": "even with rich controls", "atomic_assertion": "The 2019 study's observational estimates differed from the experiments even with rich controls.", "location": "not printed (dropped from s19/P2-0040 at V3 close-out)", "locations": [], "entity": "Gordon et al. (2019)", "geography": "US", "period": "2019", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S020" ], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "", "confidence": "Low–moderate", "confidence_basis": "Not in the stored ECO-S020 passage; VC-148 asks for the paper to be re-opened before restoring detail.", "limitations": "Detail beyond the stored ECO-S020 passage; dropped. Next check: ECO-S020 abstract for the controls statement.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-09): 'even with rich controls' dropped from s19/P2-0040.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "withdrawn" }, { "claim_id": "V3-101", "exact_wording": "the FAQ marks campaign governance surfaces as experimental [ROOT-S006]", "atomic_assertion": "The AdCP FAQ at the pinned commit marks campaign governance surfaces as experimental.", "location": "s17/P2-0015 R2; s15/P2-0002 R5", "locations": [ "s17/P2-0015 R2", "s15/P2-0002 R5" ], "entity": "Ad Context Protocol", "geography": "n/a", "period": "pinned 2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ROOT-S006" ], "basis_records": [], "audit_source_ids": [ "ROOT-S006" ], "source_ids": [ "ROOT-S006" ], "precise_support": [ { "source_id": "ROOT-S006", "locator": "FAQ L266–308", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FAQ separates ad task semantics from MCP/A2A transport and describes some governance surfaces as experimental.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High (pinned file L266–268, L293)", "confidence_basis": "ROOT-S006 supersession note.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-102", "exact_wording": "Search-level results dated before the cutoff describe beta, pilot or closed-beta stages; no primary page was opened, so no stage is recorded here", "atomic_assertion": "Platform agent products were at beta, pilot or closed-beta stages at the cutoff according to search-level results.", "location": "s17/P2-0015 R3; s17/tldr", "locations": [ "s17/P2-0015 R3", "s17/tldr" ], "entity": "Google; Meta; Microsoft Advertising; The Trade Desk", "geography": "Global", "period": "2026", "classification": "attributed", "materiality": "low", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "unverified", "original_verdict": "", "confidence": "Low (search-level)", "confidence_basis": "Candidates found by search, not opened; the cell says so and records no stage.", "limitations": "Correctly labelled. Candidate source(s) named by search but not opened, held in data/candidate-sources-v3: PLT-S302, PLT-S303, PLT-S304, PLT-S305, ALT-S302.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-103", "exact_wording": "Five rows from the original peer chart are missing on purpose. They are Publicis first-half 2026 organic growth, Omnicom second-quarter 2026 core organic growth, Dentsu first-half 2026 organic growth, Havas first-half 2026 organic growth and S4 Capital first-half 2026 like-for-like change.", "atomic_assertion": "The original peer chart carried Publicis H1 2026, Omnicom Q2 2026, Dentsu H1 2026, Havas H1 2026 and S4 H1 2026 growth rates that rest on documents outside the 49 audited passages.", "location": "s13/P1-0121", "locations": [ "s13/P1-0121" ], "entity": "Original edition figure F06", "geography": "n/a", "period": "H1/Q2 2026", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "growth.csv G01–G07" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High; calculations G01, G03–G05, G07 cannot_recompute_here", "confidence_basis": "Numbers report peer-growth table.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-104", "exact_wording": "the prior-year input is not in the audited passage, so no recomputation is printed", "atomic_assertion": "S4's FY2024 net revenue (£754.6m) is not in the audited passage.", "location": "s13/P1-0120 R3; s11/P1-0102", "locations": [ "s13/P1-0120 R3", "s11/P1-0102" ], "entity": "S4 Capital", "geography": "Global", "period": "FY2024", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ALT-S028" ], "basis_records": [], "audit_source_ids": [ "ALT-S028" ], "source_ids": [ "ALT-S028" ], "precise_support": [ { "source_id": "ALT-S028", "locator": "PDF pp1–4, financial summary and notes", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: FY2025 net revenue £673.0m; reported decline 10.8%; LFL decline 8.4%; operational EBITDA £81.2m; net debt £86.9m.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High; numbers report M17", "confidence_basis": "Applied (P1 item 1).", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-105", "exact_wording": "the 2025 study of 5,172 support agents tested advice that staff could edit or ignore [ECO-S022]", "atomic_assertion": "In the 2025 study, support agents could edit or ignore the tool's advice.", "location": "s16/P2-0011", "locations": [ "s16/P2-0011" ], "entity": "Brynjolfsson, Li and Raymond (QJE 2025)", "geography": "US", "period": "2025", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S022" ], "basis_records": [], "audit_source_ids": [ "ECO-S022" ], "source_ids": [ "ECO-S022" ], "precise_support": [ { "source_id": "ECO-S022", "locator": "Abstract L50–87", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Study of 5,172 support agents reports 15% average gain in issues resolved per hour, with skill-related variation.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High", "confidence_basis": "Stored limitations: 'Human agents could edit or ignore the tool.'", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-106", "exact_wording": "described specialist staff [HOR-S001]", "atomic_assertion": "The HorizonOS launch release described specialist staff.", "location": "s22/P2-0121 R1", "locations": [ "s22/P2-0121 R1" ], "entity": "Horizon Media", "geography": "US", "period": "2025-12-18", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "HOR-S001" ], "basis_records": [], "audit_source_ids": [ "HOR-S001" ], "source_ids": [ "HOR-S001" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for bounded documentary record (stored HOR-S001 passage: specialist staff, pilots, partner marketplace)", "confidence_basis": "Stored passage says 'specialist staff'; the role list is detail beyond it.", "limitations": "Role names are not in the stored passage and are no longer printed.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-09): s22/P2-0121 R1 narrowed to 'described specialist staff'.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-107", "exact_wording": "Amazon's page dated 21 March 2025 describes automated buying products over its supply and third-party media", "atomic_assertion": "Amazon's automated buying products run over Amazon supply and third-party media.", "location": "not printed (dropped from s23/P2-0157 at V3 close-out)", "locations": [], "entity": "Amazon Ads", "geography": "Global", "period": "2025-03-21", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "PLT-S003" ], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "withdrawn", "original_verdict": "", "confidence": "Low", "confidence_basis": "Not in the stored PLT-S003 passage (title/body stage only).", "limitations": "Detail beyond the stored PLT-S003 passage; dropped. The sentence now says only that the page describes automated buying products.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-09): 'over its supply and third-party media' dropped from s23/P2-0157.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "withdrawn" }, { "claim_id": "V3-108", "exact_wording": "if a comparable ANA wave reports principal use below the prior wave's 47%", "atomic_assertion": "The ANA's prior principal-media wave reported 47% use.", "location": "s29/P2-0224 R0", "locations": [ "s29/P2-0224 R0" ], "entity": "ANA", "geography": "US", "period": "2024", "classification": "fact", "materiality": "low", "cited_source_ids": [ "ECO-S002" ], "basis_records": [], "audit_source_ids": [ "ECO-S002" ], "source_ids": [ "ECO-S002" ], "precise_support": [ { "source_id": "ECO-S002", "locator": "L128–146; Methodology", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 58% use, versus 47% in the prior wave; 114 qualified client-side members; fieldwork Oct 2025–Jan 2026.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for bounded documentary record (same stored passage as A062)", "confidence_basis": "The stored passage says 'prior wave'; the 2024 date comes from search snippets (pr-2024-05-principal) and candidate ECO-S302, not opened.", "limitations": "The prior wave's year is not stored; the 2024 date rested on search snippets and candidate ECO-S302 (not opened) and is no longer printed.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-07): s29/P2-0224 R0 now reads 'below its prior wave (47%)'.", "original_wording": "a comparable buyer survey showing principal use below its prior wave (47%)", "original_location": "s29/P2-0224 R0", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-06", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied; external review 2026-10-06 (wording version updated)", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-109", "exact_wording": "Basis: 92% of ANA respondents still used outside agencies; all WFA/Observatory respondents did [ECO-S003; ECO-S004]", "atomic_assertion": "92% of ANA respondents (2023 sample) still used outside agencies.", "location": "s29/P2-0224 R5", "locations": [ "s29/P2-0224 R5" ], "entity": "ANA member sample", "geography": "US", "period": "2023", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S003" ], "basis_records": [], "audit_source_ids": [ "ECO-S003" ], "source_ids": [ "ECO-S003" ], "precise_support": [ { "source_id": "ECO-S003", "locator": "L129–136", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: ANA reports 82% with in-house agencies and 92% using outside agencies; 162 respondents; Feb–Mar 2023 fieldwork.", "search_status": "confirmed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for bounded documentary record (same stored passage as A066)", "confidence_basis": "The stored passage gives 92% 'using outside agencies' with an ambiguous item base (stored limitation); the base 'in-housed respondents' is not established.", "limitations": "Item base no longer asserted; the public summary leaves it ambiguous.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-08): 'in-housed' dropped from s29/P2-0224 R5.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-110", "exact_wording": "No test in this review ranks one group's deal strategy above another, and this paper does not. The firmest cross-case inference is modest", "atomic_assertion": "The paper ranks no group's deal strategy above another.", "location": "s05/P1-0041", "locations": [ "s05/P1-0041" ], "entity": "This paper", "geography": "n/a", "period": "n/a", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High (text search of the final manuscript)", "confidence_basis": "The pre-edit sentence ('the paper does not use that word') was false: 'strongest' appeared in the same block, in s07 and in the s15 headings. The editorial pass of 5 Oct 2026 replaced it with 'does not rank', changed 'strongest cross-case inference' to 'firmest' and 'strongest countercase' to 'largest'; the s15 headings ('Strongest support / Strongest contrary') weigh evidence, not groups.", "limitations": "Consistency, not evidence.", "recommended_correction": "None (FV3-06 applied by the editor).", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-111", "exact_wording": "Coca-Cola's 2026 proxy separates annual growth measures from multi-year share awards; the latter carry a relative total shareholder return modifier", "atomic_assertion": "Coca-Cola's 2026 proxy: annual plan uses growth measures; 2025–27 share awards use growth, cash flow and a relative TSR modifier.", "location": "s19/P2-0036", "locations": [ "s19/P2-0036" ], "entity": "The Coca-Cola Company", "geography": "US", "period": "2026 proxy", "classification": "attributed", "materiality": "low", "cited_source_ids": [ "ECO-S016" ], "basis_records": [], "audit_source_ids": [ "ECO-S016" ], "source_ids": [ "ECO-S016" ], "precise_support": [ { "source_id": "ECO-S016", "locator": "PDF pp52,56–61; printed pp48,52–57", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Arroyo is a named officer. Annual plan uses growth measures; 2025–27 share awards use growth, cash flow and a relative TSR modifier.", "search_status": "changed" } ], "verdict": "supported", "original_verdict": "", "confidence": "High for the dated record", "confidence_basis": "Stored passage.", "limitations": "One company case; stored URL unstable (cite the SEC accession).", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-112", "exact_wording": "The 20 supplement assessments behind this case are separate from the 72 claims in the original audit. They are not a full audit of Horizon or its partners.", "atomic_assertion": "The Horizon supplement's 20 assessments are separate from the 72 audited claims and are not a full audit.", "location": "s22/P2-0120; s31/P2-0233", "locations": [ "s22/P2-0120", "s31/P2-0233" ], "entity": "This paper (audit)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "low", "cited_source_ids": [], "basis_records": [ "data/inherited/horizon-claim-ledger.json" ], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High", "confidence_basis": "H001–H020 scope field: 'Horizon supplement only; separate from 72 selected original claims'.", "limitations": "None.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-113", "exact_wording": "an equity partnership (Horizon Global)", "atomic_assertion": "Horizon Global is an equity partnership.", "location": "s22/P2-0122", "locations": [ "s22/P2-0122" ], "entity": "Horizon Global", "geography": "US/Global", "period": "2025-09-29", "classification": "inference", "materiality": "low", "cited_source_ids": [ "HOR-S001", "DH-S038" ], "basis_records": [], "audit_source_ids": [ "HOR-S001", "DH-S038" ], "source_ids": [ "HOR-S001", "DH-S038" ], "precise_support": [ { "source_id": "HOR-S001", "locator": "L485–503; About Horizon Media Holdings, L507–509", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: The release describes specialist staff, pilots and a partner marketplace. It names Orkin and Tropical Smoothie Cafe pilots. Its corporate note identifies a private parent and a 50/50 Horizon Global partnership with Havas Media Network.", "search_status": "partial" }, { "source_id": "DH-S038", "locator": "L14–19 and scope description", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Havas and Horizon announced a commercial joint venture, Horizon Global.", "search_status": "partial" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "Releases say 'commercial joint venture' (DH-S038) and '50/50 partnership' (HOR-S001); 'equity' is this paper's reading of 50/50.", "limitations": "Capital structure of the venture not disclosed in the stored passages.", "recommended_correction": "Optional: 'a 50/50 joint venture (Horizon Global)'.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-114", "exact_wording": "It joined the group's own data tools with GroupM's trading scale; it was built from existing teams, not bought [WPP-S012].", "atomic_assertion": "Xaxis was built from existing GroupM teams, not acquired.", "location": "s07/P1-0055", "locations": [ "s07/P1-0055" ], "entity": "WPP / GroupM (Xaxis)", "geography": "Global", "period": "2011-06", "classification": "inference", "materiality": "low", "cited_source_ids": [ "WPP-S012" ], "basis_records": [], "audit_source_ids": [ "WPP-S012" ], "source_ids": [ "WPP-S012" ], "precise_support": [ { "source_id": "WPP-S012", "locator": "L15–24", "passage_paraphrase": "stored 5 Oct 2026 audit passage; not re-opened in this review: Xaxis launch in June 2011 joined data and technology with GroupM trading scale.", "search_status": "partial" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate", "confidence_basis": "The stored passage records a launch joining data and technology with trading scale; 'from existing teams' is a reading of 'launch'.", "limitations": "Inference from the launch wording.", "recommended_correction": "Optional: 'it was launched, not acquired'.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "active" }, { "claim_id": "V3-115", "exact_wording": "Candidate primary sources found by search but not opened are listed in a separate candidate-sources file, not in the source register. They are not used as support anywhere in this edition.", "atomic_assertion": "Candidate sources found by search but not opened are listed in data/candidate-sources-v3, not in the source register, and support no public claim.", "location": "s31/P2-0234", "locations": [ "s31/P2-0234" ], "entity": "This paper (source register)", "geography": "n/a", "period": "2026-10-05", "classification": "fact", "materiality": "medium", "cited_source_ids": [], "basis_records": [], "audit_source_ids": [], "source_ids": [], "precise_support": [], "verdict": "supported", "original_verdict": "", "confidence": "High: data/candidate-sources-v3.json holds 55 records with status \"found by search … not opened\"; the public register holds 51; no *-S3xx id other than ROOT-S301/ROOT-S302 is cited in the manuscript", "confidence_basis": "On the coordinator's instruction the 55 search-found candidates were moved out of data/source-register-v3 into data/candidate-sources-v3 (status 'found by search on 2026-10-05; not opened in this review'); the public register holds only the 49 inherited records and the two git-pinned repositories.", "limitations": "None after close-out.", "recommended_correction": "Applied at V3 close-out (6 Oct 2026, FV3-14): s31/P2-0234 rewritten.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (pass one, 5 Oct 2026)", "disposition": "public", "scope": "V3 public edition", "review_date": "2026-10-05", "reviewer": "assistant pass one (V3)", "review_pass": "Pass one (V3): evidence and numbers; no source re-opened; V3 close-out (6 Oct 2026): correction applied", "fresh_verification": "None: stored audit passage carried forward unread; search-level recheck only", "status": "editorial" }, { "claim_id": "V3-116", "exact_wording": "One plausible deal logic is to enter more of the client's work: understand demand, know the customer, make the work, reach the customer, support the sale, then learn. That is a logic, not a ranking. No test in this review ranks one group's deal strategy above another, and this paper does not.", "atomic_assertion": "One plausible deal logic is to enter more of the client's work (understand demand, know the customer, make the work, reach the customer, support the sale, learn); stated as a logic, not a ranking.", "location": "s05/P1-0041", "locations": [ "s05/P1-0041" ], "entity": "Groups (general)", "geography": "Global", "period": "2006–2026", "classification": "inference", "materiality": "high", "cited_source_ids": [ "PUB-S001", "PUB-S003", "PUB-S006", "PUB-S015", "OMC-S020", "DH-S008" ], "audit_source_ids": [ "PUB-S001", "PUB-S003", "PUB-S006", "PUB-S015", "OMC-S020", "DH-S008" ], "source_ids": [ "PUB-S001", "PUB-S003", "PUB-S006", "PUB-S015", "OMC-S020", "DH-S008" ], "precise_support": [], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate / bounded", "confidence_basis": "The dated deal order in sections 6 to 11 (Digitas, Sapient, Epsilon, Lotame, Flywheel, Merkle on their stored passages) is consistent with the chain; no ranked return test exists and the sentence claims none.", "limitations": "Analysis: a reading of deal order, not a measured strategy. Replaces the withdrawn superlative A002 (F12); A002 keeps only its withdrawn wording.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "A002 (withdrawn superlative, 5 Oct 2026 audit); qualified proposition given its own row after the external review 2026-10-06", "disposition": "public", "scope": "V3 public edition, 6 October 2026 update", "review_date": "2026-10-06", "reviewer": "critical editor applying the external review 2026-10-06", "review_pass": "external review 2026-10-06", "fresh_verification": "None: stored audit passages carried forward unread", "basis_records": [], "status": "active" }, { "claim_id": "V3-117", "exact_wording": "WPP attributed WPP Media's H1 2026 decline partly to prior-year client losses [WPP-S003]; the external review of 6 October 2026 confirmed that attribution in the interim release, which this edition did not re-open.", "atomic_assertion": "WPP's 6 August 2026 interim release attributes WPP Media's H1 2026 decline partly to prior-year client losses (management's explanation, not an established cause).", "location": "s07/P1-0061", "locations": [ "s07/P1-0061" ], "entity": "WPP / WPP Media", "geography": "Global", "period": "H1 2026 (published 2026-08-06)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "WPP-S003" ], "audit_source_ids": [ "WPP-S003" ], "source_ids": [ "WPP-S003" ], "precise_support": [ { "source_id": "WPP-S003", "locator": "Operating review, WPP Media commentary (per the external review, R6)", "passage_paraphrase": "External review of 6 Oct 2026 (R6): the interim release attributes WPP Media’s H1 2026 decline partly to prior-year client losses; stored 5 Oct 2026 passage holds the H1 figures only; not re-opened here.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate / bounded", "confidence_basis": "external review check: the external review of 6 October 2026 (R6) reports the divisional client-loss explanation in WPP-S003; the stored 5 Oct 2026 passage carries the figures but not the attribution; not re-opened in this edition", "limitations": "Attributed management explanation; not an independently established causal finding. Partly supported because the support is an attributed external check, not this paper’s inspection. Replaces V3-064 (withdrawn).", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (external review 2026-10-06)", "disposition": "public", "scope": "V3 public edition, 6 October 2026 update", "review_date": "2026-10-06", "reviewer": "critical editor applying the external review 2026-10-06", "review_pass": "external review 2026-10-06", "fresh_verification": "None by this paper; the external review’s check is attributed where stated", "basis_records": [], "status": "active" }, { "claim_id": "V3-118", "exact_wording": "The external review of 6 October 2026 reports that the WFA's respondents ranked briefing, trust and feedback above financial incentives as contributors to agency performance [ECO-S006].", "atomic_assertion": "WFA's 2026 respondents ranked briefing, trust and feedback above financial incentives as contributors to agency performance (respondent rankings, not causal effects).", "location": "s19/P4-0007", "locations": [ "s19/P4-0007" ], "entity": "WFA / Agency Mania Solutions study", "geography": "Multinationals", "period": "2026 (published 2026-09-29)", "classification": "attributed", "materiality": "medium", "cited_source_ids": [ "ECO-S006" ], "audit_source_ids": [ "ECO-S006" ], "source_ids": [ "ECO-S006" ], "precise_support": [ { "source_id": "ECO-S006", "locator": "Report findings on contributors to agency performance (per the external review, R11)", "passage_paraphrase": "External review of 6 Oct 2026 (R11): respondents ranked briefing, respect and trust, and useful feedback above financial incentives; stored 5 Oct 2026 passage covers the fee findings only; not re-opened here.", "search_status": "confirmed" } ], "verdict": "partly supported", "original_verdict": "", "confidence": "Moderate / bounded", "confidence_basis": "external review check: the external review of 6 October 2026 (R11) reports the ranking in ECO-S006; the stored 5 Oct 2026 passage covers the fee findings, not the ranking; not re-opened in this edition", "limitations": "Respondent importance rankings, not causal effects; the full dataset was not inspected by the review either. Partly supported because the support is an attributed external check.", "recommended_correction": "None.", "original_wording": "", "original_location": "", "carried_from": "new V3 assertion (external review 2026-10-06)", "disposition": "public", "scope": "V3 public edition, 6 October 2026 update", "review_date": "2026-10-06", "reviewer": "critical editor applying the external review 2026-10-06", "review_pass": "external review 2026-10-06", "fresh_verification": "None by this paper; the external review’s check is attributed where stated", "basis_records": [], "status": "active" } ]